PUBLISHER: Grand View Research | PRODUCT CODE: 1888537
PUBLISHER: Grand View Research | PRODUCT CODE: 1888537
The global Ayurveda veterinary medicine market size was estimated at USD 1.80 billion in 2024 and is projected to reach USD 5.61 billion by 2033, growing at a CAGR of 14.30% from 2025 to 2033. The market growth is driven by rising preference for natural and holistic animal care, increasing concerns over antimicrobial resistance (AMR) and supportive regulatory approvals and government initiatives.
Growing awareness among pet owners and livestock farmers about the potential side effects of chemical-based veterinary drugs is creating a strong inclination toward natural, safe, and holistic treatments. Global trends in wellness and herbal therapy are influencing animal healthcare purchasing decisions, especially in emerging economies. For instance, in June 2025, experts of Agrovet highlighted Veterinary Ayurveda as a sustainable, observation-based science offering eco-friendly solutions, zoonotic threats, and industrial farming fatigue, advocating its integration in modern animal healthcare. This demonstrated increasing preference for nature-derived, holistic animal wellness solutions over synthetic chemical treatments. This shift encourages higher demand for Ayurveda veterinary medicines that are plant-based, free from antibiotics, and focus on overall animal wellness. It boosts adoption among veterinarians, increases retail shelf presence of herbal veterinary supplements, and drives new product development for immunity boosters, skin care, digestion enhancers, and stress management solutions.
In addition, excessive use of antibiotics in livestock and pets has led to a global rise in antimicrobial resistance (AMR), which poses a major threat to both animal and human health. Governments, veterinary associations, and regulatory bodies are promoting reductions in antibiotic usage, especially in preventive care and feed supplements. For instance, in September 2025, Department of Animal Husbandry and Dairying (DAHD) hosted a nationwide virtual awareness program on Ethno Veterinary Medicine (EVM), emphasizing Ayurveda-based livestock care to one lakh farmers. Officials highlighted EVM's role in treating diseases sustainably and reducing antibiotic dependence. This aligns with growing concerns over AMR, emphasizing the demand for Ayurveda veterinary solutions as safer alternatives to conventional antibiotics. Ayurvedic formulations, which are known for their anti-inflammatory and antimicrobial properties, are increasingly used as natural substitutes, particularly in poultry, dairy, and companion animal care, thus accelerating market penetration and increasing investments in herbal veterinary R&D.
Furthermore, some of the countries are promoting herbal veterinary healthcare through supportive regulatory frameworks, subsidies for herbal product development, and incentives for sustainable livestock management. Traditional medicine authorities, such as India's AYUSH Ministry, are actively encouraging Ayurvedic integration in veterinary healthcare systems. For instance, in October 2024, Union Ministry of Animal Husbandry released new Standard Veterinary Treatment Guidelines (SVTG) to regulate antibiotic usage and formally integrate Ayurvedic drugs for livestock and poultry treatment, ensuring safer, standardized care. In addition, regulatory validation increases consumer trust, accelerates product registrations, and opens new global export opportunities for Ayurveda veterinary products. This creates a favorable platform for investments, cross-border partnerships, and expansion of herbal animal health brands. Hence, local manufacturers scale operations for global players to enter space, for accelerated commercialization and structured growth.
Global Ayurveda Veterinary Medicine Market Report Segmentation
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the Ayurveda veterinary medicine market report based on product, animal, route of administration, distribution channel, and region.