U.S. Dietary Supplements Market Size, Share & Trends Analysis Report By Ingredient (Single Ingredient, Multi-Ingredients), By Application, By End Use, By Form, By Type, By Distribution Channel, And Segment Forecasts, 2026 - 2033

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Market Definition
• 1.3. Information Procurement
  • 1.3.1. Purchased Database
  • 1.3.2. GVR's Internal Database
  • 1.3.3. Secondary Sources & Third-Party Perspectives
  • 1.3.4. Primary Research
• 1.4. Information Analysis
  • 1.4.1. Data Analysis Models
• 1.5. Market Formulation & Data Visualization
• 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

• 2.1. Market Snapshot
• 2.2. Ingredient Outlook
• 2.3. Type Outlook
• 2.4. Form Outlook
• 2.5. Application Outlook
• 2.6. End User Outlook
• 2.7. Distribution Channel Outlook
• 2.8. Product-Form Outlook
• 2.9. Form-End User Outlook
• 2.10. Form-Application Outlook
• 2.11. Competitive Landscape Snapshot

Chapter 3. U.S. Dietary Supplements Market Variables, Trends & Scope

• 3.1. Market Lineage Outlook
  • 3.1.1. Related Market Outlook
• 3.2. Penetration and Growth Prospect Mapping
• 3.3. Industry Value Chain Analysis
  • 3.3.1. Sales Channel Analysis
• 3.4. Market Dynamics
  • 3.4.1. Market Driver Analysis
  • 3.4.2. Market Restraint Analysis
  • 3.4.3. Market Opportunities
  • 3.4.4. Market Challenges
• 3.5. Industry Analysis Tools
  • 3.5.1. Porter's Five Forces Analysis
• 3.6. Market Entry Strategies

Chapter 4. U.S. Dietary Supplements Market: Consumer Behavior Analysis

• 4.1. Consumer Trends & Preferences
• 4.2. Factors Affecting Buying Decisions
• 4.3. Consumer Product Adoption
• 4.4. Observations & Recommendations

Chapter 5. U.S. Dietary Supplements Market: Ingredient Estimates & Trend Analysis

• 5.1. U.S. Dietary Supplements Market, by Ingredient: Key Takeaways
• 5.2. Ingredient Movement Analysis & Market Share, 2025 & 2033
• 5.3. Market Estimates & Forecasts, by Ingredient, 2021 - 2033 (USD Million)
  • 5.3.1. Vitamin
    • 5.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
      • 5.3.1.1.1. Multivitamin
      • 5.3.1.1.2. Vitamin A
      • 5.3.1.1.3. Vitamin B
      • 5.3.1.1.4. Vitamin C
      • 5.3.1.1.5. Vitamin D
      • 5.3.1.1.6. Vitamin K
      • 5.3.1.1.7. Vitamin E
  • 5.3.2. Botanicals
    • 5.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 5.3.3. Minerals
    • 5.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
      • 5.3.3.1.1. Calcium
      • 5.3.3.1.2. Potassium
      • 5.3.3.1.3. Magnesium
      • 5.3.3.1.4. Iron
      • 5.3.3.1.5. Zinc
      • 5.3.3.1.6. Others (selenium, chromium, copper)
  • 5.3.4. Proteins & Amino Acids
    • 5.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
      • 5.3.4.1.1. Collagen
      • 5.3.4.1.2. Others
  • 5.3.5. Fibers & Specialty Carbohydrates
    • 5.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 5.3.6. Omega Fatty Acids
    • 5.3.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 5.3.7. Probiotics
    • 5.3.7.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 5.3.8. Prebiotics & Postbiotics
    • 5.3.8.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 5.3.9. Others
    • 5.3.9.1. Market estimates and forecast, 2021 - 2033 (USD Million)

Chapter 6. U.S. Dietary Supplements Market: Form Estimates & Trend Analysis

• 6.1. U.S. Dietary Supplements Market, by Form: Key Takeaways
• 6.2. Form Movement Analysis & Market Share, 2025 & 2033
• 6.3. Market Estimates & Forecasts, by Form, 2021 - 2033 (USD Million)
  • 6.3.1. Tablets
    • 6.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 6.3.2. Capsules
    • 6.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 6.3.3. Soft gels
    • 6.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 6.3.4. Powders
    • 6.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 6.3.5. Gummies
    • 6.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 6.3.6. Liquids
    • 6.3.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 6.3.7. Others
    • 6.3.7.1. Market estimates and forecast, 2021 - 2033 (USD Million)

Chapter 7. U.S. Dietary Supplements Market: Type Estimates & Trend Analysis

• 7.1. U.S. Dietary Supplements Market, by Type: Key Takeaways
• 7.2. Type Movement Analysis & Market Share, 2025 & 2033
• 7.3. Market Estimates & Forecasts, by Type, 2021 - 2033 (USD Million)
  • 7.3.1. OTC
    • 7.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 7.3.2. Prescribed
    • 7.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)

Chapter 8. U.S. Dietary Supplements Market: Application Estimates & Trend Analysis

• 8.1. U.S. Dietary Supplements Market, by Application: Key Takeaways
• 8.2. Application Movement Analysis & Market Share, 2025 & 2033
• 8.3. Market Estimates & Forecasts, by Application, 2021 - 2033 (USD Million)
  • 8.3.1. Bone & Joint Health
    • 8.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.2. Gastrointestinal Health
    • 8.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.3. Immunity
    • 8.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.4. Cardiac Health
    • 8.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.5. Diabetes
    • 8.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.6. Anti-cancer
    • 8.3.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.7. Lungs Detox/Cleanse
    • 8.3.7.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.8. Skin/ Hair/ Nails
    • 8.3.8.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.9. Sexual Health
    • 8.3.9.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.10. Brain/Mental Health
    • 8.3.10.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.11. Insomnia
    • 8.3.11.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.12. Menopause
    • 8.3.12.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.13. Anti-aging
    • 8.3.13.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.14. Prenatal Health
    • 8.3.14.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 8.3.15. Others
    • 8.3.15.1. Market estimates and forecast, 2021 - 2033 (USD Million)

Chapter 9. U.S. Dietary Supplements Market: End-User Estimates & Trend Analysis

• 9.1. U.S. Dietary Supplements Market, by End User: Key Takeaways
• 9.2. End User Movement Analysis & Market Share, 2024 & 2033
• 9.3. Market Estimates & Forecasts, by End User, 2021 - 2033 (USD Million)
  • 9.3.1. Adults
    • 9.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
      • 9.3.1.1.1. Millennials
        • 9.3.1.1.1.1. Male
        • 9.3.1.1.1.2. Female
        • 9.3.1.1.1.3. Pregnant Women
        • 9.3.1.1.1.4. Non-pregnant Women
      • 9.3.1.1.2. Gen X
        • 9.3.1.1.2.1. Male
        • 9.3.1.1.2.2. Female
        • 9.3.1.1.2.3. Pregnant Women
        • 9.3.1.1.2.4. Non-pregnant Women
      • 9.3.1.1.3. Gen Z
        • 9.3.1.1.3.1. Male
        • 9.3.1.1.3.2. Female
        • 9.3.1.1.3.3. Pregnant Women
        • 9.3.1.1.3.4. Non-pregnant Women
      • 9.3.1.1.4. Boomers
        • 9.3.1.1.4.1. Male
        • 9.3.1.1.4.2. Female
  • 9.3.2. Geriatric
    • 9.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 9.3.3. Children
    • 9.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
  • 9.3.4. Infants
    • 9.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)

Chapter 10. U.S. Dietary Supplements Market: Distribution Channel Estimates & Trend Analysis

• 10.1. U.S. Dietary Supplements Market, By Distribution Channel: Key Takeaways
• 10.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2033
• 10.3. Market Estimates & Forecasts, by Distribution Channel, 2021 - 2033 (USD Million)
  • 10.3.1. Offline
    • 10.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
      • 10.3.1.1.1. Hypermarkets/Supermarkets
      • 10.3.1.1.2. Pharmacies
      • 10.3.1.1.3. Specialty Stores
      • 10.3.1.1.4. Practioner
      • 10.3.1.1.5. Others (Direct to Consumer, MLM)
  • 10.3.2. Online
    • 10.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
      • 10.3.2.1.1. Amazon
      • 10.3.2.1.2. Other Online Retail Stores

Chapter 11. U.S. Dietary Supplements Market: Product-Form Estimates & Trend Analysis

• 11.1. U.S. Dietary Supplements Market, By Product-Form: Key Takeaways
• 11.2. Product-Form Movement Analysis & Market Share, 2024 & 2033
• 11.3. Market Estimates & Forecasts, by Product-Form, 2021 - 2033 (USD Million)
  • 11.3.1. Vitamin
    • 11.3.1.1. Tablets
    • 11.3.1.2. Capsules
    • 11.3.1.3. Soft Gels
    • 11.3.1.4. Powders
    • 11.3.1.5. Gummies
    • 11.3.1.6. Liquid
    • 11.3.1.7. Others
    • 11.3.1.8. Multi-Vitamin
      • 11.3.1.8.1. Tablets
      • 11.3.1.8.2. Capsules
      • 11.3.1.8.3. Soft Gels
      • 11.3.1.8.4. Powders
      • 11.3.1.8.5. Gummies
      • 11.3.1.8.6. Liquid
      • 11.3.1.8.7. Others
  • 11.3.2. Vitamin A
    • 11.3.2.1.1. Tablets
    • 11.3.2.1.2. Capsules
    • 11.3.2.1.3. Soft Gels
    • 11.3.2.1.4. Powders
    • 11.3.2.1.5. Gummies
    • 11.3.2.1.6. Liquid
    • 11.3.2.1.7. Others
  • 11.3.3. Vitamin B
    • 11.3.3.1.1. Tablets
    • 11.3.3.1.2. Capsules
    • 11.3.3.1.3. Soft Gels
    • 11.3.3.1.4. Powders
    • 11.3.3.1.5. Gummies
    • 11.3.3.1.6. Liquid
    • 11.3.3.1.7. Others
  • 11.3.4. Vitamin C
    • 11.3.4.1.1. Tablets
    • 11.3.4.1.2. Capsules
    • 11.3.4.1.3. Soft Gels
    • 11.3.4.1.4. Powders
    • 11.3.4.1.5. Gummies
    • 11.3.4.1.6. Liquid
    • 11.3.4.1.7. Others
  • 11.3.5. Vitamin D
    • 11.3.5.1.1. Tablets
    • 11.3.5.1.2. Capsules
    • 11.3.5.1.3. Soft Gels
    • 11.3.5.1.4. Powders
    • 11.3.5.1.5. Gummies
    • 11.3.5.1.6. Liquid
    • 11.3.5.1.7. Others
  • 11.3.6. Vitamin K
    • 11.3.6.1.1. Tablets
    • 11.3.6.1.2. Capsules
    • 11.3.6.1.3. Soft Gels
    • 11.3.6.1.4. Powders
    • 11.3.6.1.5. Gummies
    • 11.3.6.1.6. Liquid
    • 11.3.6.1.7. Others
  • 11.3.7. Vitamin E
    • 11.3.7.1.1. Tablets
    • 11.3.7.1.2. Capsules
    • 11.3.7.1.3. Soft Gels
    • 11.3.7.1.4. Powders
    • 11.3.7.1.5. Gummies
    • 11.3.7.1.6. Liquid
    • 11.3.7.1.7. Others
  • 11.3.8. Mineral
    • 11.3.8.1. Tablets
    • 11.3.8.2. Capsules
    • 11.3.8.3. Soft Gels
    • 11.3.8.4. Powders
    • 11.3.8.5. Gummies
    • 11.3.8.6. Liquid
    • 11.3.8.7. Others
      • 11.3.8.7.1. Calcium
        • 11.3.8.7.1.1. Tablets
        • 11.3.8.7.1.2. Capsules
        • 11.3.8.7.1.3. Soft Gels
        • 11.3.8.7.1.4. Powders
        • 11.3.8.7.1.5. Gummies
        • 11.3.8.7.1.6. Liquid
        • 11.3.8.7.1.7. Others
      • 11.3.8.7.2. Potassium
        • 11.3.8.7.2.1. Tablets
        • 11.3.8.7.2.2. Capsules
        • 11.3.8.7.2.3. Soft Gels
        • 11.3.8.7.2.4. Powders
        • 11.3.8.7.2.5. Gummies
        • 11.3.8.7.2.6. Liquid
        • 11.3.8.7.2.7. Others
      • 11.3.8.7.3. Magnesium
        • 11.3.8.7.3.1. Tablets
        • 11.3.8.7.3.2. Capsules
        • 11.3.8.7.3.3. Soft Gels
        • 11.3.8.7.3.4. Powders
        • 11.3.8.7.3.5. Gummies
        • 11.3.8.7.3.6. Liquid
        • 11.3.8.7.3.7. Others
      • 11.3.8.7.4. Iron
        • 11.3.8.7.4.1. Tablets
        • 11.3.8.7.4.2. Capsules
        • 11.3.8.7.4.3. Soft Gels
        • 11.3.8.7.4.4. Powders
        • 11.3.8.7.4.5. Gummies
        • 11.3.8.7.4.6. Liquid
        • 11.3.8.7.4.7. Others
      • 11.3.8.7.5. Zinc
        • 11.3.8.7.5.1. Tablets
        • 11.3.8.7.5.2. Capsules
        • 11.3.8.7.5.3. Soft Gels
        • 11.3.8.7.5.4. Powders
        • 11.3.8.7.5.5. Gummies
        • 11.3.8.7.5.6. Liquid
        • 11.3.8.7.5.7. Others
      • 11.3.8.7.6. Others
        • 11.3.8.7.6.1. Tablets
        • 11.3.8.7.6.2. Capsules
        • 11.3.8.7.6.3. Soft Gels
        • 11.3.8.7.6.4. Powders
        • 11.3.8.7.6.5. Gummies
        • 11.3.8.7.6.6. Liquid
        • 11.3.8.7.6.7. Others
  • 11.3.9. Botanicals
    • 11.3.9.1. Tablets
    • 11.3.9.2. Capsules
    • 11.3.9.3. Soft Gels
    • 11.3.9.4. Powders
    • 11.3.9.5. Gummies
    • 11.3.9.6. Liquid
    • 11.3.9.7. Others
  • 11.3.10. Protein & amino acids
    • 11.3.10.1. Tablets
    • 11.3.10.2. Capsules
    • 11.3.10.3. Soft Gels
    • 11.3.10.4. Powders
    • 11.3.10.5. Gummies
    • 11.3.10.6. Liquid
    • 11.3.10.7. Others
      • 11.3.10.7.1. Collagen
        • 11.3.10.7.1.1. Tablets
        • 11.3.10.7.1.2. Capsules
        • 11.3.10.7.1.3. Soft Gels
        • 11.3.10.7.1.4. Powders
        • 11.3.10.7.1.5. Gummies
        • 11.3.10.7.1.6. Liquid
        • 11.3.10.7.1.7. Others
      • 11.3.10.7.2. Others
        • 11.3.10.7.2.1. Tablets
        • 11.3.10.7.2.2. Capsules
        • 11.3.10.7.2.3. Soft Gels
        • 11.3.10.7.2.4. Powders
        • 11.3.10.7.2.5. Gummies
        • 11.3.10.7.2.6. Liquid
        • 11.3.10.7.2.7. Others
  • 11.3.11. Fibers & Specialty Carbohydrates
    • 11.3.11.1. Tablets
    • 11.3.11.2. Capsules
    • 11.3.11.3. Soft Gels
    • 11.3.11.4. Powders
    • 11.3.11.5. Gummies
    • 11.3.11.6. Liquid
    • 11.3.11.7. Others
  • 11.3.12. Omega Fatty Acids
    • 11.3.12.1. Tablets
    • 11.3.12.2. Capsules
    • 11.3.12.3. Soft Gels
    • 11.3.12.4. Powders
    • 11.3.12.5. Gummies
    • 11.3.12.6. Liquid
    • 11.3.12.7. Others
  • 11.3.13. Probiotics
    • 11.3.13.1. Tablets
    • 11.3.13.2. Capsules
    • 11.3.13.3. Soft Gels
    • 11.3.13.4. Powders
    • 11.3.13.5. Gummies
    • 11.3.13.6. Liquid
    • 11.3.13.7. Others
  • 11.3.14. Prebiotics & Postbiotics
    • 11.3.14.1. Tablets
    • 11.3.14.2. Capsules
    • 11.3.14.3. Soft Gels
    • 11.3.14.4. Powders
    • 11.3.14.5. Gummies
    • 11.3.14.6. Liquid
    • 11.3.14.7. Others
  • 11.3.15. Others
    • 11.3.15.1. Tablets
    • 11.3.15.2. Capsules
    • 11.3.15.3. Soft Gels
    • 11.3.15.4. Powders
    • 11.3.15.5. Gummies
    • 11.3.15.6. Liquid
    • 11.3.15.7. Others

Chapter 12. U.S. dietary supplements market: Form-End User Estimates & Trend Analysis

• 12.1. U.S. dietary supplements market, By Form-End User: Key Takeaways
• 12.2. Form-End User Movement Analysis & Market Share, 2024 & 2033
• 12.3. Market Estimates & Forecasts, by Form-End User, 2021 - 2033 (USD Million)
  • 12.3.1. Tablets
    • 12.3.1.1. Adults
      • 12.3.1.1.1. Millennials
        • 12.3.1.1.1.1. Male
        • 12.3.1.1.1.2. Female
        • 12.3.1.1.1.3. Pregnant Women
        • 12.3.1.1.1.4. Non-pregnant Women
      • 12.3.1.1.2. Gen X
        • 12.3.1.1.2.1. Male
        • 12.3.1.1.2.2. Female
        • 12.3.1.1.2.3. Pregnant Women
        • 12.3.1.1.2.4. Non-pregnant Women
      • 12.3.1.1.3. Gen Z
        • 12.3.1.1.3.1. Male
        • 12.3.1.1.3.2. Female
        • 12.3.1.1.3.3. Pregnant Women
        • 12.3.1.1.3.4. Non-pregnant Women
      • 12.3.1.1.4. Boomers
        • 12.3.1.1.4.1. Male
        • 12.3.1.1.4.2. Female
    • 12.3.1.2. Geriatric
    • 12.3.1.3. Children
    • 12.3.1.4. Infants
  • 12.3.2. Capsules
    • 12.3.2.1.1. Millennials
      • 12.3.2.1.1.1. Male
      • 12.3.2.1.1.2. Female
      • 12.3.2.1.1.3. Pregnant Women
      • 12.3.2.1.1.4. Non-pregnant Women
    • 12.3.2.1.2. Gen X
      • 12.3.2.1.2.1. Male
      • 12.3.2.1.2.2. Female
      • 12.3.2.1.2.3. Pregnant Women
      • 12.3.2.1.2.4. Non-pregnant Women
    • 12.3.2.1.3. Gen Z
      • 12.3.2.1.3.1. Male
      • 12.3.2.1.3.2. Female
      • 12.3.2.1.3.3. Pregnant Women
      • 12.3.2.1.3.4. Non-pregnant Women
    • 12.3.2.1.4. Boomers
      • 12.3.2.1.4.1. Male
      • 12.3.2.1.4.2. Female
    • 12.3.2.2. Geriatric
    • 12.3.2.3. Children
    • 12.3.2.4. Infants
  • 12.3.3. Soft Gels
    • 12.3.3.1.1. Millennials
      • 12.3.3.1.1.1. Male
      • 12.3.3.1.1.2. Female
      • 12.3.3.1.1.3. Pregnant Women
      • 12.3.3.1.1.4. Non-pregnant Women
    • 12.3.3.1.2. Gen X
      • 12.3.3.1.2.1. Male
      • 12.3.3.1.2.2. Female
      • 12.3.3.1.2.3. Pregnant Women
      • 12.3.3.1.2.4. Non-pregnant Women
    • 12.3.3.1.3. Gen Z
      • 12.3.3.1.3.1. Male
      • 12.3.3.1.3.2. Female
      • 12.3.3.1.3.3. Pregnant Women
      • 12.3.3.1.3.4. Non-pregnant Women
    • 12.3.3.1.4. Boomers
      • 12.3.3.1.4.1. Male
      • 12.3.3.1.4.2. Female
    • 12.3.3.2. Geriatric
    • 12.3.3.3. Children
    • 12.3.3.4. Infants
  • 12.3.4. Powders
    • 12.3.4.1.1. Millennials
      • 12.3.4.1.1.1. Male
      • 12.3.4.1.1.2. Female
      • 12.3.4.1.1.3. Pregnant Women
      • 12.3.4.1.1.4. Non-pregnant Women
    • 12.3.4.1.2. Gen X
      • 12.3.4.1.2.1. Male
      • 12.3.4.1.2.2. Female
      • 12.3.4.1.2.3. Pregnant Women
      • 12.3.4.1.2.4. Non-pregnant Women
    • 12.3.4.1.3. Gen Z
      • 12.3.4.1.3.1. Male
      • 12.3.4.1.3.2. Female
      • 12.3.4.1.3.3. Pregnant Women
      • 12.3.4.1.3.4. Non-pregnant Women
    • 12.3.4.1.4. Boomers
      • 12.3.4.1.4.1. Male
      • 12.3.4.1.4.2. Female
    • 12.3.4.2. Geriatric
    • 12.3.4.3. Children
    • 12.3.4.4. Infants
  • 12.3.5. Gummies
    • 12.3.5.1.1. Millennials
      • 12.3.5.1.1.1. Male
      • 12.3.5.1.1.2. Female
      • 12.3.5.1.1.3. Pregnant Women
      • 12.3.5.1.1.4. Non-pregnant Women
    • 12.3.5.1.2. Gen X
      • 12.3.5.1.2.1. Male
      • 12.3.5.1.2.2. Female
      • 12.3.5.1.2.3. Pregnant Women
      • 12.3.5.1.2.4. Non-pregnant Women
    • 12.3.5.1.3. Gen Z
      • 12.3.5.1.3.1. Male
      • 12.3.5.1.3.2. Female
      • 12.3.5.1.3.3. Pregnant Women
      • 12.3.5.1.3.4. Non-pregnant Women
    • 12.3.5.1.4. Boomers
      • 12.3.5.1.4.1. Male
      • 12.3.5.1.4.2. Female
    • 12.3.5.2. Geriatric
    • 12.3.5.3. Children
    • 12.3.5.4. Infants
  • 12.3.6. Liquid
    • 12.3.6.1.1. Millennials
      • 12.3.6.1.1.1. Male
      • 12.3.6.1.1.2. Female
      • 12.3.6.1.1.3. Pregnant Women
      • 12.3.6.1.1.4. Non-pregnant Women
    • 12.3.6.1.2. Gen X
      • 12.3.6.1.2.1. Male
      • 12.3.6.1.2.2. Female
      • 12.3.6.1.2.3. Pregnant Women
      • 12.3.6.1.2.4. Non-pregnant Women
    • 12.3.6.1.3. Gen Z
      • 12.3.6.1.3.1. Male
      • 12.3.6.1.3.2. Female
      • 12.3.6.1.3.3. Pregnant Women
      • 12.3.6.1.3.4. Non-pregnant Women
    • 12.3.6.1.4. Boomers
      • 12.3.6.1.4.1. Male
      • 12.3.6.1.4.2. Female
    • 12.3.6.2. Geriatric
    • 12.3.6.3. Children
    • 12.3.6.4. Infants
  • 12.3.7. Others
    • 12.3.7.1.1. Millennials
      • 12.3.7.1.1.1. Male
      • 12.3.7.1.1.2. Female
      • 12.3.7.1.1.3. Pregnant Women
      • 12.3.7.1.1.4. Non-pregnant Women
    • 12.3.7.1.2. Gen X
      • 12.3.7.1.2.1. Male
      • 12.3.7.1.2.2. Female
      • 12.3.7.1.2.3. Pregnant Women
      • 12.3.7.1.2.4. Non-pregnant Women
    • 12.3.7.1.3. Gen Z
      • 12.3.7.1.3.1. Male
      • 12.3.7.1.3.2. Female
      • 12.3.7.1.3.3. Pregnant Women
      • 12.3.7.1.3.4. Non-pregnant Women
    • 12.3.7.1.4. Boomers
      • 12.3.7.1.4.1. Male
      • 12.3.7.1.4.2. Female
    • 12.3.7.2. Geriatric
    • 12.3.7.3. Children
    • 12.3.7.4. Infants

Chapter 13. U.S. dietary supplements market: Form-Application Estimates & Trend Analysis

• 13.1. U.S. dietary supplements market, By Form-Application: Key Takeaways
• 13.2. Form-Application Movement Analysis & Market Share, 2024 & 2033
• 13.3. Market Estimates & Forecasts, by Form-Application, 2021 - 2033 (USD Million)
  • 13.3.1. Tablets
    • 13.3.1.1. Bone & Joint Health
    • 13.3.1.2. Gastrointestinal Health
    • 13.3.1.3. Immunity
    • 13.3.1.4. Cardiac Health
    • 13.3.1.5. Diabetes
    • 13.3.1.6. Anti-cancer
    • 13.3.1.7. Lungs Detox/Cleanse
    • 13.3.1.8. Skin/ Hair/ Nails
    • 13.3.1.9. Sexual Health
    • 13.3.1.10. Brain/Mental Health
    • 13.3.1.11. Insomnia
    • 13.3.1.12. Menopause
    • 13.3.1.13. Anti-aging
    • 13.3.1.14. Prenatal Health
    • 13.3.1.15. Others
  • 13.3.2. Capsules
    • 13.3.2.1. Bone & Joint Health
    • 13.3.2.2. Gastrointestinal Health
    • 13.3.2.3. Immunity
    • 13.3.2.4. Cardiac Health
    • 13.3.2.5. Diabetes
    • 13.3.2.6. Anti-cancer
    • 13.3.2.7. Lungs Detox/Cleanse
    • 13.3.2.8. Skin/ Hair/ Nails
    • 13.3.2.9. Sexual Health
    • 13.3.2.10. Brain/Mental Health
    • 13.3.2.11. Insomnia
    • 13.3.2.12. Menopause
    • 13.3.2.13. Anti-aging
    • 13.3.2.14. Prenatal Health
    • 13.3.2.15. Others
  • 13.3.3. Soft Gel
    • 13.3.3.1. Bone & Joint Health
    • 13.3.3.2. Gastrointestinal Health
    • 13.3.3.3. Immunity
    • 13.3.3.4. Cardiac Health
    • 13.3.3.5. Diabetes
    • 13.3.3.6. Anti-cancer
    • 13.3.3.7. Lungs Detox/Cleanse
    • 13.3.3.8. Skin/ Hair/ Nails
    • 13.3.3.9. Sexual Health
    • 13.3.3.10. Brain/Mental Health
    • 13.3.3.11. Insomnia
    • 13.3.3.12. Menopause
    • 13.3.3.13. Anti-aging
    • 13.3.3.14. Prenatal Health
    • 13.3.3.15. Others
  • 13.3.4. Powder
    • 13.3.4.1. Bone & Joint Health
    • 13.3.4.2. Gastrointestinal Health
    • 13.3.4.3. Immunity
    • 13.3.4.4. Cardiac Health
    • 13.3.4.5. Diabetes
    • 13.3.4.6. Anti-cancer
    • 13.3.4.7. Lungs Detox/Cleanse
    • 13.3.4.8. Skin/ Hair/ Nails
    • 13.3.4.9. Sexual Health
    • 13.3.4.10. Brain/Mental Health
    • 13.3.4.11. Insomnia
    • 13.3.4.12. Menopause
    • 13.3.4.13. Anti-aging
    • 13.3.4.14. Prenatal Health
    • 13.3.4.15. Others
  • 13.3.5. Gummies
    • 13.3.5.1. Bone & Joint Health
    • 13.3.5.2. Gastrointestinal Health
    • 13.3.5.3. Immunity
    • 13.3.5.4. Cardiac Health
    • 13.3.5.5. Diabetes
    • 13.3.5.6. Anti-cancer
    • 13.3.5.7. Lungs Detox/Cleanse
    • 13.3.5.8. Skin/ Hair/ Nails
    • 13.3.5.9. Sexual Health
    • 13.3.5.10. Brain/Mental Health
    • 13.3.5.11. Insomnia
    • 13.3.5.12. Menopause
    • 13.3.5.13. Anti-aging
    • 13.3.5.14. Prenatal Health
    • 13.3.5.15. Others
  • 13.3.6. Liquid
    • 13.3.6.1. Bone & Joint Health
    • 13.3.6.2. Gastrointestinal Health
    • 13.3.6.3. Immunity
    • 13.3.6.4. Cardiac Health
    • 13.3.6.5. Diabetes
    • 13.3.6.6. Anti-cancer
    • 13.3.6.7. Lungs Detox/Cleanse
    • 13.3.6.8. Skin/ Hair/ Nails
    • 13.3.6.9. Sexual Health
    • 13.3.6.10. Brain/Mental Health
    • 13.3.6.11. Insomnia
    • 13.3.6.12. Menopause
    • 13.3.6.13. Anti-aging
    • 13.3.6.14. Prenatal Health
    • 13.3.6.15. Others
  • 13.3.7. Others
    • 13.3.7.1. Bone & Joint Health
    • 13.3.7.2. Gastrointestinal Health
    • 13.3.7.3. Immunity
    • 13.3.7.4. Cardiac Health
    • 13.3.7.5. Diabetes
    • 13.3.7.6. Anti-cancer
    • 13.3.7.7. Lungs Detox/Cleanse
    • 13.3.7.8. Skin/ Hair/ Nails
    • 13.3.7.9. Sexual Health
    • 13.3.7.10. Brain/Mental Health
    • 13.3.7.11. Insomnia
    • 13.3.7.12. Menopause
    • 13.3.7.13. Anti-aging
    • 13.3.7.14. Prenatal Health
    • 13.3.7.15. Others

Chapter 14. U.S. Dietary Supplements Market: Competitive Analysis

• 14.1. Recent developments & impact analysis, by key market participants
• 14.2. Company Categorization
• 14.3. Participant's Overview
• 14.4. Financial Performance
• 14.5. Product Benchmarking
• 14.6. Company Market Share Analysis, 2024 (%)
• 14.7. Company Heat Map Analysis
• 14.8. Strategy Mapping
• 14.9. Company Profiles
  • 14.9.1. Bayer AG
    • 14.9.1.1. Company Overview
    • 14.9.1.2. Financial Performance
    • 14.9.1.3. Product Portfolios
    • 14.9.1.4. Strategic Initiatives
  • 14.9.2. Glanbia plc
    • 14.9.2.1. Company Overview
    • 14.9.2.2. Financial Performance
    • 14.9.2.3. Product Portfolios
    • 14.9.2.4. Strategic Initiatives
  • 14.9.3. Pfizer Inc.
    • 14.9.3.1. Company Overview
    • 14.9.3.2. Financial Performance
    • 14.9.3.3. Product Portfolios
    • 14.9.3.4. Strategic Initiatives
  • 14.9.4. Archer Daniels Midland Company
    • 14.9.4.1. Company Overview
    • 14.9.4.2. Financial Performance
    • 14.9.4.3. Product Portfolios
    • 14.9.4.4. Strategic Initiatives
  • 14.9.5. GlaxoSmithKline plc
    • 14.9.5.1. Company Overview
    • 14.9.5.2. Financial Performance
    • 14.9.5.3. Product Portfolios
    • 14.9.5.4. Strategic Initiatives
  • 14.9.6. NU SKIN
    • 14.9.6.1. Company Overview
    • 14.9.6.2. Financial Performance
    • 14.9.6.3. Product Portfolios
    • 14.9.6.4. Strategic Initiatives
  • 14.9.7. Herbalife Nutrition
    • 14.9.7.1. Company Overview
    • 14.9.7.2. Financial Performance
    • 14.9.7.3. Product Portfolios
    • 14.9.7.4. Strategic Initiatives
  • 14.9.8. Nature's Sunshine Products Inc.
    • 14.9.8.1. Company Overview
    • 14.9.8.2. Financial Performance
    • 14.9.8.3. Product Portfolios
    • 14.9.8.4. Strategic Initiatives
  • 14.9.9. DuPont de Nemours Inc.
    • 14.9.9.1. Company Overview
    • 14.9.9.2. Financial Performance
    • 14.9.9.3. Product Portfolios
    • 14.9.9.4. Strategic Initiatives
  • 14.9.10. NOW Foods
    • 14.9.10.1. Company Overview
    • 14.9.10.2. Financial Performance
    • 14.9.10.3. Product Portfolios
    • 14.9.10.4. Strategic Initiatives

List of Tables

• 1. U.S. dietary supplements market - Key market driver analysis
• 2. U.S. dietary supplements market - Key market restraint analysis
• 3. U.S. dietary supplements market estimates and forecast by product, 2021 - 2033 (USD Billion)
• 4. U.S. dietary supplements market estimates and forecast by type, 2021 - 2033 (USD Billion)
• 5. U.S. dietary supplements market estimates and forecast by form, 2021 - 2033 (USD Billion)
• 6. U.S. dietary supplements market estimates and forecast by end user, 2021 - 2033 (USD Billion)
• 7. U.S. dietary supplements market estimates and forecast by application, 2021 - 2033 (USD Billion)
• 8. U.S. dietary supplements market revenue estimates and forecast by distribution channel, 2021 - 2033 (USD Billion)
• 9. U.S. dietary supplements market estimates and forecast by product-form, 2021 - 2033 (USD Billion)
• 10. U.S. dietary supplements market estimates and forecast by form-end user, 2021 - 2033 (USD Billion)
• 11. U.S. dietary supplements market estimates and forecast by form-application, 2021 - 2033 (USD Billion)
• 12. Recent developments & impact analysis, by key market participants
• 13. Company market share, 2025
• 14. Company heat map analysis
• 15. Companies undergoing key strategies

List of Figures

• 1. U.S. dietary supplements market snapshot
• 2. U.S. dietary supplements market segmentation & scope
• 3. U.S. dietary supplements market penetration & growth prospect mapping
• 4. U.S. dietary supplements market value chain analysis
• 5. U.S. dietary supplements market dynamics
• 6. U.S. dietary supplements market Porter's Five Forces analysis
• 7. U.S. dietary supplements market: Ingredients movement analysis, 2025 & 2033 (%)
• 8. Vitamins-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 9. Multi-vitamins-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 10. Vitamin A-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 11. Vitamin B-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 12. Vitamin C-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 13. Vitamin D-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 14. Vitamin E-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 15. Vitamin K-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 16. Botanicals-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 17. Minerals-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 18. Calcium-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 19. Potassium-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 20. Magnesium-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 21. Iron-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 22. Zinc-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 23. Other minerals-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 24. Protein & amino acids-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 25. Collagen-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 26. Other protein & amino acid-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 27. Fibers & specialty carbohydrates-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 28. Omega fatty acids-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 29. Probiotics-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 30. Prebiotics & Postbiotics-based dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 31. Other dietary supplements market estimates and forecast, 2021 - 2033 (USD Billion)
• 32. U.S. dietary supplements market: Type movement analysis, 2025 & 2033 (%)
• 33. OTC market estimates and forecast, 2021 - 2033 (USD Billion)
• 34. Prescribed market estimates and forecast, 2021 - 2033 (USD Billion)
• 35. U.S. dietary supplements market: Form movement analysis, 2025 & 2033 (%)
• 36. Tablets market estimates and forecast, 2021 - 2033 (USD Billion)
• 37. Capsules market estimates and forecast, 2021 - 2033 (USD Billion)
• 38. Softgels market estimates and forecast, 2021 - 2033 (USD Billion)
• 39. Powder market estimates and forecast, 2021 - 2033 (USD Billion)
• 40. Gummies market estimates and forecast, 2021 - 2033 (USD Billion)
• 41. Liquids market estimates and forecast, 2021 - 2033 (USD Billion)
• 42. Others market estimates and forecast, 2021 - 2033 (USD Billion)
• 43. Gummies market estimates and forecast, 2021 - 2033 (USD Billion)
• 44. U.S. dietary supplements market estimates and forecast, for energy & weight management, 2021 - 2033 (USD Billion)
• 45. U.S. dietary supplements market estimates and forecast, for general health, 2021 - 2033 (USD Billion)
• 46. U.S. dietary supplements market estimates and forecast, for bone & joint health, 2021 - 2033 (USD Billion)
• 47. U.S. dietary supplements market estimates and forecast, for gastrointestinal health, 2021 - 2033 (USD Billion)
• 48. U.S. dietary supplements market estimates and forecast, for immunity, 2021 - 2033 (USD Billion)
• 49. U.S. dietary supplements market estimates and forecast, for cardiac health, 2021 - 2033 (USD Billion)
• 50. U.S. dietary supplements market estimates and forecast, for diabetes, 2021 - 2033 (USD Billion)
• 51. U.S. dietary supplements market estimates and forecast, for anti-cancer, 2021 - 2033 (USD Billion)
• 52. U.S. dietary supplements market estimates and forecast, for lungs detox/cleanse, 2021 - 2033 (USD Billion)
• 53. U.S. dietary supplements market estimates and forecast, for skin/hair/nails, 2021 - 2033 (USD Billion)
• 54. U.S. dietary supplements market estimates and forecast, for sexual health, 2021 - 2033 (USD Billion)
• 55. U.S. dietary supplements market estimates and forecast, for brain/mental health, 2021 - 2033 (USD Billion)
• 56. U.S. dietary supplements market estimates and forecast, for insomnia, 2021 - 2033 (USD Billion)
• 57. U.S. dietary supplements market estimates and forecast, for menopause, 2021 - 2033 (USD Billion)
• 58. U.S. dietary supplements market estimates and forecast, for anti-aging, 2021 - 2033 (USD Billion)
• 59. U.S. dietary supplements market estimates and forecast, for prenatal health, 2021 - 2033 (USD Billion)
• 60. U.S. dietary supplements market estimates and forecast, for others, 2021 - 2033 (USD Billion)
• 61. U.S. dietary supplements market: End user movement analysis, 2025 & 2033 (%)
• 62. U.S. dietary supplements market estimates and forecast, for adults, 2021 - 2033 (USD Billion)
• 63. U.S. dietary supplements market estimates and forecast, for infants, 2021 - 2033 (USD Billion)
• 64. U.S. dietary supplements market estimates and forecast, for pregnant women, 2021 - 2033 (USD Billion)
• 65. U.S. dietary supplements market estimates and forecast, for children, 2021 - 2033 (USD Billion)
• 66. U.S. dietary supplements market estimates and forecast, for geriatric, 2021 - 2033 (USD Billion)
• 67. U.S. dietary supplements market: Distribution channel movement analysis, 2025 & 2033 (%)
• 68. U.S. dietary supplements market estimates and forecast, through online, 2021 - 2033 (USD Billion)
• 69. U.S. dietary supplements market estimates and forecast, through offline, 2021 - 2033 (USD Billion)
• 70. U.S. dietary supplements market: Regional movement analysis, 2025 & 2033 (%)
• 71. Key company categorization
• 72. Company market share analysis, 2025 (%)
• 73. Strategic framework of the dietary supplements market