Oral Hygiene Market Overview - Consumer Behavior, Innovations, News and Deals Analysis, 2022

The oral hygiene sector saw muted volume and value growth in 2020 versus 2019 but it was relatively protected against the COVID-19 pandemic due the essential status of the majority of its categories.

This report provides an overview of market characteristics and shopping behavior driving innovation in the oral hygiene sector.

Scope

• While COVID-19 slowed retail performance, the sector navigated the pandemic relatively well Online continues to be a key channel of growth for oral hygiene Consumers purchasing oral hygiene value high quality

Reasons to Buy

• Identify the impact of COVID-19 on the oral hygiene industry, and which assess the performance of individual categories.
• Discover where the market is going and how consumers react to the latest innovations.
• Access valuable strategic take-outs to assist future decision-making and product development.