PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1794783
PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1794783
Global Sweet Snacks Market to Reach US$403.7 Million by 2030
The global market for Sweet Snacks estimated at US$319.5 Million in the year 2024, is expected to reach US$403.7 Million by 2030, growing at a CAGR of 4.0% over the analysis period 2024-2030. Cakes, one of the segments analyzed in the report, is expected to record a 4.8% CAGR and reach US$238.0 Million by the end of the analysis period. Growth in the Cookies segment is estimated at 2.8% CAGR over the analysis period.
The U.S. Market is Estimated at US$87.0 Million While China is Forecast to Grow at 7.5% CAGR
The Sweet Snacks market in the U.S. is estimated at US$87.0 Million in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$82.7 Million by the year 2030 trailing a CAGR of 7.5% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 1.6% and 3.1% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 2.3% CAGR.
Global Sweet Snacks Market - Key Trends & Drivers SummarizedWhat’s Driving the Growth of Sweet Snacks
Sweet snacks-ranging from granola bars and cookies to chocolate bites and fruit chews-are enjoying rapid growth, driven by shifting eating patterns. With busy lifestyles, more people are replacing traditional meals with multiple small eating occasions, increasing demand for convenient, portion-controlled options. Sweet snacks satisfy cravings, offer on-the-go energy, and serve as comfort food during stressful moments. The category’s appeal spans age groups and global regions, with emerging markets adopting Western-style snacks while developed countries evolve toward healthier, functional versions.
Are Health-Conscious Variants Transforming Offerings
Absolutely. The modern sweet snack is as likely to include adaptogens, protein isolates, and superfoods as it is chocolate chips or dried fruit. Brands are formulating high-protein, low-sugar, vegan, and gluten-free options to appeal to health-minded consumers. Clean-label formulations-without artificial preservatives, dyes, or GMOs-are becoming standard. There’s also innovation in functional snacking: mood-boosting snacks with magnesium, brain-boosting bites with omega-3s, or sleep-friendly snacks with melatonin. Even indulgent treats like brownies and candy bars are being reinvented with almond flour, natural sweeteners like monk fruit, and collagen peptides.
Why Are Brands Investing in Sweet Snack Innovations
Consumer expectations have changed. Shoppers want snacks that do more than satisfy a craving-they must deliver energy, nutrition, and even lifestyle alignment. Brands are investing in R&D to launch multi-benefit snacks that are Instagrammable, portable, and premium. Retailers are expanding shelf space for snack products, especially in checkout zones, coffee shops, convenience stores, and e-commerce channels. Subscription snack boxes and influencer collaborations are helping brands reach niche and international audiences.
What’s Powering the Growth in the Sweet Snacks Market
Key growth drivers include snackification of diets, clean-label preferences, global urbanization, and e-commerce. Technological advances in food preservation, textural engineering, and flavor infusion are helping brands diversify offerings. Additionally, strategic partnerships between food startups and large CPG players are accelerating time-to-market for innovative products, ensuring the sweet snacks segment remains dynamic, competitive, and fast-growing.
SCOPE OF STUDY:
The report analyzes the Sweet Snacks market in terms of units by the following Segments, and Geographic Regions/Countries:
Segments:
Product (Cakes, Cookies, Other Products); Distribution Channel (Offline Distribution Channel, Online Distribution Channel)
Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.
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