PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1787109
PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1787109
Global Malt Beverages Market to Reach US$1.2 Trillion by 2030
The global market for Malt Beverages estimated at US$818.9 Billion in the year 2024, is expected to reach US$1.2 Trillion by 2030, growing at a CAGR of 7.0% over the analysis period 2024-2030. Alcoholic Malt Beverages, one of the segments analyzed in the report, is expected to record a 8.1% CAGR and reach US$865.2 Billion by the end of the analysis period. Growth in the Non-Alcoholic Malt Beverages segment is estimated at 4.8% CAGR over the analysis period.
The U.S. Market is Estimated at US$223.1 Billion While China is Forecast to Grow at 11.2% CAGR
The Malt Beverages market in the U.S. is estimated at US$223.1 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$260.5 Billion by the year 2030 trailing a CAGR of 11.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 3.4% and 6.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 4.7% CAGR.
Global Malt Beverages Market - Key Trends & Drivers Summarized
Why Are Malt Beverages Gaining Popularity?
Malt beverages, including alcoholic malt-based drinks, non-alcoholic malt drinks, and malt energy beverages, are witnessing growing demand due to their rich flavor, health benefits, and versatility. The rise of functional and wellness beverages, particularly in the non-alcoholic malt segment, has positioned malt-based drinks as a nutritious alternative to carbonated sodas and synthetic energy drinks.
With the increasing demand for craft brews and premium malt formulations, manufacturers are launching flavored malt beverages, organic malt drinks, and malt-infused functional beverages to appeal to health-conscious consumers.
How Are Innovations Enhancing the Performance of Malt Beverages?
The development of low-calorie, gluten-free, and plant-based malt beverages is expanding market reach. Additionally, fermentation innovations and organic malt sourcing are enhancing the appeal of these beverages among premium and eco-conscious consumers.
The integration of superfoods, adaptogens, and botanical extracts into malt beverages is creating hybrid drinks that offer both energy-boosting and relaxation-enhancing properties, driving demand in both sports nutrition and wellness beverage segments.
What Are the Key Market Drivers?
The growing preference for healthier beverage alternatives, rising craft beverage culture, and demand for low-alcohol malt drinks is propelling market growth. The increasing availability of malt-based drinks in emerging markets, particularly in Asia, the Middle East, and Africa, is expanding the consumer base.
Consumers are also showing interest in fortified malt beverages, enriched with essential vitamins, minerals, and probiotics, making them suitable for all age groups. The rise of premium, locally sourced malt ingredients is driving sustainable brewing practices and ethical sourcing trends in the industry.
What Challenges and Future Opportunities Exist?
Challenges include competition from alternative plant-based beverages and regulatory restrictions on malt-based alcoholic drinks. However, opportunities exist in the development of organic malt drinks, fortified wellness blends, and customized malt beverage experiences through AI-driven flavor formulation. Expansion into ready-to-drink (RTD) malt beverages and eco-friendly packaging solutions could further enhance market sustainability.
SCOPE OF STUDY:
The report analyzes the Malt Beverages market in terms of units by the following Segments, and Geographic Regions/Countries:
Segments:
Product (Alcoholic Malt Beverages, Non-Alcoholic Malt Beverages); Distribution Channel (On-Trade Distribution Channel, Off-Trade Distribution Channel)
Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.
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