Equestrian Equipment Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034

The Global Equestrian Equipment Market was valued at USD 12 billion in 2024 and is estimated to grow at a CAGR of 4.3% to reach USD 18.3 billion by 2034 due to the evolving horse-riding industry. Consumers prioritize safety, comfort, and performance, leading to a surge in demand for specialized gear. The range of products available includes discipline-specific saddles, advanced bridles, durable riding apparel, and protective items such as helmets and boots. The need for innovative and high-quality products has been further bolstered by the growing number of recreational riders and the rising awareness of the importance of rider and horse safety. Additionally, the Olympic recognition of horse riding has added to the popularity and demand for equestrian gear, fueling further growth in the market.

As urbanization increases and disposable incomes rise, particularly in urban areas, a larger population is willing to invest in high-end equestrian equipment. This trend is contributing significantly to the growth of the market, with more riders opting for premium gear. Furthermore, equestrian sports, both at amateur and professional levels, have seen an increase in global popularity. As more individuals engage in recreational riding and competition, there is an escalating demand for top-quality equipment to enhance performance and safety. The combination of rising interest in these activities and the growing recognition of equestrian events worldwide is fueling the overall market growth.

The rider equipment segment, which includes helmets, boots, saddle pads, gloves, and safety vests, led the market in 2024, generating USD 7.4 billion to reach USD 11.1 billion by 2034. The primary reason for its dominance is the ongoing focus on rider safety and the increasing demand for functional yet stylish riding apparel. With riders seeking protection and aesthetics, innovations in material technology and design enhance the appeal and utility of riding gear. Safety standards and regulations have also encouraged higher demand for quality protective equipment, contributing to the sustained market growth in this category.

The individual segment, which held a 55% share in 2024, is anticipated to experience robust growth, with a projected CAGR of 4.6% attributed to the rising number of recreational riders and a growing interest in equestrian activities among the public. As more individuals participate in horseback riding for leisure or competition, the demand for specialized equestrian gear tailored to individual needs rises. The increasing disposable income of personal riders is further boosting this segment, as consumers are more inclined to invest in equipment that offers both performance and comfort.

United States Equestrian Equipment Market generated USD 3.8 billion in 2024 and is projected to grow to USD 5.7 billion by 2034. The country's strong equestrian culture, alongside a high level of participation in both recreational and competitive horse-related activities, is significantly propelling market growth. The affluent consumer base in the U.S. tends to invest in high-end, specialized equestrian products, sustaining the demand for premium-quality gear. Additionally, the country's well-established infrastructure supporting the equestrian industry helps in expanding the availability and accessibility of advanced equestrian equipment.

Key companies operating in this space include Troxel Helmets, Ariat International, WeatherBeeta, Cavallo GmbH, and Charles Owen, among others. These companies have adopted various strategies such as product innovation, expanding their product range, and focusing on sustainability and comfort to strengthen their positions in the market. Additionally, many have increased their online presence and enhanced customer service to reach a larger audience. Some have also collaborated with equestrian sports events to increase brand visibility and boost sales in the competitive equestrian gear market. By leveraging technology and improving customer engagement, these players continue to secure a strong foothold in the market.