PUBLISHER: Grand View Research | PRODUCT CODE: 1908517
PUBLISHER: Grand View Research | PRODUCT CODE: 1908517
The U.S. ladies wristwatch market size was estimated at USD 2.86 billion in 2024 and is projected to reach USD 4.33 billion by 2033, growing at a CAGR of 4.7% from 2025 to 2033. The market growth is driven by increasing disposable incomes and a growing number of women seeking stylish, status-symbol accessories that reflect their personal brand.
Also fueling growth are tech-savvy buyers embracing smart and hybrid watches that blend fashion with health-tracking and connectivity features. The growth of the U.S. ladies wristwatch industry is also propelled by rising fashion consciousness and collaborations between luxury brands and celebrities that enhance brand visibility. The growing popularity of limited-edition designs and customizable options appeals to younger consumers seeking exclusivity. Additionally, increased online retail penetration and social media influence are expanding accessibility and driving purchase decisions. According to the YouGov data published in August 2025, 66% women are more likely to be punctual.
Sustainability trends are increasingly shaping the U.S. women's wristwatch market, with consumers favoring eco-friendly materials and ethical production practices. Technological advancements, such as solar-powered and energy-efficient mechanisms, are further attracting environmentally conscious buyers. Moreover, the post-pandemic shift toward self-gifting and personal indulgence continues to boost demand for premium and mid-range timepieces.
U.S. Ladies Wristwatch Market Report Segmentation
This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the U.S. ladies wristwatch market report based on type, price range, distribution channel, and region: