PUBLISHER: Fairfield Market Research | PRODUCT CODE: 1420329
PUBLISHER: Fairfield Market Research | PRODUCT CODE: 1420329
The global pet grooming services market continues to flourish, driven by a surge in pet ownership and a growing awareness of the benefits of pet grooming. Pet grooming services offer a range of essential treatments such as brushing, bathing, and nail clipping for dogs, cats, and other beloved pets. Beyond enhancing their appearance, grooming plays a vital role in maintaining pets' health by improving skin health and ensuring a well-moisturized fur coat, preventing infections, and facilitating early detection of ailments.
The pet grooming services market is marked by a high degree of fragmentation, with numerous independent pet groomers, mobile groomers, and start-ups emerging worldwide. The allure of low establishment costs and robust profit margins has fueled this fragmentation trend. Additionally, several players from affiliated industries, such as pet transportation, have diversified into pet grooming. Examples include AirPets Relocation Services, Aussie Pet Mobile, The Pooch Mobile, and Global Pet Relocation.
Moreover, prominent hotels have entered the pet grooming arena, offering added convenience to their customers. Key players in the pet grooming services market include Pet Palace, Muddy Paws, PetSmart, PetBacker, Hollywood Grooming, Petsfolio, Aussie Pet Mobile, AirPets Relocation Services, Global Pet Relocation, and The Pooch Mobile.
In recent years, market trends have shifted towards unique and creative services like stencilled designing, quirky haircuts, fur highlights, and even dreadlocks. This evolution has expanded the professional employee base within the industry. Some market leaders have embraced standardization to enhance the grooming experience and ensure pet safety. For example, PetSmart integrated master groomers, veterinarians, and industry experts into their outlets as part of standardization protocols adopted in 2019.
In terms of advertising, most players in the pet grooming services market have traditionally relied on veterinary clinics and pet specialty stores. However, an increasing online presence has become essential as pet owners now turn to online search engines to find grooming services. Simultaneously, pet owners who prefer in-home grooming have been utilizing online platforms and smartphone applications like Kennel Link, ProPet, Groomit, and PetLinx to connect with professional pet groomers.
The primary driver of the pet grooming services market remains the growing trend of pet ownership, with high-income pet owners showing a willingness to invest in their pets' appearance and well-being. Additionally, increased awareness of the health benefits associated with pet grooming is propelling market growth.
While the pet grooming services market has thrived, the Covid-19 pandemic presents challenges. Some pet owners have expressed concerns about pets as potential carriers of pathogens, potentially affecting pet adoption rates. Economic uncertainties resulting from the pandemic have also raised concerns about reduced disposable incomes, which may lead some pet owners to scale down their spending on pet care.
In regional terms, North America has dominated the pet grooming services market, driven by high pet ownership rates, especially dogs, and a high standard of living. It is closely followed by Europe. The East Asian and South Asian regional segments have experienced the fastest growth, primarily due to rising pet ownership and increasing disposable incomes in developing countries such as India, China, and Southeast Asian nations. However, these regions may face greater challenges due to the ongoing Covid-19 crisis.