PUBLISHER: Grand View Research | PRODUCT CODE: 1363498
PUBLISHER: Grand View Research | PRODUCT CODE: 1363498
The global bar soap market size is expected to reach USD 43.1 billion by 2030, according to a new report by Grand View Research, Inc.. The market is expected to expand at a CAGR of 4.6% from 2023 to 2030. The rising demand for bar soaps from various end-users, including hotels and restaurants, health clubs, homes, institutional centers, and others, is boosting market growth. Moreover, there is a growing consumer demand for high-quality artisanal bar soaps with unique scents, visually appealing designs, and premium ingredients.
Consumers value skincare routines as a positive part of their daily rituals to maintain their personal hygiene as well as self-care. According to an article in the Global Cosmetic Industry in March 2019, a significant percentage of them follow multi-step routines, washing their face and applying moisturizer at least twice daily. The growing emphasis on facial cleansing is driving the global demand for bar soap.
Some brands offer customizable facial soap bars, allowing consumers to select specific ingredients based on their skin concerns or preferences. This personalized approach has resonated well with consumers who seek tailor-made skincare solutions. Al? Goods, based in Arizona, U.S., is one such company offering custom bar soaps with respect to shape, scent, color, and ingredients. Customers can choose from a range of essential oils and all-natural plant-based colorants to create special one-of-a-kind soap bars. They can also choose from various natural additives like calendula, aloe vera, oats, and honey, along with additional kinds of butter and oils such as coconut oil, cocoa butter, and shea butter.
The desire for distinctive and interesting bar soaps has grown as technology and innovation continue to take center stage in the market for bar soaps. For instance, in July 2022, the Alberta, Canada-based cleantech company CleanO2 announced the launch of a carbon capture body bar soap that converts CO2, a greenhouse gas, into pearl ash, the main ingredient in CleanO2 soap bars, in an effort to curb greenhouse gas emissions.
Manufacturing trends in the market for bar soaps are increasingly focused on addressing environmental concerns and promoting sustainability. Manufacturers are adopting eco-friendly techniques to produce organic soap bars with a smaller carbon impact. They are also incorporating biodegradable packaging to reduce waste and align with the principles of eco-aware customers who prioritize green practices. The extensive use of bar soaps in various public places, such as food service areas, healthcare facilities, offices, and entertainment venues, has led to an increased demand for them in unique shapes and fragrances. In these settings, bar soaps not only serve as essential hygiene products but also encourage consumers to wash their hands.