Adult Diapers Market Size - By Product Type, By Category, By Size, By Material, By Packaging Quantity, By Consumer Group, By Distribution Channel, Global Forecast 2023

Description

List of Tables

Adult Diapers Market size is projected to expand at over 6.8% CAGR from 2023-2032 propelled by the rising advancements in diaper designs, materials, and technology. The ongoing developments, such as discreet pull-on underwear styles, moisture-wicking fabrics, and enhanced absorbency technologies are helping to address the evolving preferences of consumers seeking comfort and convenience. Design innovations are also playing a pivotal role in reducing the stigma associated with adult diapers, making them more user-friendly and socially acceptable.

Moreover, the rising focus and investments led by manufacturers for the development of effective solutions to respond to the evolving consumer needs will further accelerate the industry expansion. For instance, in October 2023, Suzano invested nearly $100 million in a new fluff pulp factory to address the expanding global demand for absorbent, personal hygiene products, such as infant and adult diapers, feminine hygiene, and pet pads whilst meeting the sustainability goals.

The adult diapers industry is segmented into product type, category, size, material, packaging quantity, consumer group, distribution channel, and region.

Based on product type, the market share from the pull-on underwear is anticipated to witness 6.4% CAGR from 2023-2032. The segment growth is attributed to the rising demand for easy-to-wear, elasticized, and form-fitting products for providing a sense of normalcy and independence to users. Moreover, the convenience and discretion offered by pull-on underwear adult diapers is contributing to their rising preference among active and mobile individuals experiencing incontinence.

As per consumer group, the adult diapers industry from the female segment is expected to depict a 7% growth rate between 2023 and 2032. This is driven by the growing awareness of health issues among women along with the rapidly expanding aging population. Factors, such as pregnancy, childbirth, and menopause are contributing to incontinence, further extending the consumer base. Additionally, the societal shifts towards breaking stigmas associated with incontinence will push the higher acceptance of adult diapers among women.

Regionally, the Asia Pacific adult diapers market is poised to exhibit a 7.4% rate through 2032 attributed to the rapidly aging population, increasing awareness about incontinence issues, and improvements in healthcare infrastructure. Additionally, the rising government initiatives for addressing the needs of the elderly along with the higher availability of a diverse range of products tailored to different preferences will augment the regional market outlook. For instance, in May 2023, Friends, the flagship brand of Indian diapering behemoth Nobel Hygiene Pvt Ltd, introduced slim disposable absorbent underpants specifically designed for younger consumers suffering from light incontinence.

Product Code: 7424

Chapter 1 Methodology & Scope

1.1 Market scope & definition
1.2 Base estimates & calculations
1.3 Forecast calculation
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Adult Diapers market 360 degree synopsis, 2018 - 2032
2.2 Business trends
2.3 Regional trends
2.4 Product type trends
2.5 Category trends
2.6 Size trends
2.7 Material trends
2.8 Packaging quantity trends
2.9 Consumer group trends
2.10 Distribution channel trends

Chapter 3 Adult Diapers Market Industry Insights

3.1 Industry ecosystem analysis
3.2 Raw material analysis
3.3 Key news and initiatives
- 3.3.1 Partnership/Collaboration
- 3.3.2 Merger/Acquisition
- 3.3.3 Investment
- 3.3.4 Product launch & innovation
3.4 Regulatory landscape
3.5 Impact forces
- 3.5.1 Growth drivers
- 3.5.2 Industry pitfalls & challenges
3.6 Consumer buying behavior analysis
3.7 Growth potential analysis
3.8 Porter's analysis
3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2022

4.1 Introduction
4.2 Company market share, 2022
4.3 Competitive analysis of major market players, 2022
4.4 Competitive positioning matrix, 2022
4.5 Strategic outlook matrix, 2022

Chapter 5 Adult Diapers Market Estimates & Forecast, By Product Type

5.1 Key trends, by product type
5.2 Tab-Style Briefs
5.3 Pull-On Underwear
5.4 Booster Pads

Chapter 6 Adult Diapers Market Estimates & Forecast, By Category

6.1 Key trends, by category
6.2 Reusable
6.3 Disposable

Chapter 7 Adult Diapers Market Estimates & Forecast, By Size

7.1 Key trends, by size
7.2 Small
7.3 Medium
7.4 Large
7.5 Extra large

Chapter 8 Adult Diapers Market Estimates & Forecast, By Material

8.1 Key trends, by material
8.2 Cotton
8.3 Non-woven fabric
8.4 Microfiber
8.5 Others (Fluff pulp, Bamboo)

Chapter 9 Adult Diapers Market Estimates & Forecast, By Packaging Quantity

9.1 Key trends, by packaging quantity
9.2 Small pack (1-25)
9.3 Mid pack (25- 100)
9.4 Bulk pack (Mote than 100)

Chapter 10 Adult Diapers Market Estimates & Forecast, By Consumer Group

10.1 Key trends, by consumer group
10.2 Male
10.3 Female

Chapter 11 Adult Diapers Market Estimates & Forecast, By Distribution channel

11.1 Key trends, by distribution channel
11.2 Online channels
- 11.2.1 E-commerce
- 11.2.2 Company websites
11.3 Offline channels
- 11.3.1 Specialty Stores
- 11.3.2 Mega retails stores
- 11.3.3 Others (Individual stores, Departmental stores, etc.)

Chapter 12 Adult Diapers Market Estimates & Forecast, By Region

12.1 Key trends, by region
12.2 North America
- 12.2.1 U.S.
- 12.2.2 Canada
12.3 Europe
- 12.3.1 UK
- 12.3.2 Germany
- 12.3.3 France
- 12.3.4 Italy
- 12.3.5 Spain
- 12.3.6 Russia
12.4 Asia Pacific
- 12.4.1 China
- 12.4.2 India
- 12.4.3 Japan
- 12.4.4 South Korea
- 12.4.5 Australia
- 12.4.6 Malaysia
- 12.4.7 Indonesia
12.5 Latin America
- 12.5.1 Brazil
- 12.5.2 Mexico
- 12.5.3 Argentina
12.6 MEA
- 12.6.1 GCC
- 12.6.2 South Africa

Chapter 13 Company Profiles

13.1 Baby Jogger
13.2 Britax
13.3 Bugaboo
13.4 Chicco
13.5 Cybex
13.6 Evenflo
13.7 Graco
13.8 Joie
13.9 Maclaren
13.10 Mamas & Papas
13.11 Maxi-Cosi
13.12 Peg Perego
13.13 Silver Cross
13.14 Thule
13.15 UPPAbaby