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PUBLISHER: Fairfield Market Research | PRODUCT CODE: 1442496

PUBLISHER: Fairfield Market Research | PRODUCT CODE: 1442496

Cranberry Supplements Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)

PUBLISHED: February 9, 2024

PAGES: 250 Pages

DELIVERY TIME: 2-5 business days

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Description

Fairfield Market Research, a leading provider of market intelligence, has released its latest analysis report on the Cranberry Supplements Market, shedding light on its trajectory from 2024 to 2031. The report forecasts a robust 6.0% Compound Annual Growth Rate (CAGR), propelling the market value from US$ 260 Million in 2024 to an estimated US$ 400 Million by the end of the forecast period.

Factors Driving Market Expansion

Cranberries boast a rich nutritional profile, abundant in Vitamin C, Catechins, Flavonoids, Anthocyanins, Proanthocyanidins, Triterpenoids, and various antioxidants. These compounds confer anti-inflammatory and anti-fungal properties to cranberries, making cranberry supplements a popular choice for treating urinary tract infections.

Research suggests that daily intake of cranberry pills containing 36 mg of Proanthocyanidins over two months effectively prevents or alleviates urinary tract infections. Additionally, these supplements contribute to heart health, ulcer prevention, and the reduction of cavities and gum diseases.

According to the World Health Organization (WHO), over 3.5 billion individuals worldwide suffer from oral diseases, with tooth decay or cavities being the most prevalent. Globally, around 2 billion people contend with tooth decay, with 514 million children experiencing decay in primary teeth. The incidence of oral diseases is escalating due to changing dietary habits. Furthermore, oral cancer ranks as the 13th most common cancer globally, encompassing cancers of the lips and other oral regions.

The global prevalence of urinary tract infections is on the rise, with approximately 405 million individuals affected in 2019. Sadly, nearly 300,000 deaths were attributed to this condition globally. If left untreated, urinary tract infections can lead to kidney damage. These escalating figures pose a significant global concern. Given the efficacy of cranberry supplements in treating urinary tract infections, the market for these supplements is expected to experience steady growth as their usage expands.

Cranberry supplements also offer health benefits for animals, particularly in treating struvite crystals and stones in their urinary bladders. Recommendations from the American Animal Hospital Association include adding cranberry juice to animal feed to maintain their health and prevent infections. With rising disposable incomes, pet owners are increasingly willing to invest in their pets' health. This dual beneficial effect of cranberry supplements on human and animal health is driving demand in the market.

Country-Wise Analysis

United States Cranberry Supplements Market Analysis:

The market in the United States is expected to see substantial growth by 2033, with a significant absolute dollar increase from 2024 to 2031. The market has shown consistent growth from 2019 to 2023 and is anticipated to continue growing steadily from 2024 to 2031.

Urinary tract infection is prevalent among women in the U.S., with a considerable percentage affected at least once in their lifetime. The government has initiated awareness programs to address this issue, which is expected to positively impact the market growth.

United Kingdom Cranberry Supplements Market Analysis:

The United Kingdom's market is projected to witness notable growth by 2031, with a substantial absolute dollar increase from 2024 to 2031. The market has exhibited consistent growth from 2019 to 2023 and is expected to continue its upward trajectory from 2024 to 2031.

Oral health concerns such as decaying teeth and plaque are significant issues in the U.K., which is likely to drive the demand for oral care supplements, including cranberry supplements.

China Cranberry Supplements Market Analysis:

China's market is forecasted to experience significant growth by 2031, with a notable absolute dollar increase from 2024 to 2031. The market has demonstrated robust growth from 2019 to 2023 and is anticipated to maintain a healthy growth rate from 2024 to 2031.

The increasing pet population in China, coupled with rising disposable income, is driving the demand for healthcare products for pets, including cranberry supplements for maintaining urinary tract health.

Japan Cranberry Supplements Market Analysis:

Japan's market is expected to witness considerable growth by 2031, with a notable absolute dollar increase from 2024 to 2031. The market has shown consistent growth from 2019 to 2023 and is projected to continue growing steadily from 2024 to 2031.

The growing awareness of oral health in Japan is likely to boost the demand for oral care supplements, including cranberry supplements, as part of preventive oral healthcare routines.

South Korea Cranberry Supplements Market Analysis:

South Korea's market is anticipated to experience significant growth by 2031, with a notable absolute dollar increase from 2024 to 2031. The market has exhibited strong growth from 2019 to 2023 and is expected to continue growing steadily from 2024 to 2031.

The increasing pet culture in South Korea, along with a significant proportion of households owning pets, particularly dogs, indicates a growing willingness to invest in pet healthcare products, including cranberry supplements for urinary tract health.

Competitive Analysis

Key players continue to drive innovation and market expansion in the Cranberry Supplements segment. Recent developments underscore the industry's dynamism and commitment to meeting evolving consumer needs.

Some key companies are:

GNC
Blackmores
Healthy Care
Go Healthy
Swisse
Holland & Barrett
Nutra-Life
Webber Naturals
Jamieson
Azo

Segmentation of the Global Cranberry Supplements Market:

By Form:

Caplet
Capsule
Drop
Gummy
Powder
Softgel
Tablet

By Distribution Channel:

Supermarkets
Pharmacies
Online Retailers
Others

By Region:

North America
Latin America
Europe
Asia Pacific
Middle East and Africa

1. Executive Summary

1.1. Global Cranberry Supplements Market Snapshot
1.2. Future Projections
1.3. Key Market Trends
1.4. Regional Snapshot, by Value and Volume, 2023
1.5. Analyst Recommendations

2. Market Overview

2.1. Market Definitions and Segmentations
2.2. Market Dynamics
- 2.2.1. Drivers
- 2.2.2. Restraints
- 2.2.3. Market Opportunities
2.3. Value Chain Analysis
2.4. Porter's Five Forces Analysis
2.5. COVID-19 Impact Analysis
- 2.5.1. Supply
- 2.5.2. Demand
2.6. Impact of Ukraine-Russia Conflict
2.7. Economic Overview
- 2.7.1. World Economic Projections
2.8. PESTLE Analysis

3. Production Output and Trade Statistics, 2018 - 2023

3.1. Global Cranberry Supplements Production Output, by Region, Value (US$ Mn) and Volume (Units), 2018 - 2023
- 3.1.1. North America
- 3.1.2. Europe
- 3.1.3. Asia Pacific
- 3.1.4. Latin America
- 3.1.5. Middle East and Africa

4. Price Analysis, 2018 - 2023

4.1. Global Average Price Analysis, by Form, US$ Per Unit, 2018 - 2023
4.2. Prominent Factor Affecting Cranberry Supplements Prices
4.3. Global Average Price Analysis, by Region, US$ Per Unit

5. Global Cranberry Supplements Market Outlook, 2018 - 2031

5.1. Global Cranberry Supplements Market Outlook, by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 5.1.1. Key Highlights
  - 5.1.1.1. Caplet
  - 5.1.1.2. Capsule
  - 5.1.1.3. Drop
  - 5.1.1.4. Gummy
  - 5.1.1.5. Powder
  - 5.1.1.6. Softgel
  - 5.1.1.7. Tablet
5.2. Global Cranberry Supplements Market Outlook, by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 5.2.1. Key Highlights
  - 5.2.1.1. Supermarkets
  - 5.2.1.2. Pharmacies
  - 5.2.1.3. Online Retailers
  - 5.2.1.4. Others
5.3. Global Cranberry Supplements Market Outlook, by Region, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 5.3.1. Key Highlights
  - 5.3.1.1. North America
  - 5.3.1.2. Europe
  - 5.3.1.3. Asia Pacific
  - 5.3.1.4. Latin America
  - 5.3.1.5. Middle East & Africa

6. North America Cranberry Supplements Market Outlook, 2018 - 2031

6.1. North America Cranberry Supplements Market Outlook, by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 6.1.1. Key Highlights
  - 6.1.1.1. Caplet
  - 6.1.1.2. Capsule
  - 6.1.1.3. Drop
  - 6.1.1.4. Gummy
  - 6.1.1.5. Powder
  - 6.1.1.6. Softgel
  - 6.1.1.7. Tablet
6.2. North America Cranberry Supplements Market Outlook, by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 6.2.1. Key Highlights
  - 6.2.1.1. Supermarkets
  - 6.2.1.2. Pharmacies
  - 6.2.1.3. Online Retailers
  - 6.2.1.4. Others
- 6.2.2. BPS Analysis/Market Attractiveness Analysis
6.3. North America Cranberry Supplements Market Outlook, by Country, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 6.3.1. Key Highlights
  - 6.3.1.1. U.S. Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 6.3.1.2. U.S. Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 6.3.1.3. Canada Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 6.3.1.4. Canada Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 6.3.2. BPS Analysis/Market Attractiveness Analysis

7. Europe Cranberry Supplements Market Outlook, 2018 - 2031

7.1. Europe Cranberry Supplements Market Outlook, by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 7.1.1. Key Highlights
  - 7.1.1.1. Caplet
  - 7.1.1.2. Capsule
  - 7.1.1.3. Drop
  - 7.1.1.4. Gummy
  - 7.1.1.5. Powder
  - 7.1.1.6. Softgel
  - 7.1.1.7. Tablet
7.2. Europe Cranberry Supplements Market Outlook, by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 7.2.1. Key Highlights
  - 7.2.1.1. Supermarkets
  - 7.2.1.2. Pharmacies
  - 7.2.1.3. Online Retailers
  - 7.2.1.4. Others
- 7.2.2. Attractiveness Analysis
7.3. Europe Cranberry Supplements Market Outlook, by Country, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 7.3.1. Key Highlights
  - 7.3.1.1. Germany Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.2. Germany Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.3. U.K. Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.4. U.K. Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.5. France Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.6. France Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.7. Italy Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.8. Italy Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.9. Turkey Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.10. Turkey Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.11. Russia Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.12. Russia Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.13. Rest of Europe Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 7.3.1.14. Rest of Europe Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 7.3.2. BPS Analysis/Market Attractiveness Analysis

8. Asia Pacific Cranberry Supplements Market Outlook, 2018 - 2031

8.1. Asia Pacific Cranberry Supplements Market Outlook, by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 8.1.1. Key Highlights
  - 8.1.1.1. Caplet
  - 8.1.1.2. Capsule
  - 8.1.1.3. Drop
  - 8.1.1.4. Gummy
  - 8.1.1.5. Powder
  - 8.1.1.6. Softgel
  - 8.1.1.7. Tablet
8.2. Asia Pacific Cranberry Supplements Market Outlook, by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 8.2.1. Key Highlights
  - 8.2.1.1. Supermarkets
  - 8.2.1.2. Pharmacies
  - 8.2.1.3. Online Retailers
  - 8.2.1.4. Others
- 8.2.2. BPS Analysis/Market Attractiveness Analysis
8.3. Asia Pacific Cranberry Supplements Market Outlook, by Country, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 8.3.1. Key Highlights
  - 8.3.1.1. China Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 8.3.1.2. China Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 8.3.1.3. Japan Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 8.3.1.4. Japan Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 8.3.1.5. South Korea Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 8.3.1.6. South Korea Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 8.3.1.7. India Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 8.3.1.8. India Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 8.3.1.9. Southeast Asia Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 8.3.1.10. Southeast Asia Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 8.3.1.11. Rest of Asia Pacific Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 8.3.1.12. Rest of Asia Pacific Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 8.3.2. BPS Analysis/Market Attractiveness Analysis

9. Latin America Cranberry Supplements Market Outlook, 2018 - 2031

9.1. Latin America Cranberry Supplements Market Outlook, by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 9.1.1. Key Highlights
  - 9.1.1.1. Caplet
  - 9.1.1.2. Capsule
  - 9.1.1.3. Drop
  - 9.1.1.4. Gummy
  - 9.1.1.5. Powder
  - 9.1.1.6. Softgel
  - 9.1.1.7. Tablet
9.2. Latin America Cranberry Supplements Market Outlook, by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 9.2.1. Key Highlights
  - 9.2.1.1. Supermarkets
  - 9.2.1.2. Pharmacies
  - 9.2.1.3. Online Retailers
  - 9.2.1.4. Others
- 9.2.2. BPS Analysis/Market Attractiveness Analysis
9.3. Latin America Cranberry Supplements Market Outlook, by Country, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 9.3.1. Key Highlights
  - 9.3.1.1. Brazil Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 9.3.1.2. Brazil Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 9.3.1.3. Mexico Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 9.3.1.4. Mexico Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 9.3.1.5. Argentina Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 9.3.1.6. Argentina Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 9.3.1.7. Rest of Latin America Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 9.3.1.8. Rest of Latin America Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 9.3.2. BPS Analysis/Market Attractiveness Analysis

10. Middle East & Africa Cranberry Supplements Market Outlook, 2018 - 2031

10.1. Middle East & Africa Cranberry Supplements Market Outlook, by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 10.1.1. Key Highlights
  - 10.1.1.1. Caplet
  - 10.1.1.2. Capsule
  - 10.1.1.3. Drop
  - 10.1.1.4. Gummy
  - 10.1.1.5. Powder
  - 10.1.1.6. Softgel
  - 10.1.1.7. Tablet
10.2. Middle East & Africa Cranberry Supplements Market Outlook, by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 10.2.1. Key Highlights
  - 10.2.1.1. Supermarkets
  - 10.2.1.2. Pharmacies
  - 10.2.1.3. Online Retailers
  - 10.2.1.4. Others
- 10.2.2. BPS Analysis/Market Attractiveness Analysis
10.3. Middle East & Africa Cranberry Supplements Market Outlook, by Country, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 10.3.1. Key Highlights
  - 10.3.1.1. GCC Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 10.3.1.2. GCC Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 10.3.1.3. South Africa Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 10.3.1.4. South Africa Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 10.3.1.5. Egypt Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 10.3.1.6. Egypt Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 10.3.1.7. Nigeria Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 10.3.1.8. Nigeria Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 10.3.1.9. Rest of Middle East & Africa Cranberry Supplements Market by Form, Value (US$ Mn) and Volume (Units), 2018 - 2031
  - 10.3.1.10. Rest of Middle East & Africa Cranberry Supplements Market by Distribution Channel, Value (US$ Mn) and Volume (Units), 2018 - 2031
- 10.3.2. BPS Analysis/Market Attractiveness Analysis

11. Competitive Landscape

11.1. By End User vs by Form Heatmap
11.2. Company Market Share Analysis, 2022
11.3. Competitive Dashboard
11.4. Company Profiles
- 11.4.1. GNC
  - 11.4.1.1. Company Overview
  - 11.4.1.2. Product Portfolio
  - 11.4.1.3. Financial Overview
  - 11.4.1.4. Business Strategies and Development
- 11.4.2. Blackmores
  - 11.4.2.1. Company Overview
  - 11.4.2.2. Product Portfolio
  - 11.4.2.3. Financial Overview
  - 11.4.2.4. Business Strategies and Development
- 11.4.3. Healthy Care
  - 11.4.3.1. Company Overview
  - 11.4.3.2. Product Portfolio
  - 11.4.3.3. Financial Overview
  - 11.4.3.4. Business Strategies and Development
- 11.4.4. Go Healthy
  - 11.4.4.1. Company Overview
  - 11.4.4.2. Product Portfolio
  - 11.4.4.3. Financial Overview
  - 11.4.4.4. Business Strategies and Development
- 11.4.5. Swisse
  - 11.4.5.1. Company Overview
  - 11.4.5.2. Product Portfolio
  - 11.4.5.3. Financial Overview
  - 11.4.5.4. Business Strategies and Development
- 11.4.6. Holland & Barrett
  - 11.4.6.1. Company Overview
  - 11.4.6.2. Product Portfolio
  - 11.4.6.3. Financial Overview
  - 11.4.6.4. Business Strategies and Development