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PUBLISHER: Frost & Sullivan | PRODUCT CODE: 1408110

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PUBLISHER: Frost & Sullivan | PRODUCT CODE: 1408110

Strategic Insights into the Turkey Two-wheeler (2W) Market

PAGES: 60 Pages
DELIVERY TIME: 1-2 business days
Web Access (Regional License)
USD 2450

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Booming Start-ups and Investments Enable New Growth Opportunities for Stakeholders

There has been a global emergence of start-ups, especially in the electric two-wheeler (E2W) segment, during and after the COVID-19 pandemic, and Turkey is no exception. The country's 2W industry has witnessed significant growth since 2020, with the E2W market picking up considerable momentum since 2021. The rising urban population, growing popularity of E2Ws due to increasing awareness among customers, and booming first and last-mile connectivity have increased demand for 2Ws in Turkey.

In this report, Frost & Sullivan evaluates the 2W market in Turkey, which includes internal combustion engines and electric powertrains. Besides the macroeconomic overview and Pestle and Porter's Five Forces analysis for the 2W market, the report focuses on top players, regulations, start-ups, and the investment scenario from the government's point of view to enhance Turkey's investment attractiveness. We also provide stakeholders with potential demand and growth opportunities to explore and capture.

Product Code: PFC1-41

Table of Contents

Strategic Imperatives

  • Why Is It Increasingly Difficult to Grow?
  • The Strategic Imperative 8™
  • The Impact of the Top 3 Strategic Imperatives on Turkey's 2W Industry
  • Growth Opportunities Fuel the Growth Pipeline Engine™

Growth Opportunity Analysis

  • Scope of Analysis
  • 2W Segmentation
  • Growth Drivers
  • Growth Restraints

Growth Environment

  • Takeaways
  • Highlights
  • Market Roadmap
  • Overall Market Attractiveness
  • Market Outlook
  • Current Trends
  • Snapshot of Top ICE Models

Macroeconomic Overview

  • Economic Overview: Turkey
  • PESTLE Analysis of Turkey 2W Market
  • Porter's 5 Forces Analysis: Turkey 2W Market
  • Government Regulations

Market Snapshot

  • Registered Motorbikes
  • Unit Sales
  • Unit Sales by Segment
  • Unit Sales of E2Ws
  • Demand Potential
  • Analysis on the Prospects and Challenges
  • Key Market Trends

Competitive Landscape Analysis

  • Market Share
  • Comparative Benchmarking of 2W Models in Turkey
  • Honda Turkey
  • Mondial
  • Kuba Motor
  • Yamaha Turkey

Start-up Scenario

  • Key Start-ups
  • Key Product Insights of Start-ups

Investments and Incentives

  • Investment Attractiveness
  • Investment Incentives from the Government

Growth Opportunity Universe

  • Growth Opportunity 1: Shared Mobility and Last-mile Delivery Start-ups to Stimulate Sales Demand for Electric Mobility
  • Growth Opportunity 2: Battery-swapping Solutions to Accelerate the E2W Market
  • Growth Opportunity 3: Investments in the Growing Start-up Ecosystem
  • List of Exhibits
  • Legal Disclaimer
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Jeroen Van Heghe

Manager - EMEA



Christine Sirois

Manager - Americas


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