PUBLISHER: Grand View Research | PRODUCT CODE: 1726313
PUBLISHER: Grand View Research | PRODUCT CODE: 1726313
U.S. Music Streaming Market Size, Share & Trends Analysis Report By Service (On-demand Streaming, Live Streaming), By Platform (Apps, Browsers), By Content Type, By End Use, And Segment Forecasts, 2025 - 2030
U.S. Music Streaming Market Trends:
The U.S. music streaming market size was estimated at USD 11.05 billion in 2024 and is projected to grow at a CAGR of 13.4% from 2025 to 2030. This growth is primarily driven by the widespread smartphone adoption, high-speed internet penetration, and shifting consumer preferences from music ownership to on-demand access in the country. U.S. consumers are increasingly favoring personalized playlists, offline listening, and seamless cross-device experiences, transforming music consumption into an "on-tap" activity rather than owning physical or digital copies, which is further driving the U.S. music streaming industry expansion.
The integration of music streaming services with smart devices has played a pivotal role in the U.S. market's growth. U.S. consumers are increasingly using voice-controlled devices such as Amazon Echo, Google Nest, and Apple HomePod to access music streaming services, making music consumption more convenient and hands-free. The seamless integration between streaming platforms and smart devices has become a significant driver in attracting new users, especially as smart home ecosystems grow. As the demand for connected living experiences rises, music streaming via smart devices is expected to present lucrative growth opportunities in the market.
Furthermore, exclusive content and artist collaborations are becoming a key differentiator in the U.S. music streaming industry. Services such as Apple Music and Tidal have successfully attracted U.S. users by offering exclusive album releases, early access to music, and behind-the-scenes content from top artists. These partnerships provide listeners with unique experiences that are not available on other platforms, increasing subscriber loyalty and driving user engagement. As artists continue to leverage streaming platforms for exclusive content, this trend is expected to be a major growth driver in the U.S. music streaming industry expansion.
Moreover, social media's influence on music streaming is a growing trend in the U.S. Consumers in the U.S. regions are discovering music through these platforms, often leading to an uptick in streams for trending songs. Music streaming services such as Spotify AB and Apple Music have integrated social sharing features, allowing users to share their favorite tracks across social media, further promoting music discovery. This integration between social media and music streaming is reshaping how people engage with and consume music in the U.S.
Companies in the U.S. music streaming industry are forming strategic partnerships with artists, record labels, and tech companies to enhance their content offerings and expand their reach. Collaborations with U.S. artists enable platforms to provide exclusive content, early releases, and special events, attracting new subscribers. Such strategies are expected to significantly contribute to the growth of the U.S. music streaming industry in the coming years.
U.S. Music Streaming Market Report Segmentation
This report forecasts revenue growth at the regional level and provides an analysis of the latest technology trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the U.S. music streaming market report based on service, platform, content type, and end use:
- Service Outlook (Revenue, USD Million, 2018 - 2030)
- On-demand streaming
- Live streaming
- Platform Outlook (Revenue, USD Million, 2018 - 2030)
- Apps
- Browsers
- Content Type Outlook (Revenue, USD Million, 2018 - 2030)
- Audio
- Video
- End Use Outlook (Revenue, USD Million, 2018 - 2030)
- Individual
- Commercial
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation and Scope
- 1.2. Market Definitions
- 1.2.1. Information analysis
- 1.2.2. Market formulation & data visualization
- 1.2.3. Data validation & publishing
- 1.3. Research Scope and Assumptions
- 1.3.1. List of Data Sources
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Segment Outlook
- 2.3. Competitive Insights
Chapter 3. U.S. Music Streaming Market Variables, Trends, & Scope
- 3.1. Market Lineage Outlook
- 3.2. Market Dynamics
- 3.2.1. Market Driver Analysis
- 3.2.2. Market Restraint Analysis
- 3.2.3. Technology Challenge
- 3.3. U.S. Music Streaming Market Analysis Tools
- 3.3.1. Technology Analysis - Porter's
- 3.3.1.1. Bargaining power of the suppliers
- 3.3.1.2. Bargaining power of the buyers
- 3.3.1.3. Threats of substitution
- 3.3.1.4. Threats from new entrants
- 3.3.1.5. Competitive rivalry
- 3.3.2. PESTEL Analysis
- 3.3.2.1. Political landscape
- 3.3.2.2. Economic landscape
- 3.3.2.3. Social landscape
- 3.3.2.4. Technological landscape
- 3.3.2.5. Legal landscape
- 3.3.2.6. Environmental landscape
- 3.3.1. Technology Analysis - Porter's
Chapter 4. U.S. Music Streaming Market: Service Estimates & Trend Analysis
- 4.1. Segment Dashboard
- 4.2. U.S. Music Streaming Market: Service Movement Analysis, 2024 & 2030 (USD Million)
- 4.3. On-demand Streaming
- 4.3.1. On-demand Streaming Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.4. Live Streaming
- 4.4.1. Live Streaming Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 5. U.S. Music Streaming Market: Platform Estimates & Trend Analysis
- 5.1. Segment Dashboard
- 5.2. U.S. Music Streaming Market: Platform Movement Analysis, 2024 & 2030 (USD Million)
- 5.3. Apps
- 5.3.1. Apps Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.4. Browsers
- 5.4.1. Browsers Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 6. U.S. Music Streaming Market: Content Type Estimates & Trend Analysis
- 6.1. Segment Dashboard
- 6.2. U.S. Music Streaming Market: Content Type Movement Analysis, 2024 & 2030 (USD Million)
- 6.3. Audio
- 6.3.1. Audio Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 6.4. Video
- 6.4.1. Video Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 7. U.S. Music Streaming Market: End Use Estimates & Trend Analysis
- 7.1. Segment Dashboard
- 7.2. U.S. Music Streaming Market: End Use Movement Analysis, 2024 & 2030 (USD Million)
- 7.3. Individual
- 7.3.1. Individual Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4. Commercial
- 7.4.1. Commercial Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 8. Competitive Landscape
- 8.1. Company Categorization
- 8.2. Company Market Positioning
- 8.3. Company Heat Map Analysis
- 8.4. Company Profiles/Listing
- 8.4.1. Spotify AB
- 8.4.1.1. Participant's Overview
- 8.4.1.2. Financial Performance
- 8.4.1.3. Product Benchmarking
- 8.4.1.4. Strategic Initiatives
- 8.4.2. Apple, Inc.
- 8.4.2.1. Participant's Overview
- 8.4.2.2. Financial Performance
- 8.4.2.3. Product Benchmarking
- 8.4.2.4. Strategic Initiatives
- 8.4.3. Amazon.com, Inc.
- 8.4.3.1. Participant's Overview
- 8.4.3.2. Financial Performance
- 8.4.3.3. Product Benchmarking
- 8.4.3.4. Strategic Initiatives
- 8.4.4. Deezer SA
- 8.4.4.1. Participant's Overview
- 8.4.4.2. Financial Performance
- 8.4.4.3. Product Benchmarking
- 8.4.4.4. Strategic Initiatives
- 8.4.5. Audiomack
- 8.4.5.1. Participant's Overview
- 8.4.5.2. Financial Performance
- 8.4.5.3. Product Benchmarking
- 8.4.5.4. Strategic Initiatives
- 8.4.6. TREBEL
- 8.4.6.1. Participant's Overview
- 8.4.6.2. Financial Performance
- 8.4.6.3. Product Benchmarking
- 8.4.6.4. Strategic Initiatives
- 8.4.7. Music Choice
- 8.4.7.1. Participant's Overview
- 8.4.7.2. Financial Performance
- 8.4.7.3. Product Benchmarking
- 8.4.7.4. Strategic Initiatives
- 8.4.8. iHeartMedia, Inc.
- 8.4.8.1. Participant's Overview
- 8.4.8.2. Financial Performance
- 8.4.8.3. Product Benchmarking
- 8.4.8.4. Strategic Initiatives
- 8.4.9. YouTube Music
- 8.4.9.1. Participant's Overview
- 8.4.9.2. Financial Performance
- 8.4.9.3. Product Benchmarking
- 8.4.9.4. Strategic Initiatives
- 8.4.1. Spotify AB
List of Tables
- Table 1 U.S. music streaming market size estimates & forecasts 2018 - 2030 (USD Million)
- Table 2 U.S. music streaming market, by service 2018 - 2030 (USD Million)
- Table 3 U.S. music streaming market, by platform, 2018 - 2030 (USD Million)
- Table 4 U.S. music streaming market, by content type 2018 - 2030 (USD Million)
- Table 5 U.S. music streaming market, by end use 2018 - 2030 (USD Million)
- Table 6 On-demand streaming market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 7 Live streaming market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 8 Apps market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 9 Browsers market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 10 Audio market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 11 Video market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 12 Individual market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 13 Commercial market estimates & forecasts, 2018 - 2030 (USD Million)
- Table 14 U.S. music streaming market, by service, 2018 - 2030 (USD Million)
- Table 15 U.S. music streaming market, by platform, 2018 - 2030 (USD Million)
- Table 16 U.S. music streaming market, by content type 2018 - 2030 (USD Million)
- Table 17 U.S. music streaming market, by end use 2018 - 2030 (USD Million)
List of Figures
- Fig. 1 U.S. music streaming market segmentation
- Fig. 2 Information procurement
- Fig. 3 Data analysis models
- Fig. 4 Market formulation and validation
- Fig. 5 Data validating & publishing
- Fig. 6 U.S. music streaming market snapshot
- Fig. 7 U.S. music streaming market segment snapshot
- Fig. 8 U.S. music streaming market competitive landscape snapshot
- Fig. 9 Market research process
- Fig. 10 Market driver relevance analysis (current & future impact)
- Fig. 11 Market restraint relevance analysis (current & future impact)
- Fig. 12 U.S. music streaming market, by service, key takeaways
- Fig. 13 U.S. music streaming market, by service, market share, 2024 & 2030
- Fig. 14 On-demand streaming market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 15 Live streaming market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 16 U.S. music streaming market, by platform, key takeaways
- Fig. 17 U.S. music streaming market, by platform, market share, 2024 & 2030
- Fig. 18 Apps market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 19 Browsers market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 20 U.S. music streaming market, by content type, key takeaways
- Fig. 21 U.S. music streaming market, by content type, market share, 2024 & 2030
- Fig. 22 Audio market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 23 Video market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 24 U.S. music streaming market, by end use, key takeaways
- Fig. 25 U.S. music streaming market, by end use, market share, 2024 & 2030
- Fig. 26 Individual streaming market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 27 Commercial market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 28 Key company categorization
- Fig. 29 Strategy framework
