PUBLISHER: Grand View Research | PRODUCT CODE: 1363462
PUBLISHER: Grand View Research | PRODUCT CODE: 1363462
Esports Market Size, Share & Trends Analysis Report By Revenue Source (Sponsorship, Advertising, Merchandise & Tickets, Media Rights), By Region (APAC, CSA, Europe), And Segment Forecasts, 2023 - 2030
Esports Market Growth & Trends:
The global esports market size is expected to reach USD 12.10 billion by 2030, registering a CAGR of 26.8% from 2023 to 2030, according to a new report by Grand View Research, Inc..The increasing mobile usage in emerging countries, rising awareness regarding Esports, and increasing popularity of video games are expected to fuel the market growth in the forecasted period.
Consumers demand high-quality and interactive gaming content aligned with the dynamic entertainment industry. The alignment of entertainment and gaming will influence the growth of the entire sports industry, including online streamers and small and big-budget game developers. The increasing investments from commercial partners and substantial audience growth have resulted in revenue growth in the esports market. The industry has become more structured, with associations and league formats developing new competitive structures. Moreover, the growing partnerships, acquisitions, and mergers have projected strong growth in the esports market.
Streaming platforms, such as Twitch, have attracted viewers by streaming esports and gaming. The esports tournaments have fascinated athletes and celebrities and have drawn a broad audience's attention. Additionally, esports and gaming make it easy to draw the attention of enthusiastic and young viewers who are hard to reach through traditional media channels. The ability to grab the attention of the young and enthusiastic audience has attracted many brands to invest in esports events through sponsorships and advertising. The interest of investors has increased with the centralization of an Esports team, rising audience, and the introduction of a more franchise-style league. The rising interest of brands in esports teams to reach potential customers is expected to drive market growth in the forecasted period.
In addition to sponsorship, ticket sales, and merchandise are essential revenue segments that drive the esports market's growth. The franchisee is focusing on hosting local events that include fans in stadiums, generating significant revenue, and thus contributing to the further development of the esports market. The Esports apparel market has witnessed substantial growth due to a growing fanbase, league-level merchandise deals, and increased retail presence. The esports teams no longer have to rely on winning competitions as teams can independently sell their merchandise to their fans. For instance, in July 2023, Ralph Lauren partnered as the apparel partner for G2 Esports. One of G2 Esports' famous players, Martin' Rekkles' Larsson, was featured in Ralph Lauren's Wimbledon Campaign. G2 and Ralph Lauren partnered across several campaigns and events and produced a range of digital-first activations on Twitch and TikTok.
Esports Market Report Highlights:
- League game and franchise formats are projected to extend the horizon of the esports market throughout the forecast period, consequently promoting industry growth.
- Mobile Esports is anticipated to make substantial gains resulting in increased viewership in the upcoming years
- The major brands are establishing long-term sponsorship partnerships with leading brands such as ESL, which suggests the high growth of the sponsorship segment during the forecast period
- The introduction of 5G is anticipated to provide expansion options for sports broadcasters by delivering reliable and faster streaming capabilities
- The Asia Pacific region is expected to gain a significant market share in the forecasted period. Countries such as China and South Korea are anticipated to play a vital role in developing the esports ecosystem in the region
Table of Contents
Chapter 1 Methodology and Scope
- 1.1 Market Segmentation & Scope
- 1.2 Market Definitions
- 1.3 Information Procurement
- 1.3.1 Information Analysis
- 1.3.2 Market Formulation & Data Visualization
- 1.3.3 Data Validation & Publishing
- 1.4 Research Scope And Assumptions
- 1.4.1 List To Data Sources
Chapter 2 Executive Summary
- 2.1 ESports Market Snapshot
- 2.2 ESports - Segment Snapshot (1/2)
- 2.3 ESports - Segment Snapshot (2/2)
- 2.4 ESports - Competitive Landscape Snapshot
Chapter 3 eSports Market Overview
- 3.1 Market Lineage Outlook
- 3.2 Value Chain Analysis
- 3.3 Market Dynamics
- 3.3.1 Market Driver Analysis
- 3.3.2 Market Restraint Analysis
- 3.3.3 Market Opportunity Analysis
- 3.4 Industry Analysis Tools
- 3.4.1 Porter's Analysis
- 3.4.2 MACROECONOMIC ANALYSIS
- 3.5 Tencent Games: Gaining an Upper Hand In Esports Industry
- 3.6 Esports: A Long Term Business Opportunity For Brands
- 3.7 ESports Market - COVID-19 Impact Analysis
Chapter 4 ESports Market: Revenue Source Estimates & Trend Analysis
- 4.1 Revenue Source Movement Analysis & Market Share, 2022 & 2030
- 4.2 ESports Market Estimates & Forecast, By Revenue Source (USD Million)
- 4.2.1 Sponsorships
- 4.2.2 Advertising
- 4.2.3 Merchandise & Tickets
- 4.2.4 Publisher Fees
- 4.2.5 Media Rights
Chapter 5 Regional Estimates & Trend Analysis
- 5.1 ESports Market: Regional Outlook
- 5.2 North America
- 5.2.1 North America Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.2.2 U.S.
- 5.2.2.1 U.S. Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.2.3 Canada
- 5.2.3.1 Canada Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.3 Europe
- 5.3.1 Europe Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.3.2 U.K.
- 5.3.2.1 U.K. Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.3.3 Germany
- 5.3.3.1 Germany Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.3.4 France
- 5.3.4.1 France Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.3.5 Italy
- 5.3.5.1 Italy Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.4 Asia Pacific
- 5.4.1 Asia Pacific Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.4.2 China
- 5.4.2.1 China Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.4.3 Japan
- 5.4.3.1 Japan Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.4.4 India
- 5.4.4.1 India Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.4.5 South Korea
- 5.4.5.1 South Korea Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.5 Latin America
- 5.5.1 Latin America Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.5.2 Brazil
- 5.5.2.1 Brazil Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.5.3 Mexico
- 5.5.3.1 Mexico Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 5.6 Middle East And Africa
- 5.6.1 Middle East And Africa Esports Market Estimates & Forecasts, 2018 - 2030 (USD Million)
Chapter 6 ESports Market - Competitive Landscape
- 6.1 Recent Developments & Impact Analysis, By Key Market Participants
- 6.1.1 ACTIVISION BLIZZARD, INC.
- 6.1.2 ELECTRONIC ARTS INC.
- 6.1.3 GAMELOFT SE
- 6.1.4 HTC CORPORATION
- 6.1.5 INTEL CORPORATION
- 6.1.6 MODERN TIMES GROUP (MTG)
- 6.1.7 NINTENDO OF AMERICA INC.
- 6.1.8 NVIDIA CORPORATION
- 6.1.9 TENCENT HOLDING LIMITED
- 6.1.10 VALVE CORPORATION
- 6.2 Company Categorization
- 6.3 Participant's Overview
- 6.4 Financial Performance
- 6.5 Product Benchmarking
- 6.6 Company Market Positioning
- 6.7 Company Market Share Analysis, 2022
- 6.8 Company Heat Map Analysis
- 6.9 Strategy Mapping
- 6.9.1 Expansion/Divestiture
- 6.9.2 Mergers & Acquisition
- 6.9.3 Collaborations/Partnerships
- 6.9.4 New Product Launches
- 6.9.5 Investments
List of Tables
- Table 1 eSports market - Key market driver impact
- Table 2 Key market restraint/challenges impact
- Table 3 Key market opportunity impact
- Table 3 Global eSports Market Revenue Estimates and Forecast, By Revenue Source, 2018 - 2030 (USD Million)
- Table 4 Recent Developments & Impact Analysis, By Key Market Participants
- Table 5 Company Heat Map Analysis
- Table 6 Key Companies undergoing expansions/divestitures
- Table 7 Key Companies involved in M&As
- Table 8 Key Companies undergoing collaborations
- Table 9 Key Companies launching new products
- Table 10 Key Companies adopting investment
List of Figures
- Fig. 1 ESports Market Segmentation
- Fig. 2 Information Procurement
- Fig. 3 Data Analysis Models
- Fig. 4 Market Formulation and Validation
- Fig. 5 Data Validating & Publishing
- Fig. 6 Market Snapshot
- Fig. 7 Segment Snapshot (1/2)
- Fig. 8 Segment Snapshot (2/2)
- Fig. 9 Competitive Landscape Snapshot
- Fig. 10 ESports - Industry Value Chain Analysis
- Fig. 11 Partial cross-sectional view of an Insulated Glass Unit (IGU)
- Fig. 12 Market dynamics
- Fig. 13 Total investment potential in green buildings between 2018 to 2030
- Fig. 14 Share of cumulative power capacity by technology, 2010-2027
- Fig. 15 ESports market: PORTER's Analysis
- Fig. 16 ESports Market: PESTEL Analysis
- Fig. 17 Technology Roadmap
- Fig. 18 ESports Market, by Revenue Source: Key Takeaways
- Fig. 19 ESports Market, by Revenue Source: Market Share, 2022 & 2030
- Fig. 20 ESports Market Revenue by Region, 2022 & 2030 (USD Million)
- Fig. 21 Regional marketplace: Key takeaways (1/2)
- Fig. 22 Regional marketplace: Key takeaways (2/2)
- Fig. 23 North America eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 24 U.S. eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 25 Canada eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 26 Europe eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 27 U.K. eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 28 Germany eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 29 France eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 30 Italy eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 31 Asia Pacific eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 32 China eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 33 Japan eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 34 India eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 35 South Korea eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 36 Latin America eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 37 Brazil eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 38 Mexico eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 39 Middle East and Africa eSports market estimates & forecasts, 2018 - 2030 (USD Million)
- Fig. 40 Key Company Categorization
- Fig. 41 Company Market Positioning
- Fig. 42 Company Market Share Analysis, 2022
- Fig. 43 Strategic framework
