Motion Graphics Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)

Description

Innovations in Animation Technology and Social Media Engagement Drive Market Expansion

The global motion graphics market is on a trajectory of significant growth, with a projected Compound Annual Growth Rate (CAGR) of 12.5% during the period from 2024 to 2031. Motion graphics have become a powerful means of human expression in recent years, finding widespread adoption as a form of creative storytelling and marketing tool.

Factors Driving Demand for Motion Graphics

The rising desire to create engaging content on social media platforms is a key driver of market growth during the forecast period. Brands are increasingly using motion graphics for promotional and marketing strategies, capitalizing on advancements in the field of animated graphics.

Motion graphics are versatile storytelling tools that appeal to a broad audience, making them an ideal addition to content marketing strategies. Customized brand videos have emerged as an effective way to engage with consumers on social media and convey product information.

Trends in Motion Graphics

The incorporation of 3D elements into various applications, from sales presentations to game design, is a prominent trend in motion graphics. The integration of 2D and 3D animation, combining 2D overlays with movement, is gaining momentum and is evident in both large-scale advertising videos and small-scale digital ads.

These trends are expected to enhance promotional activities and increase the visibility of animated graphics on social media platforms, further driving motion graphics sales.

Impact of COVID-19 on Motion Graphics Market

The COVID-19 pandemic had a mixed impact on the motion graphics industry. Graphic designers were directly affected, with governments imposing shutdowns and businesses cutting their marketing budgets. However, the surge in internet usage, especially on social media, led to increased demand for online content, benefiting self-made graphic designers.

US and Canada Motion Graphics Market Outlook

North America, particularly the United States, is expected to play a pivotal role in the global motion graphics market. The region's growing adoption of advanced technologies and the presence of major players offer substantial growth opportunities. Businesses in the region are increasingly using creative graphics in photos and videos to engage viewers, contributing to market growth.

Europe Demand Outlook for Motion Graphics

Despite intense competition, Europe remains an attractive region for investors in the motion graphics industry. The growing interest in motion graphics, with complex visual effects, among countries like France, Spain, and the U.K., has captured the audience's attention. The region's high millennial population has embraced video and photo animation trends on platforms like YouTube and Facebook, boosting motion graphics sales.

The television industry in Europe is also driving demand for custom videos, animations, and specialty motion graphics, attracting a significant customer base.

Key Manufacturers and Suppliers of Motion Graphics

Leading manufacturers and suppliers in the motion graphics industry include:

Cub Studio
BuzzFlick
Thinkmojo
Giant Ant
Covalent
FEVR
Sparkhouse
Shoot You
Early Light Media
Commotion Engine
Demo Duck
Hornet
And Others

Market Segmentation

By Graphics Type

Animation
Live-Action with Animation Overlay
Slideshow (Photos/Images)

By Form

Art
Text
Photos
Video Clips

By Type

Emotive
Explainer
Promotional

By Region

North America
Latin America
Western Europe
Eastern Europe
Asia Pacific
Japan
Middle East and Africa

1. Executive Summary

1.1. Global Motion Graphics Market Snapshot
1.2. Future Projections
1.3. Key Market Trends
1.4. Regional Snapshot, by Value, 2023
1.5. Analyst Recommendations

2. Market Overview

2.1. Market Definitions and Segmentations
2.2. Market Dynamics
- 2.2.1. Drivers
- 2.2.2. Restraints
- 2.2.3. Market Opportunities
2.3. Value Chain Analysis
2.4. Porter's Five Forces Analysis
2.5. COVID-19 Impact Analysis
- 2.5.1. Supply
- 2.5.2. Demand
2.6. Impact of Ukraine-Russia Conflict
2.7. Economic Overview
- 2.7.1. World Economic Projections
2.8. PESTLE Analysis

3. Global Motion Graphics Market Outlook, 2018 - 2031

3.1. Global Motion Graphics Market Outlook, by Graphics Type, Value (US$ Bn), 2018 - 2031
- 3.1.1. Key Highlights
  - 3.1.1.1. Animation
  - 3.1.1.2. Live-Action with Animation Overlay
  - 3.1.1.3. Slideshow (Photos/Images)
3.2. Global Motion Graphics Market Outlook, by Form, Value (US$ Bn), 2018 - 2031
- 3.2.1. Key Highlights
  - 3.2.1.1. Bags & Pouches
  - 3.2.1.2. Wraps
  - 3.2.1.3. Lamination
  - 3.2.1.4. Labels
  - 3.2.1.5. Others
3.3. Global Motion Graphics Market Outlook, by Type, Value (US$ Bn), 2018 - 2031
- 3.3.1. Key Highlights
  - 3.3.1.1. Emotive
  - 3.3.1.2. Explainer
  - 3.3.1.3. Promotional
3.4. Global Motion Graphics Market Outlook, by Region, Value (US$ Bn), 2018 - 2031
- 3.4.1. Key Highlights
  - 3.4.1.1. North America
  - 3.4.1.2. Europe
  - 3.4.1.3. Asia Pacific
  - 3.4.1.4. Latin America
  - 3.4.1.5. Middle East & Africa

4. North America Motion Graphics Market Outlook, 2018 - 2031

4.1. North America Motion Graphics Market Outlook, by Graphics Type, Value (US$ Bn), 2018 - 2031
- 4.1.1. Key Highlights
  - 4.1.1.1. Animation
  - 4.1.1.2. Live-Action with Animation Overlay
  - 4.1.1.3. Slideshow (Photos/Images)
4.2. North America Motion Graphics Market Outlook, by Form, Value (US$ Bn), 2018 - 2031
- 4.2.1. Key Highlights
  - 4.2.1.1. Art
  - 4.2.1.2. Text
  - 4.2.1.3. Photos
  - 4.2.1.4. Video Clips
4.3. North America Motion Graphics Market Outlook, by Type, Value (US$ Bn), 2018 - 2031
- 4.3.1. Key Highlights
  - 4.3.1.1. Emotive
  - 4.3.1.2. Explainer
  - 4.3.1.3. Promotional
- 4.3.2. BPS Analysis/Market Attractiveness Analysis
4.4. North America Motion Graphics Market Outlook, by Country, Value (US$ Bn), 2018 - 2031
- 4.4.1. Key Highlights
  - 4.4.1.1. U.S. Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 4.4.1.2. U.S. Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 4.4.1.3. U.S. Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 4.4.1.4. Canada Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 4.4.1.5. Canada Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 4.4.1.6. Canada Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
- 4.4.2. BPS Analysis/Market Attractiveness Analysis

5. Europe Motion Graphics Market Outlook, 2018 - 2031

5.1. Europe Motion Graphics Market Outlook, by Graphics Type, Value (US$ Bn), 2018 - 2031
- 5.1.1. Key Highlights
  - 5.1.1.1. Animation
  - 5.1.1.2. Live-Action with Animation Overlay
  - 5.1.1.3. Slideshow (Photos/Images)
5.2. Europe Motion Graphics Market Outlook, by Form, Value (US$ Bn), 2018 - 2031
- 5.2.1. Key Highlights
  - 5.2.1.1. Art
  - 5.2.1.2. Text
  - 5.2.1.3. Photos
  - 5.2.1.4. Video Clips
5.3. Europe Motion Graphics Market Outlook, by Type, Value (US$ Bn), 2018 - 2031
- 5.3.1. Key Highlights
  - 5.3.1.1. Emotive
  - 5.3.1.2. Explainer
  - 5.3.1.3. Promotional
- 5.3.2. BPS Analysis/Market Attractiveness Analysis
5.4. Europe Motion Graphics Market Outlook, by Country, Value (US$ Bn), 2018 - 2031
- 5.4.1. Key Highlights
  - 5.4.1.1. Germany Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.2. Germany Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 5.4.1.3. Germany Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.4. U.K. Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.5. U.K. Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 5.4.1.6. U.K. Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.7. France Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.8. France Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 5.4.1.9. France Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.10. Italy Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.11. Italy Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 5.4.1.12. Italy Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.13. Turkey Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.14. Turkey Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 5.4.1.15. Turkey Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.16. Russia Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.17. Russia Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 5.4.1.18. Russia Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.19. Rest of Europe Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 5.4.1.20. Rest of Europe Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 5.4.1.21. Rest of Europe Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
- 5.4.2. BPS Analysis/Market Attractiveness Analysis

6. Asia Pacific Cassava Starch Market Outlook, 2018 - 2031

6.1. Asia Pacific Cassava Starch Market Outlook, by Graphics Type, Value (US$ Bn), 2018 - 2031
- 6.1.1. Key Highlights
  - 6.1.1.1. Animation
  - 6.1.1.2. Live-Action with Animation Overlay
  - 6.1.1.3. Slideshow (Photos/Images)
6.2. Asia Pacific Motion Graphics Market Outlook, by Form, Value (US$ Bn), 2018 - 2031
- 6.2.1. Key Highlights
  - 6.2.1.1. Art
  - 6.2.1.2. Text
  - 6.2.1.3. Photos
  - 6.2.1.4. Video Clips
6.3. Asia Pacific Motion Graphics Market Outlook, by Type, Value (US$ Bn), 2018 - 2031
- 6.3.1. Key Highlights
  - 6.3.1.1. Emotive
  - 6.3.1.2. Explainer
  - 6.3.1.3. Promotional
- 6.3.2. BPS Analysis/Market Attractiveness Analysis
6.4. Asia Pacific Motion Graphics Market Outlook, by Country, Value (US$ Bn), 2018 - 2031
- 6.4.1. Key Highlights
  - 6.4.1.1. China Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 6.4.1.2. China Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 6.4.1.3. China Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 6.4.1.4. Japan Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 6.4.1.5. Japan Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 6.4.1.6. Japan Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 6.4.1.7. South Korea Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 6.4.1.8. South Korea Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 6.4.1.9. South Korea Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 6.4.1.10. India Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 6.4.1.11. India Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 6.4.1.12. India Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 6.4.1.13. Southeast Asia Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 6.4.1.14. Southeast Asia Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 6.4.1.15. Southeast Asia Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 6.4.1.16. Rest of Asia Pacific Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 6.4.1.17. Rest of Asia Pacific Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 6.4.1.18. Rest of Asia Pacific Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
- 6.4.2. BPS Analysis/Market Attractiveness Analysis

7. Latin America Motion Graphics Market Outlook, 2018 - 2031

7.1. Latin America Motion Graphics Market Outlook, by Graphics Type, Value (US$ Bn), 2018 - 2031
- 7.1.1. Key Highlights
  - 7.1.1.1. Animation
  - 7.1.1.2. Live-Action with Animation Overlay
  - 7.1.1.3. Slideshow (Photos/Images)
7.2. Latin America Motion Graphics Market Outlook, by Form, Value (US$ Bn), 2018 - 2031
7.3. Latin America Motion Graphics Market Outlook, by Type, Value (US$ Bn), 2018 - 2031
- 7.3.1. Key Highlights
  - 7.3.1.1. Emotive
  - 7.3.1.2. Explainer
  - 7.3.1.3. Promotional
- 7.3.2. BPS Analysis/Market Attractiveness Analysis
7.4. Latin America Motion Graphics Market Outlook, by Country, Value (US$ Bn), 2018 - 2031
- 7.4.1. Key Highlights
  - 7.4.1.1. Brazil Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 7.4.1.2. Brazil Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 7.4.1.3. Brazil Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 7.4.1.4. Mexico Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 7.4.1.5. Mexico Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 7.4.1.6. Mexico Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 7.4.1.7. Argentina Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 7.4.1.8. Argentina Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 7.4.1.9. Argentina Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 7.4.1.10. Rest of Latin America Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 7.4.1.11. Rest of Latin America Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 7.4.1.12. Rest of Latin America Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
- 7.4.2. BPS Analysis/Market Attractiveness Analysis

8. Middle East & Africa Motion Graphics Market Outlook, 2018 - 2031

8.1. Middle East & Africa Motion Graphics Market Outlook, by Graphics Type, Value (US$ Bn), 2018 - 2031
- 8.1.1. Key Highlights
  - 8.1.1.1. Animation
  - 8.1.1.2. Live-Action with Animation Overlay
  - 8.1.1.3. Slideshow (Photos/Images)
8.2. Middle East & Africa Motion Graphics Market Outlook, by Form, Value (US$ Bn), 2018 - 2031
- 8.2.1. Key Highlights
  - 8.2.1.1. Bags & Pouches
  - 8.2.1.2. Art
  - 8.2.1.3. Text
  - 8.2.1.4. Photos
  - 8.2.1.5. Video Clips
8.3. Middle East & Africa Motion Graphics Market Outlook, by Type, Value (US$ Bn), 2018 - 2031
- 8.3.2. BPS Analysis/Market Attractiveness Analysis
8.4. Middle East & Africa Motion Graphics Market Outlook, by Country, Value (US$ Bn), 2018 - 2031
- 8.4.1. Key Highlights
  - 8.4.1.1. GCC Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 8.4.1.2. GCC Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 8.4.1.3. GCC Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 8.4.1.4. South Africa Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 8.4.1.5. South Africa Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 8.4.1.6. South Africa Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 8.4.1.7. Egypt Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 8.4.1.8. Egypt Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 8.4.1.9. Egypt Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 8.4.1.10. Nigeria Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 8.4.1.11. Nigeria Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 8.4.1.12. Nigeria Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
  - 8.4.1.13. Rest of Middle East & Africa Motion Graphics Market by Graphics Type, Value (US$ Bn), 2018 - 2031
  - 8.4.1.14. Rest of Middle East & Africa Motion Graphics Market by Form, Value (US$ Bn), 2018 - 2031
  - 8.4.1.15. Rest of Middle East & Africa Motion Graphics Market by Type, Value (US$ Bn), 2018 - 2031
- 8.4.2. BPS Analysis/Market Attractiveness Analysis

9. Competitive Landscape

9.1. By Type vs by Form Heat map
9.2. Manufacturer vs by Form Heatmap
9.3. Company Market Share Analysis, 2023
9.4. Competitive Dashboard
9.5. Company Profiles
- 9.5.1. Cub Studio
  - 9.5.1.1. Company Overview
  - 9.5.1.2. Product Portfolio
  - 9.5.1.3. Financial Overview
  - 9.5.1.4. Business Strategies and Development
- 9.5.2. BuzzFlick
  - 9.5.2.1. Company Overview
  - 9.5.2.2. Product Portfolio
  - 9.5.2.3. Financial Overview
  - 9.5.2.4. Business Strategies and Development
- 9.5.3. Thinkmojo
  - 9.5.3.1. Company Overview
  - 9.5.3.2. Product Portfolio
  - 9.5.3.3. Financial Overview
  - 9.5.3.4. Business Strategies and Development
- 9.5.4. Giant Ant
  - 9.5.4.1. Company Overview
  - 9.5.4.2. Product Portfolio
  - 9.5.4.3. Financial Overview
  - 9.5.4.4. Business Strategies and Development
- 9.5.5. Covalent
  - 9.5.5.1. Company Overview
  - 9.5.5.2. Product Portfolio
  - 9.5.5.3. Financial Overview
  - 9.5.5.4. Business Strategies and Development
- 9.5.6. FEVR
  - 9.5.6.1. Company Overview
  - 9.5.6.2. Product Portfolio
  - 9.5.6.3. Financial Overview
  - 9.5.6.4. Business Strategies and Development
- 9.5.7. Sparkhouse
  - 9.5.7.1. Company Overview
  - 9.5.7.2. Product Portfolio
  - 9.5.7.3. Financial Overview
  - 9.5.7.4. Business Strategies and Development
- 9.5.8. Shoot You
  - 9.5.8.1. Company Overview
  - 9.5.8.2. Product Portfolio
  - 9.5.8.3. Financial Overview
  - 9.5.8.4. Business Strategies and Development
- 9.5.9. Early Light Media
  - 9.5.9.1. Company Overview
  - 9.5.9.2. Product Portfolio
  - 9.5.9.3. Financial Overview
  - 9.5.9.4. Business Strategies and Development
- 9.5.10. Commotion Engine
  - 9.5.10.1. Company Overview
  - 9.5.10.2. Product Portfolio
  - 9.5.10.3. Financial Overview
  - 9.5.10.4. Business Strategies and Development
- 9.5.11. Demo Duck
  - 9.5.11.1. Company Overview
  - 9.5.11.2. Product Portfolio
  - 9.5.11.3. Financial Overview
  - 9.5.11.4. Business Strategies and Development
- 9.5.12. Hornet
  - 9.5.12.1. Company Overview
  - 9.5.12.2. Product Portfolio
  - 9.5.12.3. Financial Overview
  - 9.5.12.4. Business Strategies and Development
- 9.5.13. Among others.
  - 9.5.13.1. Company Overview
  - 9.5.13.2. Product Portfolio
  - 9.5.13.3. Financial Overview
  - 9.5.13.4. Business Strategies and Development

10. Appendix

10.1. Research Methodology
10.2. Report Assumptions
10.3. Acronyms and Abbreviations