PUBLISHER: GlobalData | PRODUCT CODE: 1131861
PUBLISHER: GlobalData | PRODUCT CODE: 1131861
"COVID-19 Impact on The Procter & Gamble Co, 2022 Update", reports key findings as of 15th June, 2022 based on market analysis and brand diversification by industry and geography.
P&G's strategy of constructively navigating the disruption has resulted in favorable developments: optimizing its supply chain activities with the launch of a new platform for minimum order quantities (MOQ) to save costs; continued investing in marketing to increase brand awareness; and launching new products (such as Tide Hygienic Clean Power) in line with the latest consumer trends.