PUBLISHER: Market Glass, Inc. (Formerly Global Industry Analysts, Inc.) | PRODUCT CODE: 1794587
PUBLISHER: Market Glass, Inc. (Formerly Global Industry Analysts, Inc.) | PRODUCT CODE: 1794587
Global Packaged Croissants Market to Reach US$9.3 Billion by 2030
The global market for Packaged Croissants estimated at US$7.5 Billion in the year 2024, is expected to reach US$9.3 Billion by 2030, growing at a CAGR of 3.6% over the analysis period 2024-2030. Shelf-stable Croissant, one of the segments analyzed in the report, is expected to record a 4.4% CAGR and reach US$6.1 Billion by the end of the analysis period. Growth in the Frozen Croissant segment is estimated at 2.1% CAGR over the analysis period.
The U.S. Market is Estimated at US$2.0 Billion While China is Forecast to Grow at 6.8% CAGR
The Packaged Croissants market in the U.S. is estimated at US$2.0 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$1.9 Billion by the year 2030 trailing a CAGR of 6.8% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 1.4% and 2.8% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 2.1% CAGR.
Global Packaged Croissants Market - Key Trends & Drivers Summarized
Why Are Packaged Croissants Becoming a Staple in Global Bakery Consumption?
Packaged croissants have moved beyond their European origins to become a globally popular bakery item, appreciated for their convenience, long shelf life, and consistent quality. These ready-to-eat products cater to changing consumer lifestyles marked by busier schedules and growing demand for portable snack options. Unlike fresh bakery items, packaged croissants offer extended shelf stability, making them suitable for modern retail, online delivery, and vending distribution models.
The appeal of packaged croissants lies in their versatility. They are offered in plain, sweet-filled (chocolate, cream, fruit), and savory-filled (cheese, ham, vegetable) variants, supporting diverse consumer preferences across age groups and meal occasions. Manufacturers are focusing on packaging technologies that preserve freshness without refrigeration, using barrier films and modified atmosphere packaging to extend product viability while maintaining texture and flavor.
How Are Ingredient Trends and Product Formats Evolving in This Market?
Product innovation in packaged croissants is closely tied to evolving consumer dietary habits. Brands are introducing healthier options that include reduced sugar, high fiber, and whole grain formulations to appeal to health-conscious buyers. The use of natural flavors, clean-label ingredients, and trans fat-free formulations is becoming more common, especially in premium segments targeting urban consumers.
Mini croissants and individually wrapped single-serve packs are growing in popularity for portion control and on-the-go consumption. In response to growing dietary awareness and lifestyle preferences, gluten-free and vegan versions are also entering select markets. Product diversification extends to regional flavors and seasonal limited editions to stimulate repeat purchases and broaden market appeal across multiple demographics.
Where Is Market Penetration Increasing and Which Channels Are Driving Sales?
Europe remains the leading market due to established consumer familiarity with croissants as breakfast and snack staples. However, significant growth is occurring in Asia-Pacific, Latin America, and the Middle East, where increasing urbanization, rising disposable incomes, and expanding modern retail formats are boosting packaged baked goods consumption. These regions are also experiencing a cultural shift toward Western-style snacking, which supports croissant uptake.
Packaged croissants are commonly sold through supermarkets, hypermarkets, convenience stores, and increasingly, e-commerce platforms. School canteens, office cafeterias, airline catering, and hotel breakfast buffets are emerging as institutional sales channels. Promotional bundling and in-store sampling have also contributed to higher product visibility and consumer trial in emerging markets.
Growth in the Packaged Croissants market is driven by several factors…
Growth in the packaged croissants market is driven by factors such as rising demand for ready-to-eat bakery snacks, increasing consumer preference for convenience foods, and global expansion of modern retail and food distribution networks. Shifting dietary patterns toward on-the-go breakfast and snacking is supporting higher consumption across both developed and emerging economies.
Continuous product development, including new flavors, health-positioned variants, and premium artisanal-inspired options, is attracting a broader consumer base. Technological improvements in packaging and preservation are enabling longer shelf life without compromising quality, making croissants more viable for export and large-scale distribution. Expanding urban middle-class populations, particularly in Asia and Latin America, are further fueling retail growth, supported by increased access to packaged foods through supermarkets and digital grocery platforms.
SCOPE OF STUDY:
The report analyzes the Packaged Croissants market in terms of units by the following Segments, and Geographic Regions/Countries:
Segments:
Type (Shelf-stable Croissant, Frozen Croissant); Distribution Channel (Offline Distribution Channel, Online Distribution Channel)
Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.
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