Vitamin Ingredients Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025

Description

The Global Vitamin Ingredients Market for Food and Personal Care Applications was valued at USD 9.2 billion in 2024 and is estimated to grow at a CAGR of 6.6% to reach USD 17.6 billion by 2034. This growth is primarily driven by increasing consumer attention toward health, nutrition, and well-being. A significant shift is occurring worldwide as people become more proactive about preventive healthcare and dietary enhancement, fueling the demand for vitamin-enriched products. Fortified foods and beverages, along with supplements and functional personal care items, are gaining momentum due to the rising prevalence of micronutrient deficiencies and lifestyle-related health issues.

Vitamins are increasingly being integrated into food products like cereals, snacks, dairy, and beverages, while personal care brands are embedding them in skincare and haircare formulations to cater to demands for anti-aging, hydration, and environmental protection benefits. This dual application across sectors is accelerating market adoption. In personal care, vitamins serve as active ingredients offering anti-inflammatory, brightening, and restorative properties, particularly in serums, lotions, and shampoos. Evolving consumer preferences toward clean labels, plant-derived ingredients, and functional health benefits further amplify the uptake of vitamin ingredients, both in ingestible and topical formulations.

Market Scope
Start Year	2024
Forecast Year	2025-2034
Start Value	$9.2 Billion
Forecast Value	$17.6 Billion
CAGR	6.6%

The vitamin B complex segment accounted for USD 2.9 billion in 2024 and is expected to grow at a CAGR of 6.4% through 2034. Known for its essential role in metabolism, energy production, neurological function, and prenatal care, this category includes various forms like B1, B2, B3, B6, B9, and B12. These ingredients are widely formulated in dietary supplements, energy drinks, and fortified foods. In personal care, derivatives such as B3 and B5 are popular for their ability to support skin hydration, reduce redness, and enhance overall skin tone. Due to their wide applicability and cost-effectiveness, B complex vitamins remain a preferred ingredient for manufacturers. Their versatility and efficacy make them ideal for a range of both nutritional and cosmetic applications, strengthening their footprint in the vitamin ingredients space.

The natural source segment was valued at USD 3.5 billion in 2024 and is projected to grow at a CAGR of 6.5% between 2025 and 2034, holding a 38.2% market share. A growing consumer preference for clean-label, naturally derived, and plant-based ingredients is pushing brands to use natural vitamin sources in product formulations. These vitamins, extracted from botanicals, fruits, and vegetables, are widely perceived as safer, more effective, and better absorbed. Demand is especially high in premium categories across food and beauty, where transparency and sustainability are top priorities. Natural sources such as acerola for vitamin C or sunflower oil for vitamin E are widely adopted for their compatibility with organic and minimally processed formulations, supporting the push toward ethical and transparent product development.

U.S. Vitamin Ingredients Market for Food & Personal Care Applications was valued at USD 2.1 billion in 2024 and is anticipated to grow at a 6.4% CAGR through 2034. In the U.S., increasing consumer focus on preventive health, coupled with rising awareness of clean-label products, continues to fuel demand. The advanced food and beauty industries, combined with strong regulatory support and innovation in product formulation, are key factors driving market expansion. R&D capabilities allow companies to improve bioavailability and efficacy, while nutrient fortification guidelines issued by authorities foster consumer trust. The use of vitamin-infused skincare and functional foods also contributes to market traction.

Key companies operating in this Vitamin Ingredients Market for Food & Personal Care Applications include BASF, Glanbia, Bluestar Adisseo, Lonza Group, and DSM N.V. These players are focusing on innovation, product development, and expanding their natural ingredient portfolios to stay competitive. To strengthen their presence in the vitamin ingredients market for food and personal care, leading companies are adopting multi-pronged strategies. These include expanding product lines with natural and clean-label ingredients, forming strategic partnerships across food and beauty sectors, and investing in R&D to enhance ingredient bioavailability and stability. Firms are also leveraging consumer demand for transparency by offering traceable sourcing and sustainability certifications. In addition, companies are increasingly targeting niche health segments like prenatal care, aging skin, and vegan diets to diversify their offerings and tap into high-growth categories.

Product Code: 2865

Chapter 1 Methodology & Scope

1.1 Market scope and definition
1.2 Research design
- 1.2.1 Research approach
- 1.2.2 Data collection methods
1.3 Data mining sources
- 1.3.1 Global
- 1.3.2 Regional/Country
1.4 Base estimates and calculations
- 1.4.1 Base year calculation
- 1.4.2 Key trends for market estimation
1.5 Primary research and validation
- 1.5.1 Primary sources
1.6 Forecast model
1.7 Research assumptions and limitations

Chapter 2 Executive Summary

2.1 Industry 360° synopsis
2.2 Key market trends
2.3 TAM analysis, 2025-2034
2.4 CXO perspectives: strategic imperatives
2.5 Executive decision points
2.6 Critical success factors
2.7 Future outlook and strategic recommendations

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Supplier landscape
- 3.1.2 Profit margin
- 3.1.3 Value addition at each stage
- 3.1.4 Factor affecting the value chain
- 3.1.5 Disruptions
3.2 Industry impact forces
- 3.2.1 Growth drivers
  - 3.2.1.1 Rising consumer demand for fortified and functional food products.
  - 3.2.1.2 Increasing awareness of personal health and wellness.
  - 3.2.1.3 Expanding application of vitamins in skincare and cosmetic formulations.
  - 3.2.1.4 Government initiatives promoting nutrient fortification.
- 3.2.2 Industry pitfalls and challenges
  - 3.2.2.1 Regulatory complexities across regions
  - 3.2.2.2 Stability and shelf-life issues in certain vitamin formulations
- 3.2.3 Market opportunities
3.3 Growth potential analysis
3.4 Regulatory landscape
- 3.4.1 North America
- 3.4.2 Europe
- 3.4.3 Asia pacific
- 3.4.4 Latin America
- 3.4.5 Middle east & Africa
3.5 Porter's analysis
3.6 Pestel analysis
- 3.6.1 Technology and innovation landscape
- 3.6.2 Current technological trends
- 3.6.3 Emerging technologies
3.7 Price trends
- 3.7.1 By region
- 3.7.2 By vitamin
3.8 Future market trends
3.9 Technology and innovation landscape
- 3.9.1 Current technological trends
- 3.9.2 Emerging technologies
3.10 Patent landscape
3.11 Trade statistics (HS code) (Note: the trade statistics will be provided for key countries only)
- 3.11.1 Major importing countries
- 3.11.2 Major exporting countries
3.12 Sustainability and environmental aspects
- 3.12.1 Sustainable practices
- 3.12.2 Waste reduction strategies
- 3.12.3 Energy efficiency in production
- 3.12.4 Eco-friendly initiatives

Chapter 4 Competitive Landscape, 2024

4.1 Introduction
4.2 Company market share analysis
- 4.2.1 By region
  - 4.2.1.1 North America
  - 4.2.1.2 Europe
  - 4.2.1.3 Asia Pacific
  - 4.2.1.4 LATAM
  - 4.2.1.5 MEA
4.3 Company matrix analysis
4.4 Competitive analysis of major market players
4.5 Competitive positioning matrix
4.6 Key developments
- 4.6.1 Mergers & acquisitions
- 4.6.2 Partnerships & collaborations
- 4.6.3 New Product Launches
- 4.6.4 Expansion plans

Chapter 5 Market Estimates & Forecast, By Vitamin Type, 2021-2034 (USD Billion) (Kilo Tons)

5.1 Key trends
5.2 Vitamin A
5.3 Vitamin B Complex
- 5.3.1 Vitamin B1 (Thiamine)
- 5.3.2 Vitamin B2 (Riboflavin)
- 5.3.3 Vitamin B3 (Niacin)
- 5.3.4 Vitamin B5 (Pantothenic Acid)
- 5.3.5 Vitamin B6 (Pyridoxine)
- 5.3.6 Vitamin B7 (Biotin)
- 5.3.7 Vitamin B9 (Folic Acid)
- 5.3.8 Vitamin B12 (Cobalamin)
5.4 Vitamin C (Ascorbic Acid)
5.5 Vitamin D
- 5.5.1 Vitamin D2 (Ergocalciferol)
- 5.5.2 Vitamin D3 (Cholecalciferol)
5.6 Vitamin E
5.7 Vitamin K

Chapter 6 Market Estimates & Forecast, By Source, 2021-2034 (USD Billion) (Kilo Tons)

6.1 Key trends
6.2 Natural
- 6.2.1 Plant-based
- 6.2.2 Animal-based
- 6.2.3 Microbial
6.3 Synthetic
6.4 Semi-synthetic

Chapter 7 Market Estimates & Forecast, By Form, 2021-2034 (USD Billion) (Kilo Tons)

7.1 Key trends
7.2 Powder
7.3 Liquid
7.4 Beadlets
7.5 Encapsulated
7.6 Granules
7.7 Others

Chapter 8 Market Estimates & Forecast, By Application, 2021-2034 (USD Billion) (Kilo Tons)

8.1 Key trends
8.2 Food & beverage applications
- 8.2.1 Functional foods
- 8.2.2 Fortified foods
  - 8.2.2.1 Dairy products
  - 8.2.2.2 Bakery & confectionery
  - 8.2.2.3 Breakfast cereals
  - 8.2.2.4 Infant formula
  - 8.2.2.5 Others
- 8.2.3 Beverages
  - 8.2.3.1 Functional drinks
  - 8.2.3.2 Juices & smoothies
  - 8.2.3.3 Energy drinks
  - 8.2.3.4 Others
- 8.2.4 Dietary supplements
- 8.2.5 Animal feed
8.3 Personal care applications
- 8.3.1 Skincare
  - 8.3.1.1 Anti-aging products
  - 8.3.1.2 Moisturizers & creams
  - 8.3.1.3 Sun care products
  - 8.3.1.4 Facial serums
  - 8.3.1.5 Others
- 8.3.2 Haircare
  - 8.3.2.1 Shampoos & conditioners
  - 8.3.2.2 Hair oils & serums
  - 8.3.2.3 Hair growth products
  - 8.3.2.4 Others
- 8.3.3 Color cosmetics
- 8.3.4 Oral care
- 8.3.5 Body care
- 8.3.6 Nutricosmetics
- 8.3.7 Others

Chapter 9 Market Estimates & Forecast, By Region, 2021-2034 (USD Billion) (Kilo Tons)

9.1 Key trends
9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
9.3 Europe
- 9.3.1 UK
- 9.3.2 Germany
- 9.3.3 France
- 9.3.4 Italy
- 9.3.5 Spain
- 9.3.6 Netherlands
9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 India
- 9.4.3 Japan
- 9.4.4 South Korea
- 9.4.5 Australia
9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
- 9.5.3 Argentina
9.6 Middle East and Africa
- 9.6.1 South Africa
- 9.6.2 Saudi Arabia
- 9.6.3 UAE

Chapter 10 Company Profiles

10.1 Adisseo (Bluestar Adisseo Company)
10.2 Archer Daniels Midland Company (ADM)
10.3 BASF SE
10.4 DSM-Firmenich AG
10.5 Eastman Chemical Company
10.6 Fenchem Biotek Ltd.
10.7 Foodchem International Corporation
10.8 Glanbia plc
10.9 Kappa Bioscience AS
10.10 Koninklijke DSM N.V.
10.11 Lonza Group
10.12 Lycored
10.13 Nutraceutical Corporation
10.14 Prinova Group LLC
10.15 Sternchemie GmbH & Co. KG
10.16 The Lubrizol Corporation
10.17 Vertellus Holdings LLC
10.18 Vitablend Nederland B.V.
10.19 Vitalife Biosciences
10.20 Zhejiang NHU Co., Ltd

Vitamin Ingredients Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034