PUBLISHER: Fairfield Market Research | PRODUCT CODE: 1423858
PUBLISHER: Fairfield Market Research | PRODUCT CODE: 1423858
Increasing health concerns among consumers have pushed the non-stick cookware market towards higher sales. Cooking trends are not only motivated by health & fitness but also encouraged by home-cooked food recipes. The number of television programs devoted to food & recipes drives a large number of consumers, especially housewives, to try out new cuisines. This, in result, increases the usage of non-stick cookware products. Non-stick cookware is becoming increasingly popular as it facilitates cooking with minimum usage of oil.
Influences from Culinary Celebrities and Cooking Shows
The interest of consumers in gourmet cooking is getting an impetus due to television shows and celebrity endorsements. Europe's culinary practices and excellence are also garnering tremendous popularity and this is propelling the usage of non-stick cookware. Michel Roux Jr, Monica Galetti, and Gordon Ramsay are some of the popular chefs from Europe who are great food influencers. Thus, they directly or indirectly promote non-stick cookware, which as a result, is massively driving the sales of these products.
Shift towards Ceramic Coated Cookware
The sales of non-stick ceramic cookware are growing due to its non-harmful and non-stick properties. The shift in consumers' preferences has been observed to be changing from Teflon coated non-stick cookware to Ceramic coated non-stick cookware. Modern stores have been identified as the primary sales channel for the non-stick cookware category followed by departmental stores. An expansive product portfolio from different brands, latest product models, and greater visuals are boosting the sales of non-stick cookware.
Rise of Eco-Friendly Non-Stick Cookware
Health & fitness awareness and the usage of environment-friendly products are the latest trends observed in almost every industry, which has a direct or indirect impact on consumers and the environment. This trend is also observed in the cookware industry where consumers are increasingly demanding green or sustainable products, which will cause no harm to the surrounding environment. Due to the growing need of sustainable non-stick cookware, many new trends have emerged in the market. For example, chefs around the world prefer eco-friendly pans or non-stick cookware that will not put the health of consumers at risk. Cuisinart's green gourmet non-stick cookware is an example of it. It consumes less energy and reduces harmful carbon emissions.
Preference for Non-Toxic Cookware
Increasing health & fitness concerns are creating awareness among consumers about certain health risks. High knowledge and interest in the product's materials have forced manufacturers to come up with innovative materials that have no harmful effects. But, only a small number of consumers prefer non-stick cookware that is free from chemicals. Thus, a growing trend has been observed for ceramic coated cookware that is free from perfluorooctanoic acid (PFOA) and polytetrafluoroethylene (PTFE).
Market Competition and Regional Overview
Competitive Analysis
The non-stick cookware market research report includes a competitive landscape that provides a dashboard view of the key competitors operating in the market. Some of the market players profiled in this section include Bernde, Bradshaw International, Conair Corporation, Groupe SEB, Calphalon (Newell Brands LLC), Cook N Home, Cuisinart, Denby Group Limited, Cook N Home, Nordic Ware, Regal Ware, Inc., The Vollrath Company, LLC and others.
Non-stick Cookware Market: Segmentation
Fairfield Market research study on the global non-stick cookware market offers a detailed market segmentation, wherein the key segments have been discussed in detail. The segmentation of the non-stick cookware has been offered on the basis of price range, material, sales channel, end user, and region. Every segment has been analyzed in detail and data pertaining to the growth of each segment has been included in the study.
By Price Range
By Material
By Sales Channel
By End User
By Region