PUBLISHER: Market Glass, Inc. (Formerly Global Industry Analysts, Inc.) | PRODUCT CODE: 1795378
PUBLISHER: Market Glass, Inc. (Formerly Global Industry Analysts, Inc.) | PRODUCT CODE: 1795378
Global Tarragon Market to Reach US$537.3 Million by 2030
The global market for Tarragon estimated at US$360.2 Million in the year 2024, is expected to reach US$537.3 Million by 2030, growing at a CAGR of 6.9% over the analysis period 2024-2030. Tarragon Seasoning & Paste, one of the segments analyzed in the report, is expected to record a 5.6% CAGR and reach US$346.5 Million by the end of the analysis period. Growth in the Tarragon Oil segment is estimated at 9.5% CAGR over the analysis period.
The U.S. Market is Estimated at US$94.7 Million While China is Forecast to Grow at 6.8% CAGR
The Tarragon market in the U.S. is estimated at US$94.7 Million in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$86.6 Million by the year 2030 trailing a CAGR of 6.8% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 6.2% and 6.0% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 5.7% CAGR.
Global Tarragon Market - Key Trends & Drivers Summarized
Tarragon, a fragrant and flavorful herb known for its aromatic profile, is gaining recognition across culinary and wellness industries.
In cuisine, tarragon has long been a staple in French gastronomy and is increasingly being adopted into global cooking for its unique licorice-like taste. Restaurants and home cooks alike are embracing fresh and dried tarragon in sauces, dressings, marinades, and infusions. Its rise aligns with trends toward seasonal, farm-to-table ingredients and sophisticated herb blends. In the health segment, tarragon is gaining traction for its digestive properties and antioxidant content. Herbal teas, tinctures, and natural supplements are increasingly incorporating tarragon as a functional ingredient, tapping into the wellness-focused consumer base looking for botanical solutions.
How Are Product Formats and Cultivation Methods Evolving?
Manufacturers are innovating with freeze-dried herbs, extracts, powders, and liquid concentrates for both culinary and nutraceutical uses. These diverse formats allow for convenient storage, better shelf life, and precise dosing. Sustainable farming practices, including greenhouse and hydroponic cultivation, are enabling year-round availability and higher-quality yields, particularly in non-native climates. The rise of artisanal and local food brands has also driven interest in organic and ethically sourced tarragon. Direct-to-consumer models, herb subscription boxes, and culinary tourism experiences are further connecting consumers to the source and expanding market reach.
The Growth in the Tarragon Market Is Driven by Several Factors…
The growth in the tarragon market is driven by several factors including culinary expansion, wellness trends, and agricultural innovation. First, evolving gourmet preferences and increased home cooking have boosted herb consumption. Second, the wellness industry’s focus on plant-based, digestive-enhancing ingredients supports tarragon’s integration into teas, tinctures, and supplements. Third, innovative farming methods allow producers to meet off-season demand. Fourth, packaging innovations improve format versatility. Lastly, small-scale producers are leveraging storytelling and provenance marketing to differentiate and elevate their products.
SCOPE OF STUDY:
The report analyzes the Tarragon market in terms of units by the following Segments, and Geographic Regions/Countries:
Segments:
Product (Tarragon Seasoning & Paste, Tarragon Oil)
Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.
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