PUBLISHER: Grand View Research | PRODUCT CODE: 1654476
PUBLISHER: Grand View Research | PRODUCT CODE: 1654476
Virtual Tour Market Size, Share & Trends Analysis Report By Component, By Technology, By Application, By Region, And Segment Forecasts, 2025 - 2030
Virtual Tour Market Size & Trends:
The global virtual tour market size was estimated at USD 11.06 billion in 2024 and is projected to grow at a CAGR of 34.3% from 2025 to 2030. The adoption of virtual tours has experienced significant growth across various industries, driven by advancements in technology and the increasing demand for immersive, remote engagement solutions. The shift towards cloud-based virtual tour software has facilitated scalability, accessibility, and cost-efficiency, enabling businesses to create, host, and share virtual tours without substantial investments in hardware or IT infrastructure. Furthermore, the virtual tour industry growth will be driven by the growing demand for virtual tour software by hotels, resorts, and travel destinations to allow customers to virtually explore destinations before making a booking, driving customer confidence and enhancing marketing efforts.
Advancements in virtual tour technology have significantly enhanced user experiences across various industries. The incorporation of VR and AR technologies has transformed virtual tours, offering immersive and interactive experiences. Users can now explore environments more engagingly, with applications ranging from real estate to tourism. Cloud technology has facilitated the creation, hosting, and sharing of virtual tours, making them more accessible and cost-effective. This shift enables businesses to reach a broader audience without significant infrastructure investments. Artificial intelligence and machine learning are also heavily integrated into virtual tours to provide personalized experiences. For instance, AI can analyze user interactions to offer tailored content, enhancing engagement and satisfaction. Thus, the growing focus on technological advancements is also supporting the growth of the virtual tour industry.
The proliferation of high-speed internet and the widespread use of smartphones have made virtual tours more accessible to a broader audience. This digitalization has facilitated the adoption of virtual tours across various industries. Furthermore, businesses are increasingly incorporating virtual tours into their marketing strategies to enhance customer engagement and decision-making. For instance, real estate professionals use virtual tours to provide potential buyers with immersive, 360-degree views of properties, enabling them to explore layouts and features remotely. Thus, the growing demand for virtual tours in their marketing strategies is also driving the growth of the virtual tour industry.
The growing concern for environmental sustainability has also boosted virtual tour adoption. By reducing the need for travel, virtual tours offer an eco-friendly solution to explore various places and locations. This aligns with the increasing push for green practices across industries. Virtual tours offer a cost-effective alternative to traditional in-person visits, which involve travel, accommodation, and other logistics. In sectors such as real estate and tourism, virtual tours allow customers to explore multiple locations remotely, saving time and money. Collectively, the growing demand for eco-friendly solutions and increasing adoption in the real estate and tourism sector is fueling the growth of the virtual tour industry.
Many governments around the world are promoting digital transformation as part of their economic development strategies. Policies that encourage digital infrastructure development, online education, remote working, and e-commerce indirectly drive the demand for technologies such as virtual tours, which provide immersive digital experiences. Different government programs offer financial support in the form of grants, subsidies, or tax breaks for businesses that adopt innovative technologies. Virtual tour industry offer solutions particularly in sectors such as tourism, education, and real estate, often qualify for such funding. This reduces the financial burden on smaller businesses and startups, enabling them to invest in creating high-quality virtual tours.
Global Virtual Tour Market Report Segmentation
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest technology trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global virtual tour market report based on component, technology, application, and region:
- Component Outlook (Revenue, USD Million; 2018 - 2030)
- Hardware
- Software
- Services
- Technology Outlook (Revenue, USD Million; 2018 - 2030)
- Non-immersive
- Semi & Fully Immersive
- Application Outlook (Revenue, USD Million; 2018 - 2030)
- Real Estate
- Tourism & Hospitality
- Art Galleries and Museums
- Others
- Regional Outlook (Revenue, USD Million; 2018 - 2030)
- North America
- U.S.
- Canada
- Mexico
- Europe
- UK
- Germany
- France
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- Latin America
- Brazil
- UAE
- Middle East & Africa
- Saudi Arabia
- South Africa
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation and Scope
- 1.2. Market Definitions
- 1.2.1. Information analysis
- 1.2.2. Market formulation & data visualization
- 1.2.3. Data validation & publishing
- 1.3. Research Scope and Assumptions
- 1.3.1. List of Data Sources
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Segment Outlook
- 2.3. Competitive Insights
Chapter 3. Virtual Tour Market Variables, Trends, & Scope
- 3.1. Market Lineage Outlook
- 3.2. Market Dynamics
- 3.2.1. Market Driver Analysis
- 3.2.2. Market Restraint Analysis
- 3.2.3. Market Opportunities Analysis
- 3.2.4. Market Challenges Analysis
- 3.3. Virtual Tour Market Analysis Tools
- 3.3.1. Component Analysis - Porter's
- 3.3.1.1. Bargaining power of the suppliers
- 3.3.1.2. Bargaining power of the buyers
- 3.3.1.3. Threats of substitution
- 3.3.1.4. Threats from new entrants
- 3.3.1.5. Competitive rivalry
- 3.3.2. PESTEL Analysis
- 3.3.2.1. Political landscape
- 3.3.2.2. Economic and social landscape
- 3.3.2.3. Technological landscape
- 3.3.1. Component Analysis - Porter's
Chapter 4. Virtual Tour Market: Component Estimates & Trend Analysis
- 4.1. Segment Dashboard
- 4.2. Virtual Tour Market: Component Movement Analysis, 2024 & 2030 (USD Million)
- 4.3. Hardware
- 4.3.1. Hardware Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.4. Software
- 4.4.1. Software Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.5. Services
- 4.5.1. Services Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 5. Virtual Tour Market: Technology Estimates & Trend Analysis
- 5.1. Segment Dashboard
- 5.2. Virtual Tour Market: Technology Movement Analysis, 2024 & 2030 (USD Million)
- 5.3. Semi & Fully Immersive
- 5.3.1. Semi & Fully Immersive Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.4. Non-immersive
- 5.4.1. Non-immersive Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 6. Virtual Tour Market: Application Estimates & Trend Analysis
- 6.1. Segment Dashboard
- 6.2. Virtual Tour Market: Application Movement Analysis, 2024 & 2030 (USD Million)
- 6.3. Real Estate
- 6.3.1. Real Estate Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 6.4. Tourism & Hospitality
- 6.4.1. Tourism & Hospitality Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 6.5. Art Galleries and Museums
- 6.5.1. Art Galleries and Museums Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 6.6. Others
- 6.6.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 7. Virtual Tour Market Share, By Region, 2024 & 2030, USD Million
- 7.1. North America
- 7.1.1. North America Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.1.2. U.S.
- 7.1.2.1. U.S. Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.1.3. Canada
- 7.1.3.1. Canada Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.1.4. Mexico
- 7.1.4.1. Mexico Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.2. Europe
- 7.2.1. Europe Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.2.2. UK
- 7.2.2.1. UK Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.2.3. Germany
- 7.2.3.1. Germany Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.2.4. France
- 7.2.4.1. France Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3. Asia Pacific
- 7.3.1. Asia Pacific Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.2. China
- 7.3.2.1. China Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.3. Japan
- 7.3.3.1. Japan Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.4. India
- 7.3.4.1. India Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.5. South Korea
- 7.3.5.1. South Korea Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.6. Australia
- 7.3.6.1. Australia Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4. Latin America
- 7.4.1. Latin America Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.2. Brazil
- 7.4.2.1. Brazil Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.5. Middle East and Africa
- 7.5.1. Middle East and Africa Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.5.2. UAE
- 7.5.2.1. UAE Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.5.3. Saudi Arabia
- 7.5.3.1. Saudi Arabia Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.5.4. South Africa
- 7.5.4.1. South Africa Virtual Tour Market Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 8. Competitive Landscape
- 8.1. Company Categorization
- 8.2. Company Market Positioning
- 8.3. Company Heat Map Analysis
- 8.4. Company Profiles/Listing
- 8.4.1. Matterport Inc.
- 8.4.1.1. Participant's Overview
- 8.4.1.2. Financial Performance
- 8.4.1.3. Product Benchmarking
- 8.4.1.4. Strategic Initiatives
- 8.4.2. Kuula LLC
- 8.4.2.1. Participant's Overview
- 8.4.2.2. Financial Performance
- 8.4.2.3. Product Benchmarking
- 8.4.2.4. Strategic Initiatives
- 8.4.3. RTV, Inc.
- 8.4.3.1. Participant's Overview
- 8.4.3.2. Financial Performance
- 8.4.3.3. Product Benchmarking
- 8.4.3.4. Strategic Initiatives
- 8.4.4. Concept3D, Inc.
- 8.4.4.1. Participant's Overview
- 8.4.4.2. Financial Performance
- 8.4.4.3. Product Benchmarking
- 8.4.4.4. Strategic Initiatives
- 8.4.5. Roundme Limited
- 8.4.5.1. Participant's Overview
- 8.4.5.2. Financial Performance
- 8.4.5.3. Product Benchmarking
- 8.4.5.4. Strategic Initiatives
- 8.4.6. Invision Studio, Inc.
- 8.4.6.1. Participant's Overview
- 8.4.6.2. Financial Performance
- 8.4.6.3. Product Benchmarking
- 8.4.6.4. Strategic Initiatives
- 8.4.7. Eye Revolution Ltd.
- 8.4.7.1. Participant's Overview
- 8.4.7.2. Financial Performance
- 8.4.7.3. Product Benchmarking
- 8.4.7.4. Strategic Initiatives
- 8.4.8. TourVista
- 8.4.8.1. Participant's Overview
- 8.4.8.2. Financial Performance
- 8.4.8.3. Product Benchmarking
- 8.4.8.4. Strategic Initiatives
- 8.4.9. CloudPano
- 8.4.9.1. Participant's Overview
- 8.4.9.2. Financial Performance
- 8.4.9.3. Product Benchmarking
- 8.4.9.4. Strategic Initiatives
- 8.4.10. Eyespy360
- 8.4.10.1. Participant's Overview
- 8.4.10.2. Financial Performance
- 8.4.10.3. Product Benchmarking
- 8.4.10.4. Strategic Initiatives
- 8.4.1. Matterport Inc.
List of Tables
- Table 1 Global virtual tour market size estimates & forecasts, 2018 - 2030 (USD Million)
- Table 2 Global virtual tour market, by region, 2018 - 2030 (USD Million)
- Table 3 Global virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 4 Global virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 5 Global virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 6 Hardware virtual tour market, by region, 2018 - 2030 (USD Million)
- Table 7 Software virtual tour market, by region, 2018 - 2030 (USD Million)
- Table 8 Services virtual tour market, by region, 2018 - 2030 (USD Million)
- Table 9 Semi & fully immersive virtual tour market, by region, 2018 - 2030 (USD Million)
- Table 10 Non-immersive virtual tour market, by region, 2018 - 2030 (USD Million)
- Table 11 Real estate virtual tour market, by region, 2018 - 2030 (USD Million)
- Table 12 Tourism & hospitality virtual tour market, by region, 2018 - 2030 (USD Million)
- Table 13 Art galleries and museums virtual tour market, by region, 2018 - 2030 (USD Million)
- Table 14 Others virtual tour market, by region, 2018 - 2030 (USD Million)
- Table 15 North America virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 16 North America virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 17 North America virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 18 U.S. virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 19 U.S. virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 20 U.S. virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 21 Canada virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 22 Canada virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 23 Canada virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 24 Mexico virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 25 Mexico virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 26 Mexico virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 27 Europe virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 28 Europe virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 29 Europe virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 30 UK virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 31 UK virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 32 UK virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 33 Germany virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 34 Germany virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 35 Germany virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 36 France virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 37 France virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 38 France virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 39 Asia pacific virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 40 Asia pacific virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 41 Asia pacific virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 42 China virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 43 China virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 44 China virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 45 India virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 46 India virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 47 India virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 48 Japan virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 49 Japan virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 50 Japan virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 51 South Korea virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 52 South Korea virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 53 South Korea virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 54 Australia virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 55 Australia virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 56 Australia virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 57 Latin America virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 58 Latin America virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 59 Latin America virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 60 Brazil virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 61 Brazil virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 62 Brazil virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 63 Middle East & Africa virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 64 Middle East & Africa virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 65 Middle East & Africa virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 66 UAE virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 67 UAE virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 68 UAE virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 69 Saudi Arabia virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 70 Saudi Arabia virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 71 Saudi Arabia virtual tour market, by application, 2018 - 2030 (USD Million)
- Table 72 South Africa virtual tour market, by component, 2018 - 2030 (USD Million)
- Table 73 South Africa virtual tour market, by technology, 2018 - 2030 (USD Million)
- Table 74 South Africa virtual tour market, by application, 2018 - 2030 (USD Million)
List of Figures
- Fig. 1 Virtual tour market segmentation
- Fig. 2 Information procurement
- Fig. 3 Data analysis models
- Fig. 4 Market formulation and validation
- Fig. 5 Data validating & publishing
- Fig. 6 Virtual tour market snapshot
- Fig. 7 Virtual tour market segment snapshot
- Fig. 8 Virtual tour market competitive landscape snapshot
- Fig. 9 Market research process
- Fig. 10 Market driver relevance analysis (current & future impact)
- Fig. 11 Market restraint relevance analysis (current & future impact)
- Fig. 12 Virtual tour market, by component, key takeaways
- Fig. 13 Virtual tour market, by component, market share, 2024 & 2030
- Fig. 14 Hardware market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 15 Software market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 16 Services market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 17 Virtual tour market, by technology, key takeaways
- Fig. 18 Virtual tour market, by technology, market share, 2024 & 2030
- Fig. 19 Semi & fully immersive market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 20 Non-immersive market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 21 Virtual tour market, by application, key takeaways
- Fig. 22 Virtual tour market, by application, market share, 2024 & 2030
- Fig. 23 Real estate market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 24 Art galleries and museums market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 25 Tourism & hospitality market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 26 Others market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 27 North America virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 28 U.S. virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 29 Canada virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 30 Mexico virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 31 Europe virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 32 UK virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 33 Germany virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 34 France virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 35 Asia pacific virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 36 China virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 37 India virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 38 Japan virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 39 South Korea virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 40 Australia virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 41 Latin America virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 42 Brazil virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 43 MEA virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 44 UAE virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 45 Saudi Arabia virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 46 South Africa virtual tour market estimates & forecast, 2018 - 2030 (USD Million)
- Fig. 47 Strategic framework
