PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1795309
PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1795309
Global Pet Noise Anxiety Market to Reach US$306.7 Million by 2030
The global market for Pet Noise Anxiety estimated at US$197.4 Million in the year 2024, is expected to reach US$306.7 Million by 2030, growing at a CAGR of 7.6% over the analysis period 2024-2030. Pet Medication Type, one of the segments analyzed in the report, is expected to record a 9.0% CAGR and reach US$191.6 Million by the end of the analysis period. Growth in the Pet Wraps Type segment is estimated at 5.3% CAGR over the analysis period.
The U.S. Market is Estimated at US$51.9 Million While China is Forecast to Grow at 7.3% CAGR
The Pet Noise Anxiety market in the U.S. is estimated at US$51.9 Million in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$48.9 Million by the year 2030 trailing a CAGR of 7.3% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 7.2% and 6.3% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 6.0% CAGR.
Global Pet Noise Anxiety Market - Key Trends & Drivers Summarized
Is Increasing Pet Humanization Fueling Demand for Solutions to Noise-Induced Anxiety?
The global pet noise anxiety market is expanding as pet owners increasingly treat their animals as integral family members and prioritize their emotional well-being alongside physical health. Pet humanization is driving awareness of behavioral and psychological issues in animals, particularly conditions like noise anxiety, which affects a large percentage of dogs and a growing number of cats. Events such as thunderstorms, fireworks, construction noise, and household appliances can trigger extreme stress responses in pets, leading to symptoms like trembling, hiding, barking, aggression, and destructive behavior. As awareness grows, owners are actively seeking out effective interventions to soothe their pets and reduce these reactions. This heightened demand is reshaping the pet care industry, prompting manufacturers, veterinarians, and behavioral specialists to develop targeted solutions that address noise anxiety through a variety of methods. The rise in urban pet ownership, where exposure to loud or unpredictable noise is more frequent, is also contributing to market expansion. Pet owners are no longer dismissing signs of stress as minor or unavoidable but are treating them as medical or behavioral conditions that deserve serious attention. As a result, the pet noise anxiety market is becoming a vital segment of the broader pet wellness landscape, reflecting changing attitudes and growing investment in animal emotional health.
How Are Product Innovations and Therapies Evolving to Manage Pet Noise Anxiety?
Ongoing innovation in products and therapies is significantly enhancing the ways in which pet noise anxiety is managed and treated, offering more personalized, non-invasive, and effective options for pet owners. From calming vests and weighted blankets to pheromone diffusers and pressure wraps, physical comfort tools are evolving to help pets feel secure during noise-inducing events. In parallel, the pet supplement market is witnessing a surge in natural and plant-based anxiety relief products that include ingredients like chamomile, valerian root, melatonin, and CBD. These supplements are being formulated as treats, chews, and tinctures that make administration easier and more enjoyable for pets. Veterinary medicine is also playing a role, with prescriptions for anti-anxiety medications being provided in more cases, especially for pets with severe symptoms. Behavioral training programs are gaining traction as well, particularly desensitization therapies that use recorded sounds to gradually reduce a pet’s sensitivity to triggering noises. Mobile apps and wearable devices that track stress-related behavior through heart rate and movement sensors are helping owners monitor anxiety levels and evaluate the effectiveness of interventions. Soundproof pet crates, noise-canceling shelters, and white noise machines are being introduced to create calming environments at home. These diverse innovations reflect a broader trend toward holistic pet care, where behavior, environment, and physical health are managed together to support long-term well-being.
Are Shifts in Veterinary Practice and Owner Education Influencing Market Growth?
Shifting practices in veterinary care and rising levels of owner education are playing a key role in the growth of the pet noise anxiety market. Veterinarians are increasingly being trained to recognize behavioral disorders as part of routine pet care and to recommend appropriate therapies or referrals to veterinary behaviorists. As a result, conversations around anxiety and stress are becoming more common in clinical settings, prompting earlier intervention and proactive treatment strategies. Educational campaigns by pet advocacy groups, animal shelters, and veterinary associations are helping to destigmatize behavioral issues and equip owners with the knowledge to identify symptoms and explore treatment options. Pet insurance providers are also beginning to cover behavioral health services, making it more financially feasible for owners to seek care for noise-related anxiety. Social media platforms and pet-focused online communities are contributing to the spread of information and shared experiences, encouraging owners to be more attentive to their pets’ emotional needs. Pet product retailers and e-commerce platforms are playing an educational role too, offering guides, blogs, and how-to videos alongside anxiety-relief products. These shifts are fostering a more informed consumer base that is not only aware of pet noise anxiety but actively looking for effective, science-backed solutions. As this education spreads globally, even regions with traditionally lower levels of pet behavioral care are beginning to adopt these practices, further supporting market growth.
What Core Drivers Are Supporting the Long-Term Expansion of the Pet Noise Anxiety Market?
The growth in the pet noise anxiety market is supported by a complex network of interrelated drivers involving pet lifestyle trends, product innovation, behavioral science, and economic expansion in the pet care industry. One of the most powerful drivers is the rising global pet population, particularly in urban areas where noise pollution is higher and more unpredictable. Pet adoption rates have surged in recent years, driven by changes in family structures, work-from-home dynamics, and emotional wellness trends that emphasize the companionship and therapeutic benefits of pets. At the same time, the growing availability of behavioral wellness products through online and in-store channels is making it easier for owners to access solutions tailored to their specific pet’s needs. Continued investment from major pet product companies and startups is fueling the development of specialized formulations, intelligent calming devices, and data-driven apps that support both prevention and treatment. Government regulations around animal welfare are strengthening, with some regions mandating that noise-sensitive environments take steps to reduce stress for animals, especially in kennels, shelters, and veterinary clinics. The premiumization of pet care, in which consumers are willing to pay more for high-quality, targeted products, is also encouraging innovation and customization. As the understanding of animal psychology deepens and more resources become available to address it, the pet noise anxiety market is poised to become an integral part of the global pet care ecosystem, offering long-term solutions for both emotional health and owner peace of mind.
SCOPE OF STUDY:
The report analyzes the Pet Noise Anxiety market in terms of units by the following Segments, and Geographic Regions/Countries:
Segments:
Type (Pet Medication Type, Pet Wraps Type, Other Types); Animal Type (Canine Animal, Feline Animal, Other Animals)
Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.
Select Competitors (Total 32 Featured) -
AI INTEGRATIONS
We're transforming market and competitive intelligence with validated expert content and AI tools.
Instead of following the general norm of querying LLMs and Industry-specific SLMs, we built repositories of content curated from domain experts worldwide including video transcripts, blogs, search engines research, and massive amounts of enterprise, product/service, and market data.
TARIFF IMPACT FACTOR
Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by increasing the Cost of Goods Sold (COGS), reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.