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PUBLISHER: Grand View Research | PRODUCT CODE: 1814135

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PUBLISHER: Grand View Research | PRODUCT CODE: 1814135

Europe Draught Beer Market Size, Share & Trends Analysis Report By Type (Keg Beer, Cask Beer), By Category (Super Premium, Premium, Regular), By End-use (Commercial Use, Home Use), By Production Type, By Country, And Segment Forecasts, 2025 - 2033

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Europe Draught Beer Market Summary

The Europe draught beer market size was valued at USD 19.2billion in 2024 and is projected to reach USD 28.9 billion in 2033, growing at a CAGR of 4.7% from 2025 to 2033. A primary driver is the ongoing premiumization trend, where consumers are increasingly willing to pay more for high-quality, unique, and artisanal draught options, moving beyond mainstream lagers.

This is intrinsically linked to the enduring craft beer boom, which has significantly diversified the offerings on tap, introducing a vast array of local, experimental, and specialty brews. Furthermore, a growing emphasis on authentic experiences and a desire to support local economies are pushing consumers towards establishments that offer locally sourced and sustainably produced draught beers, aligning with broader ethical consumption patterns.

As out-of-home socialising continues to rebound across Europe, pubs, bars, and restaurants serve as critical venues for draught beer sales, benefiting from consumers' desire for communal experiences and the unique ambiance associated with a freshly poured pint. Innovation in brewing, including the expansion of low and no-alcohol options on tap, also broadens the market's appeal to health-conscious consumers. At the same time, technological advancements in dispense systems ensure optimal beer quality, further enhancing the consumer experience and solidifying the robust trajectory of the European draught beer market.

Beyond traditional preferences, the market is increasingly shaped by significant trends towards premiumization and a burgeoning craft beer scene. European consumers are showing a growing willingness to pay a higher price for unique, high-quality, and often locally sourced brews, reflecting a broader shift from quantity to quality consumption. This demand for variety extends across diverse beer styles, including IPAs, stouts, sours, and various seasonal offerings, driving innovation among brewers. Furthermore, the rising health and wellness trend has notably spurred the introduction and acceptance of low-alcohol and no-alcohol draught options, broadening the market's accessibility and appeal to a wider demographic seeking healthier choices without compromising on the social experience.

The sustained demand for draught beer also hinges on the on-premise sector's ability to consistently deliver quality and an engaging experience. Efficient supply chains, robust partnerships between breweries and hospitality venues, and continuous innovation in dispense technology are crucial for meeting consumer expectations for fresh, well-maintained beer. As consumer preferences continue to diversify and the desire for authentic, experiential consumption remains strong, the European draught beer market is poised for continued evolution, underscored by its inherent social appeal and the constant pursuit of the perfect pint in an inviting setting.

Europe Draught Beer Market Report Segmentation

This report forecasts revenue growth at regional & country levels and provides an analysis of the latest trends and opportunities in each of the sub-segment from 2021 to 2033. For this study, Grand View Research has segmented the Europe draught beer market report on the basis of type, category, end use, production, and country:

  • Type Outlook (Revenue, USD Million, 2021 - 2033)
  • Keg Beer
  • Cask Beer
  • Category Outlook (Revenue, USD Million, 2021 - 2033)
  • Super Premium
  • Premium
  • Regular
  • End Use Outlook (Revenue, USD Million, 2021 - 2033)
  • Commercial Use
  • Home Use
  • Production Type Outlook (Revenue, USD Million, 2021 - 2033)
  • Macro Breweries
  • Microbreweries
  • Country Outlook (Revenue, USD Million, 2021 - 2033)
  • Germany
  • UK
  • Spain
  • Italy
  • France
  • Ireland
Product Code: GVR-4-68040-238-5

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Type Outlook
  • 2.3. Category Outlook
  • 2.4. End Use Outlook
  • 2.5. Production Type Outlook
  • 2.6. Country Outlook

Chapter 3. Europe Draught Beer Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Penetration and Growth Prospect Mapping
  • 3.3. Industry Value Chain Analysis
    • 3.3.1. Manufacturing & Technology Trends
    • 3.3.2. Sales Channel Analysis
    • 3.3.3. Profit Margin Analysis
  • 3.4. Market Dynamics
    • 3.4.1. Market Driver Analysis
    • 3.4.2. Market Restraint Analysis
    • 3.4.3. Industry Challenges
    • 3.4.4. Industry Opportunities
  • 3.5. Business Environment Analysis
    • 3.5.1. Industry Analysis - Porter's
  • 3.6. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends and Preferences
  • 4.3. Factors Affecting Buying Decision
  • 4.4. Consumer Product Adoption
  • 4.5. Observations & Recommendations

Chapter 5. Europe Draught Beer Market: Type Estimates & Trend Analysis

  • 5.1. Europe Draught Beer Market, by Type: Key Takeaways
  • 5.2. Type Movement Analysis & Market Share, 2024 & 2033
  • 5.3. Keg Beer
    • 5.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 5.4. Cask Beer
    • 5.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)

Chapter 6. Europe Draught Beer Market: Category Estimates & Trend Analysis

  • 6.1. Europe Draught Beer Market, by Category: Key Takeaways
  • 6.2. Category Movement Analysis & Market Share, 2024 & 2033
  • 6.3. Super Premium
    • 6.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 6.4. Premium
    • 6.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 6.5. Regular
    • 6.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)

Chapter 7. Europe Draught Beer Market: Production Type Estimates & Trend Analysis

  • 7.1. Europe Draught Beer Market, by Production Type: Key Takeaways
  • 7.2. Production Type Movement Analysis & Market Share, 2024 & 2033
  • 7.3. Macro Breweries
    • 7.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 7.4. Microbreweries
    • 7.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)

Chapter 8. Europe Draught Beer Market: End Use Estimates & Trend Analysis

  • 8.1. Europe Draught Beer Market, by End Use: Key Takeaways
  • 8.2. End Use Movement Analysis & Market Share, 2024 & 2033
  • 8.3. Commercial Use
    • 8.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.4. Home Use
    • 8.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)

Chapter 9. Europe Draught Beer Market: Country Estimates & Trend Analysis

  • 9.1.Country Movement Analysis & Market Share, 2024 & 2033
  • 9.2. Germany
    • 9.2.1. Key country dynamics
    • 9.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 9.3. U.K.
    • 9.3.1. Key country dynamics
    • 9.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 9.4. France
    • 9.4.1. Key country dynamics
    • 9.4.2. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 9.5. Italy
    • 9.5.1. Key country dynamics
    • 9.5.2. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 9.6. Spain
    • 9.6.1. Key country dynamics
    • 9.6.2. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 9.7. Ireland
    • 9.7.1. Key country dynamics
    • 9.7.2. Market estimates and forecast, 2021 - 2033 (USD Million)

Chapter 10. Competitive Analysis

  • 10.1. Recent developments & impact analysis, by key market participants
  • 10.2. Company Categorization
  • 10.3. Participant's Overview
  • 10.4. Financial Performance
  • 10.5. Product Portfolios
  • 10.6. Company Market Share Analysis, 2024 (%)
  • 10.7. Company Heat Map Analysis
  • 10.8. Strategy Mapping
  • 10.9. Company Profiles
    • 10.9.1. Anheuser-Busch InBev
      • 10.9.1.1. Company Overview
      • 10.9.1.2. Financial Performance
      • 10.9.1.3. Product Portfolios
      • 10.9.1.4. Strategic Initiatives
    • 10.9.2. Heineken International B.V.
      • 10.9.2.1. Company Overview
      • 10.9.2.2. Financial Performance
      • 10.9.2.3. Product Portfolios
      • 10.9.2.4. Strategic Initiatives
    • 10.9.3. Carlsberg
      • 10.9.3.1. Company Overview
      • 10.9.3.2. Financial Performance
      • 10.9.3.3. Product Portfolios
      • 10.9.3.4. Strategic Initiatives
    • 10.9.4. Castel Freres
      • 10.9.4.1. Company Overview
      • 10.9.4.2. Financial Performance
      • 10.9.4.3. Product Portfolios
      • 10.9.4.4. Strategic Initiatives
    • 10.9.5. CHIMAY BEERS AND CHEESES
      • 10.9.5.1. Company Overview
      • 10.9.5.2. Financial Performance
      • 10.9.5.3. Product Portfolios
      • 10.9.5.4. Strategic Initiatives
    • 10.9.6. Bitburger Brewery
      • 10.9.6.1. Company Overview
      • 10.9.6.2. Financial Performance
      • 10.9.6.3. Product Portfolios
      • 10.9.6.4. Strategic Initiatives
    • 10.9.7. Staatliches Hofbrauhaus in Munchen
      • 10.9.7.1. Company Overview
      • 10.9.7.2. Financial Performance
      • 10.9.7.3. Product Portfolios
      • 10.9.7.4. Strategic Initiatives
    • 10.9.8. Guinness Draught
      • 10.9.8.1. Company Overview
      • 10.9.8.2. Financial Performance
      • 10.9.8.3. Product Portfolios
      • 10.9.8.4. Strategic Initiatives
    • 10.9.9. Duvel
      • 10.9.9.1. Company Overview
      • 10.9.9.2. Financial Performance
      • 10.9.9.3. Product Portfolios
      • 10.9.9.4. Strategic Initiatives
    • 10.9.10. Peroni
      • 10.9.10.1. Company Overview
      • 10.9.10.2. Financial Performance
      • 10.9.10.3. Product Portfolios
      • 10.9.10.4. Strategic Initiatives
Product Code: GVR-4-68040-238-5

List of Tables

  • 1. Europe draught beer market - Key market driver analysis
  • 2. Europe draught beer market - Key market restraint analysis
  • 3. Europe draught beer market estimates and forecast by type 2021 - 2033 (USD Million)
  • 4. Europe draught beer market estimates and forecast by category 2021 - 2033 (USD Million)
  • 5. Europe draught beer market estimates and forecast by production type 2021 - 2033 (USD Million)
  • 6. Europe draught beer market estimates and forecast by end use 2021 - 2033 (USD Million)
  • 7. Europe draught beer market revenue estimates and forecast by country, 2021 - 2033 (USD Million)
  • 8. U.K. macro-economic outlay
  • 9. U.K. draught beer market estimates and forecast, 2021 - 2033 (USD Million)
  • 10. U.K. draught beer market estimates and forecast by type 2021 - 2033 (USD Million)
  • 11. U.K. draught beer market estimates and forecast by category 2021 - 2033 (USD Million)
  • 12. U.K. draught beer market estimates and forecast by production type 2021 - 2033 (USD Million)
  • 13. U.K. draught beer market estimates and forecast by end use 2021 - 2033 (USD Million)
  • 14. Germany macro-economic outlay
  • 15. Germany draught beer market estimates and forecast by type 2021 - 2033 (USD Million)
  • 16. Germany draught beer market estimates and forecast by category 2021 - 2033 (USD Million)
  • 17. Germany draught beer market estimates and forecast by production type 2021 - 2033 (USD Million)
  • 18. Germany draught beer market estimates and forecast by end use 2021 - 2033 (USD Million)
  • 19. France macro-economic outlay
  • 20. France draught beer market estimates and forecast by type 2021 - 2033 (USD Million)
  • 21. France draught beer market estimates and forecast by category 2021 - 2033 (USD Million)
  • 22. France draught beer market estimates and forecast by production type 2021 - 2033 (USD Million)
  • 23. France draught beer market estimates and forecast by end use 2021 - 2033 (USD Million)
  • 24. Italy macro-economic outlay
  • 25. Italy draught beer market estimates and forecast by type 2021 - 2033 (USD Million)
  • 26. Italy draught beer market estimates and forecast by category 2021 - 2033 (USD Million)
  • 27. Italy draught beer market estimates and forecast by production type 2021 - 2033 (USD Million)
  • 28. Italy draught beer market estimates and forecast by end use 2021 - 2033 (USD Million)
  • 29. Spain macro-economic outlay
  • 30. Spain draught beer market estimates and forecast by type 2021 - 2033 (USD Million)
  • 31. Spain draught beer market estimates and forecast by category 2021 - 2033 (USD Million)
  • 32. Spain draught beer market estimates and forecast by production type 2021 - 2033 (USD Million)
  • 33. Spain draught beer market estimates and forecast by end use 2021 - 2033 (USD Million)
  • 34. Ireland macro-economic outlay
  • 35. Ireland draught beer market estimates and forecast by type 2021 - 2033 (USD Million)
  • 36. Ireland draught beer market estimates and forecast by category 2021 - 2033 (USD Million)
  • 37. Ireland draught beer market estimates and forecast by production type 2021 - 2033 (USD Million)
  • 38. Ireland draught beer market estimates and forecast by end use 2021 - 2033 (USD Million)

List of Figures

  • 1. Europe draught beer market snapshot
  • 2. Europe draught beer market segmentation & scope
  • 3. Europe draught beer market penetration & growth prospect mapping
  • 4. Europe draught beer market value chain analysis
  • 5. Europe draught beer market dynamics
  • 6. Europe draught beer market Porter's Five Forces analysis
  • 7. Europe draught beer market: Type movement analysis, 2024 & 2033 (%)
  • 8. Europe draught beer kegs market estimates and forecast, 2021 - 2033 (USD Million)
  • 9. Europe draught beer casks market estimates and forecast, 2021 - 2033 (USD Million)
  • 10. Europe draught beer market: Type movement analysis, 2024 & 2033 (%)
  • 11. Europe draught beer kegs market estimates and forecast, 2021 - 2033 (USD Million)
  • 12. Europe draught beer casks market estimates and forecast, 2021 - 2033 (USD Million)
  • 13. Europe draught beer market: Category movement analysis, 2024 & 2033 (%)
  • 14. Europe super premium draught beer market estimates and forecast, 2021 - 2033 (USD Million)
  • 15. Europe premium draught beer market estimates and forecast, 2021 - 2033 (USD Million)
  • 16. Europe regular draught beer market estimates and forecast, 2021 - 2033 (USD Million)
  • 17. Europe draught beer market: Production Type movement analysis, 2024 & 2033 (%)
  • 18. Europe draught beer market estimates and forecast, from macro breweries, 2021 - 2033 (USD Million)
  • 19. Europe draught beer market estimates and forecast, from microbreweries, 2021 - 2033 (USD Million)
  • 20. Europe draught beer market: End Use movement analysis, 2024 & 2033 (%)
  • 21. Europe draught beer market estimates and forecast from commercial end use, 2021-2033 (USD Million)
  • 22. Europe draught beer market estimates and forecast from home end use, 2021-2033 (USD Million)
  • 23. Europe draught beer market: country movement analysis, 2024 & 2033 (%)
  • 24. Germany draught beer market estimates and forecast, 2021 - 2033 (USD Million)
  • 25. U.K. draught beer market estimates and forecast, 2021 - 2033 (USD Million)
  • 26. Spain draught beer market estimates and forecast, 2021 - 2033 (USD Million)
  • 27. Italy draught beer market estimates and forecast, 2021 - 2033 (USD Million)
  • 28. France draught beer market estimates and forecast, 2021 - 2033 (USD Million)
  • 29. Ireland draught beer market estimates and forecast, 2021 - 2033 (USD Million)
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