Marine Vinyl Market Size, Share & Trends Analysis Report By End Use (Yachts, Cruise Ships, Sport Boats), By Region (North America, Europe, Asia Pacific), And Segment Forecasts, 2024 - 2030

PUBLISHED: July 9, 2024

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The global marine vinyl market size is expected to reach USD 488.0 million by 2030, growing at a CAGR of 5.3 from 2024 to 2030, according to a new report by Grand View Research, Inc. The market growth can be attributed to the surging demand for recreational boating, water sports, and yachting in North America and Europe. Furthermore, the expansion of maritime tourism in the Middle East & Africa, the Caribbean, and the Mediterranean is boosting the demand for marinas and waterfronts, thereby driving the product demand.

Marine vinyl is one of the ideal materials designed to withstand the harsh conditions of marine environments as it is highly resistant to tear, punctures, and abrasions. This makes it an ideal material for boat interiors and exteriors wherein constant exposure to physical stress is common. Moreover, marine vinyl is also waterproof. It prevents issues such as rotting, warping, and degrading of the components of the watercraft owing to no water absorption.

Innovations in marine vinyl, such as improved UV resistance, better textures, and enhanced durability, attract more consumers who are looking to renovate or refurbish their recreational boats, cruise ships, and yachts. Trivantage introduced pleated marine vinyl as part of its Nassimi Seaquest, Causeway Roll-N-Pleat, Nautolex Capitano, and Sunbrella Horizon brands. The pleated marine vinyl is durable, easy to clean, does not require specialized machinery for installation, and is available in multiple colors and patterns.

Moreover, the maintenance of marine vinyl is relatively simpler than other materials. It can be easily cleaned with soap and water and hence, has no requirement for special treatment methods or coatings to maintain its appearance and functionality. This ease of maintenance is appealing for outdoor applications wherein frequent cleaning might be necessary. Such factors contribute to the rising product demand for conventional fabrics in marine applications across the world.

Rising concerns among the masses across the world over the environmental impact of using vinyl affect the market growth. PVC contributes more to global warming compared to other types of plastic owing to its high energy consumption and discharges a significant amount of carbon dioxide (CO2) during its manufacturing process. Hence, with the growing awareness regarding climate change, the inclination of consumers toward sustainable alternatives is hampering the market demand.

Marine Vinyl Market Report Highlights:

Based on end use, cruise ships dominated the market in 2023, accounting for a revenue share of 36.86%. This growth is attributed to the extensive use of marine vinyl in seating, upholstery, wall covering, cabin interiors, and outdoor furniture applications due to its versatility, durability, low maintenance, and aesthetic appeal
Marine vinyl is also a preferred material for seating and upholstery on cruise ships, including lounges, dining areas, and outdoor deck furniture. It is resistant to UV rays, saltwater, and mildew, making it ideal for both indoor and outdoor applications. It can also endure heavy use while maintaining its aesthetic appeal, which is crucial for high-traffic areas on cruise ships
North America is projected to be the largest market in terms of revenue, with USD 230.2 million by 2030. The U.S. and Canada have a strong culture of recreational boating. Furthermore, the presence of coastal areas, Great Lakes, and numerous inland waterways has led to a higher demand for boating as well as marine vinyl in the region
The market is characterized as moderately competitive owing to the presence of both regional and multinational players. The key players in this industry are focusing on improving the quality of their products and enhancing their production capabilities. They are also increasingly focused on enhancing the quality of their products and providing customization options for them in terms of color, texture, and size for use in specific applications
Established brands with higher goodwill and a reputation for producing reliable and high-quality marine vinyl products tend to attract more consumers. Brand loyalty is an important factor affecting the buying decisions in the market, where consumers rely on trusted brands to ensure the safety and longevity of their marine upholstery
Marine vinyl can have higher upfront costs than conventional fabrics and materials. This may deter budget-conscious consumers and small businesses from using marine vinyl, especially due to a lack of awareness about its long-term benefits over conventional materials

Product Code: GVR-4-68040-334-2

Chapter 1. Methodology and Scope

1.1. Research Methodology
1.2. Research Scope & Assumption
1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
1.4. Information Analysis
- 1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. List of Data Sources

Chapter 2. Executive Summary

2.1. Market Outlook, 2023 (USD Million)
2.2. Segmental Outlook
2.3. Competitive Insights

Chapter 3. Marine Vinyl Market Variables, Trends & Scope

3.1. Market Lineage Outlook
3.2. Consumer Buying Behavior Analysis
3.3. Value Chain Analysis
3.4. Technology Overview
3.5. Market Dynamics
- 3.5.1. Market Driver Analysis
- 3.5.2. Market Restraint Analysis
- 3.5.3. Industry Opportunities
- 3.5.4. Industry Challenges
3.6. Business Environmental Tools Analysis: Marine Vinyl market
- 3.6.1. Porter's Five Forces Analysis
  - 3.6.1.1. Bargaining Power of Suppliers
  - 3.6.1.2. Bargaining Power of Buyers
  - 3.6.1.3. Threat of Substitution
  - 3.6.1.4. Threat of New Entrants
  - 3.6.1.5. Competitive Rivalry
- 3.6.2. PESTLE Analysis
  - 3.6.2.1. Political Landscape
  - 3.6.2.2. Economic Landscape
  - 3.6.2.3. Social Landscape
  - 3.6.2.4. Technology Landscape
  - 3.6.2.5. Environmental Landscape
  - 3.6.2.6. Legal Landscape

Chapter 4. Marine Vinyl Market: End Use Estimates & Trend Analysis

4.1. Key Takeaways
4.2. End Use movement analysis & market share, 2022 & 2030
4.3. Global marine vinyl market by end-use, 2018 - 2030 (USD Million)
- 4.3.1. Yachts
  - 4.3.1.1. Marine Vinyl market estimates and forecasts, by yachts, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 4.3.2. Cruise Ships
  - 4.3.2.1. Marine Vinyl market estimates and forecasts, by cruise ships, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 4.3.3. Sport Boats
  - 4.3.3.1. Marine Vinyl market estimates and forecasts, by Sport Boats, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 4.3.4. Others
  - 4.3.4.1. Marine Vinyl market estimates and forecasts, by Others, 2018 - 2030 (Thousand Square Meters) (USD Million)

Chapter 5. Marine Vinyl Market: Regional Estimates & Trend Analysis

5.1. Key Takeaways
5.2. Regional Market Share Analysis, 2023 & 2030
5.3. North America
- 5.3.1. North America Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.3.2. North America Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.3.3. U.S.
  - 5.3.3.1. U.S. Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.3.3.2. U.S. Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.3.4. Canada
  - 5.3.4.1. Canada Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.3.4.2. Canada Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.3.5. Mexico
  - 5.3.5.1. Mexico Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.3.5.2. Mexico Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
5.4. Europe
- 5.4.1. Europe Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.4.2. Europe Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.4.3. Germany
  - 5.4.3.1. Germany Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.4.3.2. Germany Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.4.4. France
  - 5.4.4.1. France Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.4.4.2. France Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.4.5. UK
  - 5.4.5.1. UK Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.4.5.2. UK Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.4.6. Spain
  - 5.4.6.1. Spain Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.4.6.2. Spain Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
5.5. Asia Pacific
- 5.5.1. Asia Pacific Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.5.2. Asia Pacific Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.5.3. China
  - 5.5.3.1. China Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.5.3.2. China Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.5.4. Singapore
  - 5.5.4.1. Singapore Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (India) (USD Million)
  - 5.5.4.2. Singapore Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.5.5. Japan
  - 5.5.5.1. Japan Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.5.5.2. Japan Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
5.6. Central & South America
- 5.6.1. Central & South America Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.6.2. Central & South America Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.6.3. Brazil
  - 5.6.3.1. Brazil Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.6.3.2. Brazil Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
5.7. Middle East & Africa
- 5.7.1. Middle East & Africa Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.7.2. Middle East & Africa Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.7.3. Saudi Arabia
  - 5.7.3.1. Saudi Arabia Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.7.3.2. Saudi Arabia Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
- 5.7.4. UAE
  - 5.7.4.1. UAE Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
  - 5.7.4.2. UAE Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)

Chapter 6. Marine Vinyl Market Supplier Intelligence

6.1. Kraljic Matrix/Portfolio Analysis
6.2. Engagement Model
6.3. Negotiation Strategies
6.4. Sourcing Best Practices
6.5. Vendor Selection Criteria

Chapter 7. Competitive Landscape

7.1. Key Players, their Recent Developments, and their Impact on Industry
7.2. Key Company/Competition Categorization
7.3. Company Market Position Analysis
7.4. Company Heat Map Analysis
7.5. Strategy Mapping
7.6. Company Listing
- 7.6.1. Sunbrella
  - 7.6.1.1. Company Overview
  - 7.6.1.2. Financial Performance
  - 7.6.1.3. Product Benchmarking
  - 7.6.1.4. Strategic Initiatives
- 7.6.2. The Swavelle Group
  - 7.6.2.1. Company Overview
  - 7.6.2.2. Financial Performance
  - 7.6.2.3. Product Benchmarking
  - 7.6.2.4. Strategic Initiatives
- 7.6.3. Charlotte Fabrics
  - 7.6.3.1. Company Overview
  - 7.6.3.2. Financial Performance
  - 7.6.3.3. Product Benchmarking
  - 7.6.3.4. Strategic Initiatives
- 7.6.4. Richloom
  - 7.6.4.1. Company Overview
  - 7.6.4.2. Financial Performance
  - 7.6.4.3. Product Benchmarking
  - 7.6.4.4. Strategic Initiatives
- 7.6.5. Morbern Europe BV
  - 7.6.5.1. Company Overview
  - 7.6.5.2. Financial Performance
  - 7.6.5.3. Product Benchmarking
  - 7.6.5.4. Strategic Initiatives
- 7.6.6. OMNOVA North America Inc.
  - 7.6.6.1. Company Overview
  - 7.6.6.2. Financial Performance
  - 7.6.6.3. Product Benchmarking
  - 7.6.6.4. Strategic Initiatives
- 7.6.7. Herculite
  - 7.6.7.1. Company Overview
  - 7.6.7.2. Financial Performance
  - 7.6.7.3. Product Benchmarking
  - 7.6.7.4. Strategic Initiatives
- 7.6.8. Reliatex Inc.
  - 7.6.8.1. Company Overview
  - 7.6.8.2. Financial Performance
  - 7.6.8.3. Product Benchmarking
  - 7.6.8.4. Strategic Initiatives
- 7.6.9. Uniroyal Engineered Products, LLC.
  - 7.6.9.1. Company Overview
  - 7.6.9.2. Financial Performance
  - 7.6.9.3. Product Benchmarking
  - 7.6.9.4. Strategic Initiatives
- 7.6.10. BZ Leather
  - 7.6.10.1. Company Overview
  - 7.6.10.2. Financial Performance
  - 7.6.10.3. Product Benchmarking
  - 7.6.10.4. Strategic Initiatives
- 7.6.11. SPRADLING GROUP
  - 7.6.17.6. Company Overview
  - 7.6.11.2. Financial Performance
  - 7.6.11.3. Product Benchmarking
  - 7.6.11.4. Strategic Initiatives
- 7.6.12. Nassimi LLC
  - 7.6.12.1. Company Overview
  - 7.6.12.2. Financial Performance
  - 7.6.12.3. Product Benchmarking
  - 7.6.12.4. Strategic Initiatives
- 7.6.13. Ultra Fabrics
  - 7.6.13.1. Company Overview
  - 7.6.13.2. Financial Performance
  - 7.6.13.3. Product Benchmarking
  - 7.6.13.4. Strategic Initiatives

Product Code: GVR-4-68040-334-2

List of Tables

Table 1 Marine Vinyl Market Estimates & Forecasts by End Use, 2018 - 2030 (Thousand Square Meters)
Table 2 Marine Vinyl Market Estimates & Forecasts by End Use, 2018 - 2030 (USD Million)
Table 3 Recent Developments & Impact Analysis, By Key Market Participants
Table 4 Company Heat Map Analysis, 2022

List of Figures

Fig. 1 Information Procurement
Fig. 2 Primary Research Patter
Fig. 3 Primary Research Process
Fig. 4 Market Research Approaches - Bottom-Up Approach
Fig. 5 Market Research Approaches - Top-Down Approach
Fig. 6 Market Research Approaches - Combined Approach
Fig. 7 Marine Vinyl Market Segmentation
Fig. 8 Market Outlook
Fig. 9 Segmental Outlook
Fig. 10 Segmental Outlook
Fig. 11 Competitive Outlook
Fig. 12 Market Value Chain Analysis
Fig. 13 Market Dynamics
Fig. 14 Market Driver Impact Analysis
Fig. 15 Market Restraint Impact Analysis
Fig. 16 Industry Analysis - PORTERS
Fig. 17 Industry Analysis - PESTEL
Fig. 18 End Use: Key Takeaways
Fig. 19 End Use: Market Share, 2023 & 2030
Fig. 20 Marine Vinyl market estimates and forecasts, by yachts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 21 Marine Vinyl market estimates and forecasts, by cruise ships, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 22 Marine Vinyl market estimates and forecasts, by sport boats, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 23 Marine Vinyl market estimates and forecasts, by other end use, 2018 - 2030 (Million Units) (USD Million)
Fig. 24 North America Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 25 North America Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 26 U.S. Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 27 U.S. Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 28 Canada Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 29 Canada Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 30 Mexico Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 31 Mexico Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 32 Europe Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 33 Europe Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 34 Germany Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 35 Germany Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 36 France Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 37 France Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 38 UK Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 39 UK Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 40 Spain Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 41 Spain Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 42 Asia Pacific Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 43 Asia Pacific Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 44 China Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 45 China Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 46 Singapore Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (India) (USD Million)
Fig. 47 Singapore Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 48 Japan Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 49 Japan Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 50 Central & South America Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 51 Central & South America Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 52 Brazil Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 53 Brazil Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 54 Middle East & Africa Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 55 Middle East & Africa Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 56 Saudi Arabia Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 57 Saudi Arabia Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 58 UAE Marine Vinyl Market Estimates and Forecasts, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 59 UAE Marine Vinyl Market Estimates and Forecasts, by End Use, 2018 - 2030 (Thousand Square Meters) (USD Million)
Fig. 60 Competition Categorization
Fig. 61 Company Market Positioning
Fig. 62 Strategy Mapping, 2023