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PUBLISHER: Grand View Research | PRODUCT CODE: 1751628

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PUBLISHER: Grand View Research | PRODUCT CODE: 1751628

Licensed Sports Merchandise Market Size, Share & Trends Analysis Report By Product (Sports Apparel, Sports Footwear, Toys & Games), By Distribution Channel, By Region, And Segment Forecasts, 2025 - 2030

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Licensed Sports Merchandise Market Growth & Trends:

The global licensed sports merchandise market size is expected to reach USD 49.00 billion in 2030 registering a CAGR of 5.2% from 2025 to 2030, according to a new report by Grand View Research, Inc. One of the major factors driving the market's expansion is the growing population of sports enthusiasts, together with increased urbanization and the expansion of the online retail industry.

The growth of the market is also being aided by a notable rise in the number of regional and worldwide sports leagues. Increasing demand for sports leisure apparel and footwear, including yoga pants, sweatpants, and gym tanks that can be worn at workplaces and schools, fuels the market growth. Consumer preference is constantly shifting from traditional retailing channels, towards online platforms that provide a large selection of products and a convenient shopping experience for buying genuine premium-quality goods at reasonable costs.

During COVID-19 licensed sports merchandise market faced unexpected challenges. Due to the pandemic, major sports tournaments like the Olympics, World Cups, etc. were postponed, which had a negative impact on the sales of licensed sports merchandise. Also, there was a restriction on logistics which negatively impacted the licensed sports merchandise market. According to a report published by License Global in 2022, after suffering significant disruptions due to the pandemic, the sports industry saw a rebound in 2021, growing by 8.0% since 2019.

In 2021, 54.0% of Americans, age 6 and over participated in outdoor recreation at least once, the highest number of participants on record. As COVID-19 continued and vaccines became available most restrictions were lifted. However, as governments in many countries reduced the previously imposed restrictions, companies are making progress. According to a report published by Outdoor Foundation in 2022, the outdoor recreation participant base grew by 2.2% in 2021 to 164.2 million participants. As a result, the market recovery is anticipated to impact positively during the forecast period.

Products and goods that have the endorsement of a sports team or athlete are defined as licensed sports merchandise. It covers products like sporting goods, toys, and accessories for sports, video games, clothes, and footwear. Sports entities receive a fixed amount of royalty payments from licensing organizations for goods sold with their trademarked logos, designs, and other branding. Fans of sports and video games enjoy wearing officially licensed sports gear and sports accessories.

Sports apparel and accessories that are breathable, light, and waterproof are offered in the market at premium and reasonable price points. Customers are increasingly using online shops to purchase a variety of goods. Significant investments in traditional and e-sports have resulted from the commercialization of athletic events, contests, and tournaments. The market for licensed outdoor and sports apparel is growing as endurance sports like running, swimming, and cycling are gaining enormous popularity.

The others product segment led the market share in 2024 and is expected to witness progressive growth in demand during the forecast period. The other product segment accounted for the leading market share of more than 33.7% in 2022 and is expected to witness significant growth in the near future. The growth can be attributed to the rising number of sports leagues and the growing fan base of sports events worldwide.

Under the other segment products include such as keychains, mugs, cups, etc. An increase in the launch of trendy sports club key chains, mugs, cups, and accessories are expected to augment the segment during the forecast period. Furthermore, a surge in online shopping for sporting goods is projected to create prospective opportunities for the growth of the segment in the near future.

The offline segment accounted for a revenue share of 70.6% in 2022. Physical display of the products and the ability to check product features have been major factors driving the popularity of offline sales and distribution channels. Consumers in the U.S. have reported a preference for offline purchases, mainly from mass merchants, followed by retail, department, and specialty stores.

North America emerged as the largest market in 2024 and is estimated to account for close to 66.9% share of the global market by 2030. Market dominance can be attributed to the increased participation in sports like baseball, basketball, and soccer, particularly among college and university students, active lifestyles among the general public, and an increase in the adoption of health and fitness activities which are likely to create new growth opportunities for the market players in North America licensed sports merchandise industry.

The major players in the licensed sports merchandise market focus on diversifying and expanding the range of their product offerings. Mergers & acquisitions are the prominent strategies adopted by the key players. Manufacturers are providing robust services to gain a competitive advantage over others.

Licensed Sports Merchandise Market Report Highlights:

  • The toys and games segment led the market with the largest revenue share of 30.4% in 2024 and sportswear segment is projected to register at the fastest CAGR of 6.5% from 2025 to 2030
  • The offline segment accounted for a revenue share of 66.9% in 2024. Physical display of the products and the ability to check product features have been major factors driving the popularity of offline sales and distribution channels
  • North America emerged as the largest market in 2024 and is estimated to account for a 51.7% share of the global market by 2030. Market dominance can be attributed to the increased participation in sports like baseball, basketball, and soccer, particularly among college and university students, active lifestyles among the general public, and an increase in the adoption of health and fitness activities are the factors likely to create new growth opportunities for the market players in North America licensed sports merchandise industry
Product Code: GVR-4-68040-017-1

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Product Outlook
  • 2.3. Distribution Channel Outlook

Chapter 3. Licensed Sports Merchandise Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Industry Value Chain Analysis
    • 3.2.1. Sales/Retail Channel Analysis
    • 3.2.2. Profit Margin Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Industry Challenges
    • 3.3.4. Industry Opportunities
  • 3.4. Industry Analysis - Porter's
  • 3.5. Market Entry Strategies

Chapter 4. Global Production Data, 2018 - 2024 (Million Units)

  • 4.1. Global Estimated Production Data, by Product, 2018 - 2024 (Million Units)
    • 4.1.1. Sports Apparel
    • 4.1.2. Sports Footwear
    • 4.1.3. Toys & Games
    • 4.1.4. Others
  • 4.2. Estimated Production Data, by Licensed Sports Merchandise, by Key Players, 2024 (Million Units)
    • 4.2.1. VF Corporation
    • 4.2.2. Nike, Inc.
    • 4.2.3. Adidas AG
    • 4.2.4. Puma SE
    • 4.2.5. Under Armour, Inc.
    • 4.2.6. Hanesbrands Inc.
    • 4.2.7. DICK'S Sporting Goods Inc.
    • 4.2.8. Sports Direct International plc,
    • 4.2.9. G-III Apparel Group, Ltd.
    • 4.2.10. Fanatics Inc.

Chapter 5. Consumer Buyer Behavior Analysis

  • 5.1. Demographic Analysis
  • 5.2. Consumer Buyer Trends and Preferences
  • 5.3. Factors Affecting Buying Decision
  • 5.4. Consumer Product Adoption
  • 5.5. Observations & Recommendations

Chapter 6. Licensed Sports Merchandise Market: Product Estimates & Trend Analysis

  • 6.1. Licensed Sports Merchandise Market, by Product: Key Takeaways
  • 6.2. Product Movement Analysis & Market Share, 2022 & 2030
  • 6.3. Sports Apparel
    • 6.3.1. Sports Apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
    • 6.3.2. T-Shirts and Tops
      • 6.3.2.1. T-shirts and tops market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 6.3.2.2. Collegiate Sports Apparel
        • 6.3.2.2.1. Collegiate sports apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 6.3.2.3. Non-Collegiate Sports Apparel
        • 6.3.2.3.1. Non-collegiate sports apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
    • 6.3.3. Sweatshirts and Hoodies
      • 6.3.3.1. Sweatshirts and hoodies market estimates and forecast for babies, 2018 - 2030 (USD Million, Thousand Units)
      • 6.3.3.2. Collegiate Sports Apparel
        • 6.3.3.2.1. Collegiate sports apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 6.3.3.3. Non-Collegiate Sports Apparel
        • 6.3.3.3.1. Non-collegiate sports apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
    • 6.3.4. Jackets
      • 6.3.4.1. Jackets market estimates and forecast for kids, 2018 - 2030 (USD Million, Thousand Units)
      • 6.3.4.2. Collegiate Sports Apparel
        • 6.3.4.2.1. Collegiate sports apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 6.3.4.3. Non-Collegiate Sports Apparel
        • 6.3.4.3.1. Non-collegiate sports apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
    • 6.3.5. Bottom Wear
      • 6.3.5.1. Bottom wear market estimates and forecast for teens, 2018 - 2030 (USD Million, Thousand Units)
      • 6.3.5.2. Collegiate Sports Apparel
        • 6.3.5.2.1. Collegiate sports apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 6.3.5.3. Non-Collegiate Sports Apparel
        • 6.3.5.3.1. Non-collegiate sports apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
    • 6.3.6. Others
      • 6.3.6.1. Other market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 6.3.6.2. Collegiate Sports Apparel
        • 6.3.6.2.1. Collegiate sports apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 6.3.6.3. Non-Collegiate Sports Apparel
        • 6.3.6.3.1. Non-collegiate sports apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • 6.4. Sports Footwear
    • 6.4.1. Sports footwear market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • 6.5. Toys & Games
    • 6.5.1. Toys & games market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • 6.6. Others
    • 6.6.1. Others market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)

Chapter 7. Licensed Sports Merchandise Market: Distribution Channel Estimates & Trend Analysis

  • 7.1. Distribution Channel Movement Analysis & Market Share, 2022 & 2030
  • 7.2. Online
    • 7.2.1. Market estimates and forecast through online channels, 2018 - 2030 (USD Million, Thousand Units)
  • 7.3. Offline
    • 7.3.1. Market estimates and forecast through offline channels, 2018 - 2030 (USD Million, Thousand Units)
  • 7.4. Supermarkets & Hypermarkets
    • 7.4.1. Market estimates and forecast through supermarkets & hypermarkets, 2018 - 2030 (USD Million, Thousand Units)
  • 7.5. Specialty Stores
    • 7.5.1. Market estimates and forecast through specialty stores, 2018 - 2030 (USD Million, Thousand Units)
  • 7.6. Others
    • 7.6.1. Market estimates and forecast through other channel, 2018 - 2030 (USD Million, Thousand Units)

Chapter 8. Licensed Sports Merchandise Market: Regional Estimates & Trend Analysis

  • 8.1. Regional Movement Analysis & Market Share, 2022 & 2030
  • 8.2. North America
    • 8.2.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
    • 8.2.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
    • 8.2.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.2.4. U.S.
      • 8.2.4.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.2.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.2.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.2.5. Canada
      • 8.2.5.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.2.5.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.2.5.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.2.6. Mexico
      • 8.2.6.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.2.6.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.2.6.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • 8.3. Europe
    • 8.3.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
    • 8.3.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
    • 8.3.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.3.4. U.K.
      • 8.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.3.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.3.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.3.5. Germany
      • 8.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.3.5.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.3.5.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.3.6. France
      • 8.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.3.6.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.3.6.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.3.7. Italy
      • 8.3.7.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.3.7.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.3.7.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.3.8. Spain
      • 8.3.8.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.3.8.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.3.8.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • 8.4. Asia Pacific
    • 8.4.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
    • 8.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
    • 8.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.4.4. China
      • 8.4.4.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.4.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.4.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.4.5. Japan
      • 8.4.5.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.4.5.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.4.5.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.4.6. India
      • 8.4.6.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.4.6.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.4.6.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.4.7. Australia & New Zealand
      • 8.4.7.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.4.7.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.4.7.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.4.8. South Korea
      • 8.4.8.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.4.8.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.4.8.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • 8.5. Central & South America
    • 8.5.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
    • 8.5.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
    • 8.5.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.5.4. Brazil
      • 8.5.4.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.5.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.5.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • 8.6. Middle East & Africa
    • 8.6.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
    • 8.6.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
    • 8.6.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
    • 8.6.4. South Africa
      • 8.6.4.1. Market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
      • 8.6.4.2. Market estimates and forecast, by product, 2018 - 2030 (USD Million, Thousand Units)
      • 8.6.4.3. Market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million, Thousand Units)

Chapter 9. Company Profiles

  • 9.1. Recent developments & impact analysis, by key market participants
  • 9.2. Company Categorization
  • 9.3. Participant's Overview
  • 9.4. Financial Performance
    • 9.4.1. Revenue
    • 9.4.2. COGS
    • 9.4.3. Gross Profit Margin (%)
    • 9.4.4. EBIT/EBITDA
    • 9.4.5. Regional Revenue Breakdown
    • 9.4.6. Business Segment Revenue Breakdown (as per annual report)
  • 9.5. Product Benchmarking
  • 9.6. Company Market Share Analysis, 2024 (%)
  • 9.7. Company Heat Map Analysis
  • 9.8. Strategy Mapping
  • 9.9. Company Profiles
    • 9.9.1. VF Corporation
      • 9.9.1.1. Company Overview
      • 9.9.1.2. Financial Performance
      • 9.9.1.3. Product Portfolios
      • 9.9.1.4. Strategic Initiatives
    • 9.9.2. Nike, Inc.
      • 9.9.2.1. Company Overview
      • 9.9.2.2. Financial Performance
      • 9.9.2.3. Product Portfolios
      • 9.9.2.4. Strategic Initiatives
    • 9.9.3. Adidas AG
      • 9.9.3.1. Company Overview
      • 9.9.3.2. Financial Performance
      • 9.9.3.3. Product Portfolios
      • 9.9.3.4. Strategic Initiatives
    • 9.9.4. Puma SE
      • 9.9.4.1. Company Overview
      • 9.9.4.2. Financial Performance
      • 9.9.4.3. Product Portfolios
      • 9.9.4.4. Strategic Initiatives
    • 9.9.5. Fanatics Inc.
      • 9.9.5.1. Company Overview
      • 9.9.5.2. Financial Performance
      • 9.9.5.3. Product Portfolios
      • 9.9.5.4. Strategic Initiatives
    • 9.9.6. Under Armour, Inc.
      • 9.9.6.1. Company Overview
      • 9.9.6.2. Financial Performance
      • 9.9.6.3. Product Portfolios
      • 9.9.6.4. Strategic Initiatives
    • 9.9.7. Hanesbrands Inc.
      • 9.9.7.1. Company Overview
      • 9.9.7.2. Financial Performance
      • 9.9.7.3. Product Portfolios
      • 9.9.7.4. Strategic Initiatives
    • 9.9.8. DICK'S Sporting Goods Inc.
      • 9.9.8.1. Company Overview
      • 9.9.8.2. Financial Performance
      • 9.9.8.3. Product Portfolios
      • 9.9.8.4. Strategic Initiatives
    • 9.9.9. Sports Direct International plc
      • 9.9.9.1. Company Overview
      • 9.9.9.2. Financial Performance
      • 9.9.9.3. Product Portfolios
      • 9.9.9.4. Strategic Initiatives
    • 9.9.10. G-III Apparel Group, Ltd.
      • 9.9.10.1. Company Overview
      • 9.9.10.2. Financial Performance
      • 9.9.10.3. Product Portfolios
      • 9.9.10.4. Strategic Initiatives
Product Code: GVR-4-68040-017-1

List of Tables

  • Table 1 Licensed sports merchandise market - Key market driver analysis
  • Table 2 Licensed sports merchandise market - Key market restraint analysis
  • Table 3 Global sports apparel market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 4 Sports t-shirts & tops market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 5 Sports sweatshirts & hoodies market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 6 Sports jackets market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 7 Sports bottom wear market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 8 Other market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 9 Global sports footwear market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 10 Global toys & games market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 11 Global other licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 12 Global licensed sports merchandise market estimates and forecast through online channels, 2018 - 2030 (USD Million, Thousand Units)
  • Table 13 Global licensed sports merchandise market estimates and forecast through offline channels, 2018 - 2030 (USD Million, Thousand Units)
  • Table 14 Global licensed sports merchandise market estimates and forecast through supermarkets and hypermarkets, 2018 - 2030 (USD Million, Thousand Units)
  • Table 15 Global licensed sports merchandise market estimates and forecast through specialty stores, 2018 - 2030 (USD Million, Thousand Units)
  • Table 16 Global licensed sports merchandise market estimates and forecast through other channels, 2018 - 2030 (USD Million, Thousand Units)
  • Table 17 North America licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 18 North America licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 19 North America licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 20 U.S. licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 21 U.S. licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 22 U.S. licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 23 Canada licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 24 Canada licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 25 Canada licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 26 Mexico licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 27 Mexico licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 28 Mexico licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 29 Europe licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 30 Europe licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 31 Europe licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 32 UK licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 33 UK licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 34 UK licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 35 Germany licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 36 Germany licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 37 Germany licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 38 France licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 39 France licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 40 France licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 41 Italy licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 42 Italy licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 43 Italy licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 44 Spain licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 45 Spain licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 46 Spain licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 47 Asia Pacific licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 48 Asia Pacific licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 49 Asia Pacific licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 50 China licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 51 China licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 52 China licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 53 Japan licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 54 Japan licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 55 Japan licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 56 India licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 57 India licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 58 India licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 59 Australia & New Zealand licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 60 Australia & New Zealand licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 61 Australia & New Zealand licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 62 South Korea licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 63 South Korea licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 64 South Korea licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 65 Central & South America licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 66 Central & South America licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 67 Central & South America licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 68 Brazil licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 69 Brazil licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 70 Brazil licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 71 Middle East & Africa licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 72 Middle East & Africa licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 73 Middle East & Africa licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 74 South Africa licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million, Thousand Units)
  • Table 75 South Africa licensed sports merchandise market revenue estimates and forecast by product, 2018 - 2030 (USD Million, Thousand Units)
  • Table 76 South Africa licensed sports merchandise market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million, Thousand Units)
  • Table 77 Company categorization

List of Figures

  • Fig. 1 Licensed sports merchandise market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Primary research approaches
  • Fig. 5 Primary research process
  • Fig. 6 Market snapshot
  • Fig. 7 Product snapshot
  • Fig. 8 Distribution channel snapshot
  • Fig. 9 Regional snapshot
  • Fig. 10 Competitive landscape snapshot
  • Fig. 11 Licensed sports merchandise market size, 2018 to 2030 (USD Million)
  • Fig. 12 Licensed sports merchandise market size, 2018 to 2030 (Thousand Units)
  • Fig. 13 Licensed sports merchandise market: Penetration & growth prospect mapping
  • Fig. 14 Licensed sports merchandise market: Value chain analysis
  • Fig. 15 Licensed sports merchandise market: Profit margin analysis
  • Fig. 16 Licensed sports merchandise market: Market dynamics
  • Fig. 17 Licensed sports merchandise market: Porter's five forces analysis
  • Fig. 18 Factors influencing buying decisions for licensed sports merchandise
  • Fig. 19 Licensed sports merchandise market, by Product: Key Takeaways
  • Fig. 20 Licensed sports merchandise market: Product movement analysis, 2024 & 2030 (%)
  • Fig. 21 Sports apparel market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 22 Sports apparel market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 23 Sports t-shirts & tops market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 24 Sports t-shirts & tops market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 25 Sports sweatshirts & hoodies market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 26 Sports sweatshirts & hoodies market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 27 Sports jackets market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 28 Sports jackets market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 29 Sports bottom wear market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 30 Sports bottom wear market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 31 Other market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 32 Other market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 33 Sports footwear market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 34 Sports footwear market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 35 Toys & games market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 36 Toys & games market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 37 Other market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 38 Other market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 39 Licensed sports merchandise market, by distribution channel: Key Takeaways
  • Fig. 40 Licensed sports merchandise market: Distribution channel movement analysis, 2024 & 2030 (%)
  • Fig. 41 Licensed sports merchandise market estimates and forecasts through hypermarkets & supermarkets, 2018 - 2030 (USD Million)
  • Fig. 42 Licensed sports merchandise market estimates and forecasts through hypermarkets & supermarkets, 2018 - 2030 (Thousand Units)
  • Fig. 43 Licensed sports merchandise market estimates and forecasts through electronic stores, 2018 - 2030 (USD Million)
  • Fig. 44 Licensed sports merchandise market estimates and forecasts through electronic stores, 2018 - 2030 (Thousand Units)
  • Fig. 45 Licensed sports merchandise market estimates and forecasts through exclusive brand outlets, 2018 - 2030 (USD Million)
  • Fig. 46 Licensed sports merchandise market estimates and forecasts through exclusive brand outlets, 2018 - 2030 (Thousand Units)
  • Fig. 47 Licensed sports merchandise market estimates and forecasts through online, 2018 - 2030 (USD Million)
  • Fig. 48 Licensed sports merchandise market estimates and forecasts through online, 2018 - 2030 (Thousand Units)
  • Fig. 49 Licensed sports merchandise market estimates and forecasts through other channels, 2018 - 2030 (USD Million)
  • Fig. 50 Licensed sports merchandise market estimates and forecasts through other channels, 2018 - 2030 (Thousand Units)
  • Fig. 51 Licensed sports merchandise market: Regional outlook, 2024 & 2030 ( (USD Million; Thousand Units)
  • Fig. 52 Regional marketplace: Key takeaways
  • Fig. 53 North America licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 54 North America licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 55 U.S. licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 56 U.S. licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 57 Canada licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 58 Canada licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 59 Mexico licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 60 Mexico licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 61 Europe licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 62 Europe licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 63 U.K. licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 64 U.K. licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 65 Germany licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 66 Germany licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 67 France licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 68 France licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 69 Italy licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 70 Italy licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 71 Spain licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 72 Spain licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 73 Asia Pacific licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 74 Asia Pacific licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 75 China licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 76 China licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 77 Japan licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 78 Japan licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 79 India licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 80 India licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 81 Australia & New Zealand licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 82 Australia & New Zealand licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 83 South Korea licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 84 South Korea licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 85 Central & South America licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 86 Central & South America licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units
  • Fig. 87 Brazil licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 88 Brazil licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 89 Middle East & Africa licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 90 Middle East & Africa licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 91 South Africa licensed sports merchandise market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 92 South Africa licensed sports merchandise market estimates and forecast, 2018 - 2030 (Thousand Units)
  • Fig. 93 Key company categorization
  • Fig. 94 Company market share analysis, 2024
  • Fig. 95 Strategic framework of licensed sports merchandise market
Have a question?
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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