Fruit & Vegetable Wash Market Size, Share & Trends Analysis Report By Product (Liquid & Sprays, Powder), By Type (Synthetic, Natural), By Distribution Channel, By End-user Industry, By Region, And Segment Forecasts, 2024

The global fruit & vegetable wash market size is expected to reach USD 6.53 billion by 2030, and is projected to grow at a CAGR of 6.4% from 2024 to 2030 according to a new report by Grand View Research, Inc. Consumers are becoming increasingly aware of the potential health and environmental risks associated with synthetic chemicals. Several reports suggest that high levels of pesticides in food can lead to the development of diseases such as cancer, kidney, and lung ailments. As a result, they are now willing to pay higher prices for products made with natural ingredients. This, combined with the growing middle class and the influence of online shopping, has led to a significant increase in demand for organic fruit and vegetable wash products.

Manufacturers are also developing new and innovative liquid and spray cleaners that are more effective and convenient to use. Online sales of fruits and vegetable cleaners are set to grow as consumers seek convenience, wide selection of cleaners, and the ability to compare prices and reviews from the comfort of their homes making informed purchasing decisions. The outbreak of COVID-19 has led to an increase in demand for sustainable home cleaning products to ensure hygiene and sanitation. As a result, Rickul International Private Limited, an Indian manufacturer of vegetable disinfectant sprays, experienced a growth in sales of their vegetable washers by over 45% during the pandemic.

The market is experiencing significant pressure due to the rising demand for natural and clean products. Consumers are increasingly prioritizing safer, eco-friendly, and sustainable options, leading to a growth in the market as consumers prioritize hygiene and food safety. As consumer awareness of the environmental and health implications of synthetic chemicals continue to grow, the demand for natural alternatives is expected to rise. In 2021, Global One Brands launched an all-natural fruit and vegetable wash under its popular cleaning range, Dr. Green, for the Sri Lankan market .

The rise of e-commerce platforms and online grocery shopping has made it more convenient for people to access a wide range of cleaning products and make informed purchase decisions from the comfort of their own homes. According to Eurostat, sales of cleaning products online increased by 15% in 2022. The growing popularity of e-commerce has prompted manufacturers to introduce their products on popular websites like Amazon.com to reach a wider customer base. For example, in 2021, Eatcleaner successfully launched their fruits and vegetable wash on Amazon.com to cater to Japanese customers.

Fruit & Vegetable Wash Market Report Highlights:

Based on product, the liquid & sprays segment dominated the markets in 2023. Liquid and spray cleaners are much simpler to use when compared to powdered cleaners. They can be sprayed directly onto fruits and vegetables, making the cleaning process much easier, and then rinsed off. The availability of liquid and spray-based cleaners through both online and offline distribution channels has led to a greater demand for these products
In terms of type, the demand from natural fruit & vegetable wash products is expected to surge in the forecast period. Consumers are increasingly seeking products with transparent ingredient lists and certifications from organizations like USDA Organic or Ecocert. Factors such as increasing consumer awareness towards potential risks associated with synthetic counterparts along with preference for eco-friendly products is driving the demand for such products
Based on distribution channel, the supermarkets & hypermarkets segment held the majority share in the overall sales channel in 2023 because of their promotional strategies, such as discounts and bundled offers, to attract customers and drive sales. Moreover, they offer wide reach, convenience and have diverse range of cleaners from various brands, catering to a wide variety of consumer needs and preferences
Demand from commercial end-user industry is expected to surge in the forecast period. Commercial segment including establishments like restaurants, cafes, and juice shops prioritize efficient and cost-effective cleaners that meet food safety regulations and sustainable packaging requirements
Asia Pacific market is anticipated to grow with the fastest CAGR over the forecast period. This is due to factors like increasing urbanization, rising disposable incomes, popularity of organic produce, need for convenience are attracting consumers towards effective fruits and vegetable cleaner products

Product Code: GVR-4-68040-168-3

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
1.4. Information Analysis
- 1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing

Chapter 2. Executive Summary

2.1. Market Outlook
2.2. Product Outlook
2.3. Type Outlook
2.4. Distribution Channel Outlook
2.5. End-user Industry Outlook
2.6. Regional Outlook

Chapter 3. Fruit & Vegetable Wash Market Variables, Trends & Scope

3.1. Market Introduction
3.2. Industry Value Chain Analysis
- 3.2.1. Sales/Retail Channel Analysis
- 3.2.2. Profit Margin Analysis
3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Industry Challenges
- 3.3.4. Industry Opportunities
3.4. Business Environment Analysis
- 3.4.1. Industry Analysis - Porter's
  - 3.4.1.1. Supplier Power
  - 3.4.1.2. Buyer Power
  - 3.4.1.3. Substitution Threat
  - 3.4.1.4. Threat from New Entrants
  - 3.4.1.5. Competitive Rivalry
3.5. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations

Chapter 5. Fruit & Vegetable Wash Market: Product Estimates & Trend Analysis

5.1. Product Movement Analysis & Market Share, 2023 & 2030
5.2. Fruit & Vegetable Wash Market Estimates & Forecast, By Product (USD Million)
- 5.2.1. Liquid & Sprays
- 5.2.2. Powder
- 5.2.3. Others

Chapter 6. Fruit & Vegetable Wash Market: Type Estimates & Trend Analysis

6.1. Type Movement Analysis & Market Share, 2023 & 2030
6.2. Fruit & Vegetable Wash Market Estimates & Forecast, By Type (USD Million)
- 6.2.1. Synthetic
- 6.2.2. Natural

Chapter 7. Fruit & Vegetable Wash Market: Distribution Channel Estimates & Trend Analysis

7.1. Distribution Channel Movement Analysis & Market Share, 2023 & 2030
7.2. Fruit & Vegetable Wash Market Estimates & Forecast, By Distribution Channel (USD Million)
- 7.2.1. Supermarkets and Hypermarkets
- 7.2.2. Convenience Stores
- 7.2.3. Online
- 7.2.4. Others

Chapter 8. Fruit & Vegetable Wash Market: End-user Industry Estimates & Trend Analysis

8.1. End-useruser Industry Movement Analysis & Market Share, 2023 & 2030
8.2. Fruit & Vegetable Wash Market Estimates & Forecast, By End-useruser Industry (USD Million)
- 8.2.1. Household
- 8.2.2. Commercial
- 8.2.3. Institutional

Chapter 9. Fruit & Vegetable Wash Market: Regional Estimates & Trend Analysis

9.1. Regional Movement Analysis & Market Share, 2023 & 2030
9.2. North America
- 9.2.1. North America fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.2.2. U.S.
  - 9.2.2.1. Key country dynamics
  - 9.2.2.2. U.S. fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.2.3. Canada
  - 9.2.3.1. Key country dynamics
  - 9.2.3.2. Canada fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.2.4. Mexico
  - 9.2.4.1. Key country dynamics
  - 9.2.4.2. Mexico fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
9.3. Europe
- 9.3.1. Europe fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.3.2. UK
  - 9.3.2.1. Key country dynamics
  - 9.3.2.2. UK fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.3.3. France
  - 9.3.3.1. Key country dynamics
  - 9.3.3.2. France fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.3.4. Germany
  - 9.3.4.1. Key country dynamics
  - 9.3.4.2. Germany fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.3.5. Spain
  - 9.3.5.1. Key country dynamics
  - 9.3.5.2. Spain fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.3.6. Italy
  - 9.3.6.1. Key country dynamics
  - 9.3.6.2. Italy fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
9.4. Asia Pacific
- 9.4.1. Asia Pacific fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.4.2. India
  - 9.4.2.1. Key country dynamics
  - 9.4.2.2. India fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.4.3. China
  - 9.4.3.1. Key country dynamics
  - 9.4.3.2. China fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.4.4. Japan
  - 9.4.4.1. Key country dynamics
  - 9.4.4.2. South Korea fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.4.5. Australia & New Zealand
  - 9.4.5.1. Key country dynamics
  - 9.4.5.2. Japan fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
9.5. Central & South America
- 9.5.1. Central & South America fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.5.2. Brazil
  - 9.5.2.1. Key country dynamics
  - 9.5.2.2. Brazil fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.5.3. Argentina
  - 9.5.3.1. Key country dynamics
  - 9.5.3.2. Argentina fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
9.6. Middle East & Africa
- 9.6.1. Middle East & Africa fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.6.2. South Africa
  - 9.6.2.1. Key country dynamics
  - 9.6.2.2. South Africa fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)
- 9.6.3. Saudi Arabia
  - 9.6.3.1. Key country dynamics
  - 9.6.3.2. Saudi Arabia fruit & vegetable wash market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 10. Fruit & Vegetable Wash Market: Competitive Landscape

10.1. List of key players covered in this report:
- 10.1.1. Procter & Gamble
- 10.1.2. ITC
- 10.1.3. Wipro
- 10.1.4. Grow Green Industries, INC.
- 10.1.5. Marico Limited
- 10.1.6. Unilever
- 10.1.7. Diversey, Inc
- 10.1.8. Maclin Group
- 10.1.9. Hebei Baiyun Daily Chemical Co., Ltd.
- 10.1.10. Dabur
10.2. Recent Developments & Impact Analysis, By Key Market Participants
10.3. Company Categorization
10.4. Participant's Overview
10.5. Financial Performance
10.6. Product Benchmarking
10.7. Company Market Share Analysis, 2022 (Value % Share)
10.8. Company Heat Map Analysis
10.9. Strategy Mapping
- 10.9.1. Opening And Expansion Of Production Facilities
- 10.9.2. Diversifying And Improving Distribution Channels
- 10.9.3. Product Launches
- 10.9.4. Acquisitions

Product Code: GVR-4-68040-168-3

List of Tables

1. Fruit & Vegetable Wash Market: Business Opportunities
2. Fruit & Vegetable Wash Market estimates and forecast, by product (USD Million)
3. Fruit & Vegetable Wash Market estimates & forecast, by type (USD Million)
4. Fruit & Vegetable Wash Market estimates & forecast, by distribution channel (USD Million)
5. Fruit & Vegetable Wash Market estimates & forecast, by end-user (USD Million)
6. U.S. macro-economic outlay
7. Canada macro-economic outlay
8. Mexico macro-economic outlay
9. UK macro-economic outlay
10. Germany macro-economic outlay
11. France macro-economic outlay
12. Spain macro-economic outlay
13. Italy macro-economic outlay
14. India macro-economic outlay
15. China macro-economic outlay
16. Japan macro-economic outlay
17. Australia & New Zealand macro-economic outlay
18. Brazil macro-economic outlay
19. Argentina macro-economic outlay
20. South Africa macro-economic outlay
21. Saudi Arabia macro-economic outlay
22. Recent developments & impact analysis, by key market participants
23. Company market share, 2023 (Value % share)
24. Company heat map analysis
25. Company diversifying and improving distribution channels
26. Companies engaged in product launches
27. Companies engaged in acquisitions

List of Figures

1. Fruit & Vegetable Wash Market segmentation
2. Information procurement
3. Primary research pattern
4. Primary research approaches
5. Primary research process
6. Market Snapshot
7. Segment Snapshot
8. Competitive Landscape Snapshot
9. Fruit & vegetable wash market value, 2022 (USD Billion)
10. Fruit & vegetable wash - Industry value chain analysis
11. Fruit & Vegetable Wash Market - Retail channels
12. Fruit & Vegetable Wash Market - Profit margin analysis
13. Fruit & Vegetable Wash Market dynamics
14. Fruit & Vegetable Wash Market: PORTER's analysis
15. Factors affecting product adoption for Fruit & vegetable wash
16. Fruit & Vegetable Wash Market, by product: Key takeaways
17. Fruit & Vegetable Wash Market, by product: Market share, 2023 & 2030
18. Liquid & sprays market estimates & forecast, 2018 - 2030 (USD Million)
19. Powder market estimates & forecast, 2018 - 2030 (USD Million)
20. Other Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
21. Fruit & Vegetable Wash Market, by type: Key takeaways
22. Fruit & Vegetable Wash Market, by type: Market share, 2023 & 2030
23. Fruit & Vegetable Wash Market estimates & forecast, by synthetic, 2018 - 2030 (USD Million)
24. Fruit & Vegetable Wash Market estimates & forecast, by natural, 2018 - 2030 (USD Million)
25. Fruit & Vegetable Wash Market, by distribution channel: Key takeaways
26. Fruit & Vegetable Wash Market, by distribution channel: Market share, 2023 & 2030
27. Fruit & Vegetable Wash Market estimates & forecast, through supermarkets and hypermarkets, 2018 - 2030 (USD Million)
28. Fruit & Vegetable Wash Market estimates & forecast, through convenience stores, 2018 - 2030 (USD Million)
29. Fruit & Vegetable Wash Market estimates & forecast, through online, 2018 - 2030 (USD Million)
30. Fruit & Vegetable Wash Market estimates & forecast, through others, 2018 - 2030 (USD Million)
31. Fruit & Vegetable Wash Market, by end-user industry: Key takeaways
32. Fruit & Vegetable Wash Market, by end-user industry: Market share, 2023 & 2030
33. Fruit & Vegetable Wash Market estimates & forecast, by household, 2018 - 2030 (USD Million)
34. Fruit & Vegetable Wash Market estimates & forecast, by commercial, 2018 - 2030 (USD Million)
35. Fruit & Vegetable Wash Market estimates & forecast, by institutional, 2018 - 2030 (USD Million)
36. Fruit & Vegetable Wash Market revenue, by region, 2023 & 2030 (USD Million)
37. Regional marketplace: Key takeaways
38. Regional marketplace: Key takeaways
39. North America Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
40. U.S. Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
41. Canada Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
42. Mexico Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
43. Europe Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
44. UK Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
45. Germany Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
46. France Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
47. Spain Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
48. Italy Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
49. Asia Pacific Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
50. India Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
51. China Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
52. Japan Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
53. Australia & New Zealand Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
54. Central & South America Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
55. Brazil Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
56. Argentina Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
57. Middle East & Africa Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
58. South Africa Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)
59. Saudi Arabia Fruit & Vegetable Wash Market estimates & forecast, 2018 - 2030 (USD Million)

Fruit & Vegetable Wash Market Size, Share & Trends Analysis Report By Product (Liquid & Sprays, Powder), By Type (Synthetic, Natural), By Distribution Channel, By End-user Industry, By Region, And Segment Forecasts, 2024 - 2030

Description

Table of Contents

List of Tables

Fruit & Vegetable Wash Market Growth & Trend:

Fruit & Vegetable Wash Market Report Highlights:

Table of Contents

Chapter 1. Methodology and Scope

Chapter 2. Executive Summary

Chapter 3. Fruit & Vegetable Wash Market Variables, Trends & Scope

Chapter 4. Consumer Behavior Analysis

Chapter 5. Fruit & Vegetable Wash Market: Product Estimates & Trend Analysis

Chapter 6. Fruit & Vegetable Wash Market: Type Estimates & Trend Analysis

Chapter 7. Fruit & Vegetable Wash Market: Distribution Channel Estimates & Trend Analysis

Chapter 8. Fruit & Vegetable Wash Market: End-user Industry Estimates & Trend Analysis

Chapter 9. Fruit & Vegetable Wash Market: Regional Estimates & Trend Analysis

Chapter 10. Fruit & Vegetable Wash Market: Competitive Landscape

List of Tables

List of Figures