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PUBLISHER: Grand View Research | PRODUCT CODE: 1301214
PUBLISHER: Grand View Research | PRODUCT CODE: 1301214
Anime Merchandising Market Size, Share & Trends Analysis Report By Product (Figurine, Clothing, Books, Posters), By Distribution Channel (Online, Offline), And Segment Forecasts, 2023 - 2030
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Anime Merchandising Market Growth & Trends
The global anime merchandising market size is expected to reach USD 18.63 billion by 2030, growing at a compound annual growth rate (CAGR) of 9.4% from 2023 to 2030, based on a recent report by Grand View Research, Inc. The significant growth of the market is attributed to the increasing consumer interest in figurines, apparel, accessories, books, posters, toys, etc., featuring anime characters and properties. Additionally, the rising adoption of anime titles, such as Jujutsu Kaisen, Demon Slayer, One Piece, Naruto, and Blue Lock, among others, as mainstream entertainment is accelerating the growth of the market across the globe.
The growing anime popularity globally has created lucrative opportunities for the market. Merchandise sales make up a major part of the anime market and is expected to observe notable growth in the future. Anime fans are increasingly interested in buying merchandise related to their favorite series and characters. Several fans believe merchandising is crucial to keep the fan community together and support the anime industry, which is expected to further fuel the market growth. Some popular merchandise items include figurines, shirts, hats, and stickers, among others.
Several companies operating in the market focus on launching new products and offerings to attract a more extensive customer base and strengthen their foothold in the industry. For instance, in June 2022, Bandai Namco Toys & Collectibles America introduced its latest line of Gundam Infinity figures to deliver an enhanced experience to anime fans through customization globally. The new product range offers an exciting line of customizable figures with several interchangeable parts and accessories. Such initiatives are expected to propel the market growth during the forecast period.
Anime Merchandising Market Report Highlights
- Based on the product segmentation, the clothing segment is anticipated to grow with a significant CAGR of 10% during the forecast period of 2023-2030. This is attributed to the increased product demand driven by growing interest in anime across several genres
- Based on the distribution channel segment, the offline segment is expected to witness a CAGR of 6.8% from 2023 to 2030 as a considerable number of customers prefer buying from physical stores for hands-on experience
- The Japan region contributed the largest revenue share in 2022 to the market owing to the growing tradition of otaku culture
Product Code: GVR-4-68040-084-4
Table of Contents
Chapter 1 Methodology and Scope
- 1.1 Market Segmentation & Scope
- 1.2 Market Definitions
- 1.3 Information Procurement
- 1.3.1 Information Analysis
- 1.3.2 Market Formulation & Data Visualization
- 1.3.3 Data Validation & Publishing
- 1.4 Research Scope and Assumptions
- 1.4.1 List of Data Sources
Chapter 2 Executive Summary
- 2.1 Market Snapshot
- 2.2 Segment Snapshot
- 2.3 Competitive Landscape Snapshot
Chapter 3 Market Variables, Trends & Scope
- 3.1 Market Lineage Outlook
- 3.2 Industry Value Chain Analysis
- 3.3 Market Dynamics
- 3.3.1 Market Driver Analysis
- 3.3.2 Market Restraint Analysis
- 3.3.3 Market Challenges
- 3.3.4 Market Opportunities
- 3.4 Industry Analysis Tools
- 3.4.1 PORTER'S Analysis
- 3.4.2 MACROECONOMIC Analysis
Chapter 4 Product Estimates & Trend Analysis
- 4.1 Product Movement Analysis & Market Share, 2022 & 2030
- 4.2 Anime Merchandising Market Estimates & Forecast, By Product (USD Million)
- 4.2.1 Figurine
- 4.2.2 Clothing
- 4.2.3 Books
- 4.2.4 Board games and toys
- 4.2.5 Posters
- 4.2.6 Others (accessories)
Chapter 5 Distribution Channel Estimates & Trend Analysis
- 5.1 Distribution Channel Movement Analysis & Market Share, 2022 & 2030
- 5.2 Anime Merchandising Market Estimates & Forecast, By Distribution Channel (USD Million)
- 5.2.1 Online
- 5.2.2 Offline
Chapter 6 Regional Estimates & Trend Analysis
- 6.1 Anime Merchandising Market by Region, 2022 & 2030
- 6.2 North America
- 6.2.1 North America Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Millions)
- 6.2.2 U.S.
- 6.2.2.1 U.S. Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.2.3 Canada
- 6.2.3.1 Canada Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.3 Europe
- 6.3.1 Europe Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.3.2 France
- 6.3.2.1 France Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.3.3 UK
- 6.3.3.1 UK Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.3.4 Germany
- 6.3.4.1 Germany Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.3.5 Western Europe
- 6.3.5.1 Western Europe Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.4 Asia Pacific Ex. Japan
- 6.4.1 Asia Pacific Ex. Japan Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.4.2 ANZ
- 6.4.2.1 ANZ Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.4.3 China
- 6.4.3.1 China Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.4.4 India
- 6.4.4.1 India Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.4.5 Philippines
- 6.4.5.1 Philippines Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.4.6 South Korea
- 6.4.6.1 South Korea Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.5 Latin America
- 6.5.1 Latin America Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.5.2 Brazil
- 6.5.2.1 Brazil Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.5.3 Mexico
- 6.5.3.1 Mexico Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.6 Middle East & Africa (MEA)
- 6.6.1 MEA Anime Merchandise Market Estimates & Forecasts, 2018 - 2030 (USD Millions)
- 6.6.2 Saudi Arabia
- 6.6.2.1 Saudi Arabia Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.6.3 UAE
- 6.6.3.1 UAE Anime Merchandising Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 6.7 Japan
- 6.7.1 Japan Anime Merchandise Market Estimates & Forecasts, 2018 - 2030 (USD Millions)
Chapter 7 Anime Merchandising Market - Competitive Landscape
- 7.1 Key Market Participants
- 7.1.1 Studio Ghibli, Inc.
- 7.1.2 Bandai Namco Filmworks Inc.
- 7.1.3 Crunchyroll (Sony Pictures Entertainment Inc.)
- 7.1.4 Good Smile Company, Inc.
- 7.1.5 Sentai Holdings, LLC (AMC Networks)
- 7.1.6 Ufotable Co., Ltd.
- 7.1.7 Atomic Flare
- 7.1.8 MegaHouse(Bandai Namco Filmworks Inc.)
- 7.1.9 MAX FACTORY, INC.
- 7.1.10 Alter Co., Ltd.
- 7.1.11 BANDAI SPIRITS CO., LTD.
- 7.1.12 Bioworld Merchandising, Inc.
- 7.1.13 Stronger Co., Ltd.
- 7.1.14 Aniplex Inc. (Sony Pictures Entertainment Inc.)
- 7.1.15 Medicom Toy Co., Ltd.
- 7.2 Recent Development & Impact Analysis, By Key Market Participants
- 7.3 Company Categorization
- 7.4 Participant's Overview
- 7.5 Financial Performance
- 7.6 Product Benchmarking
- 7.7 Company Heat Map Analysis
- 7.8 Key Company Market Share Analysis, 2022
- 7.9 Strategy Mapping
- 7.9.1 Partnership
- 7.9.2 Merger & Acquisition
- 7.9.3 New Product/Feature Launch
- 7.9.4 Certifications
- 7.9.5 Expansion
Product Code: GVR-4-68040-084-4
List of Tables
- Table 1 Key market driver impact
- Table 2 Key market restraint impact
- Table 3 Global anime merchandising market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
- Table 4 Global anime merchandising market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
- Table 5 Company heat map analysis
- Table 6 Key companies undergoing partnerships
- Table 7 Key companies involved in merger & acquisition
- Table 8 Key companies involved in new product launch
List of Figures
- Fig. 1 Anime merchandising market segmentation
- Fig. 2 Information procurement
- Fig. 3 Data analysis models
- Fig. 4 Market formulation and validation
- Fig. 5 Data validating & publishing
- Fig. 6 Market snapshot
- Fig. 7 Segment snapshot
- Fig. 8 Industry snapshot
- Fig. 9 Anime market value, 2022 (USD Million)
- Fig. 10 Value chain analysis
- Fig. 11 Market dynamics
- Fig. 12 Anime merchandising market: Porter's analysis
- Fig. 13 Anime merchandising market: PESTEL analysis
- Fig. 14 Anime merchandising market, by product, key takeaways, 2018 - 2030, Revenue (USD Million)
- Fig. 15 Anime merchandising market, by product: market share, 2022 & 2030
- Fig. 16 Figurine market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 17 Clothing market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 18 Books market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 19 Board Games and Toys market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 20 Posters market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 21 Others market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 22 Anime merchandising market, by distribution channel, key takeaways, 2018 - 2030, Revenue (USD Million)
- Fig. 23 Anime merchandising market, by distribution channel: market share, 2022 & 2030
- Fig. 24 Online market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 25 Offline market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 26 Anime merchandising market by region, 2022 & 2030, Revenue (USD Million)
- Fig. 27 Regional marketplace: Key takeaways
- Fig. 28 Regional marketplace: Key takeaways
- Fig. 29 North America anime merchandising market estimates & forecast, 2018 - 2030 (USD Millions)
- Fig. 30 U.S. anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 31 Canada anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 32 Europe anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 33 France anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 34 UK anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 35 Germany anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 36 Western Europe anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 37 Asia Pacific Ex. Japan anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 38 ANZ anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 39 China anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 40 India anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 41 Philippines anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 42 South Korea anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 43 Latin America anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 44 Brazil anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 45 Mexico anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 46 MEA anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 47 UAE anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 48 Saudi Arabia anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 49 Japan anime merchandising market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 50 Key company categorization
- Fig. 51 Key company market share analysis, 2022
- Fig. 52 Strategy framework
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