PUBLISHER: Fairfield Market Research | PRODUCT CODE: 1413770
PUBLISHER: Fairfield Market Research | PRODUCT CODE: 1413770
The global hand cream market is on the brink of substantial growth, with a projected Compound Annual Growth Rate (CAGR) of 6.5% expected during the period of 2024-2031. This growth is primarily attributed to the increasing adoption of skincare routines worldwide and the continuous evolution of hand cream products.
The hand cream market is witnessing expansion due to the growing number of working women globally and the rising expenditure on high-end skincare products. Additionally, consumers are becoming increasingly aware of the importance of moisturizing their hands after hand washing and sanitization, further propelling the hand cream market.
Another significant factor contributing to market growth is the trend of frequent hand washing, especially in the context of infection prevention. While hand washing and the use of sanitizers are essential for reducing the spread of viruses, they can lead to dry, cracked, and irritated skin. To address this issue, doctors recommend the use of hand creams to nourish and hydrate the skin.
A noteworthy trend in the hand cream market is the incorporation of beneficial elements such as herbs and essential oils that promote skin repair and regeneration. Hand creams containing ingredients like aloe vera, with high percentages of aloe gel (50-60%), provide deep moisture for soft and comfortable hands. These creams are versatile and can be applied to dry areas like knees and elbows, effectively restoring dry and damaged skin. The pleasant aroma of natural components encourages frequent use, making aloe vera-based hand creams particularly appealing.
In the coming years, the use of natural ingredients in hand creams is expected to drive sales.
The COVID-19 pandemic had a positive impact on the hand cream market. Increased awareness of the importance of moisturizing hands after washing or sanitizing to maintain moisture and hydration led to a surge in global demand for hand cream. This trend has favorably influenced the value sales and growth of the hand cream market.
The United States stands as a lucrative market for hand cream globally, currently leading the global hand cream landscape. The market in the U.S. is expected to expand further due to the increasing working population and higher spending on premium skincare products. The awareness generated by the COVID-19 pandemic regarding the importance of moisturizing hands has also contributed to market growth. The skincare category, including hand lotion, is a high-penetration category with a strong emphasis on cleanliness and self-care.
Moreover, consumers in the United States and Canada exhibit a strong preference for high-quality, organic hand care products.
In Europe, hand cream is a commonly used body care item, with many German consumers using it regularly. The product is readily available both at home and at work. Growing health concerns and diseases have heightened Europeans' interest in personal health and hygiene, leading to increased usage of hand lotion. Renowned brands like Beiersdorf AG's Nivea offer dermatologically tested hand care creams that provide intensive hydration, nourishment, and protection against rough, dry skin.