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PUBLISHER: IDC | PRODUCT CODE: 1148892

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PUBLISHER: IDC | PRODUCT CODE: 1148892

IDC's Worldwide Consumer Market Model Taxonomy, 2022

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This IDC study presents IDC's taxonomy of IDC's Consumer Market Model. This taxonomy establishes the foundation for the worldwide Consumer Market Model as it delivers definitions of the model in relation to users, buyers, and ecommerce spending. In addition, it addresses the changes that have occurred from the model shifting from the New Media Market Model to the Consumer Market Model."As IDC modified its worldwide New Media Market Model to the worldwide Consumer Market Model, this taxonomy serves as an essential resource for comprehending the changes of the model. With this document, users of the Consumer Market Model will have a clear understanding of each line item, better aiding businesses to utilize the model for online business development and growth. All the new line items and methodology brings the model completely up to date and makes it an invaluable tool to all companies," says Kelly Brown, senior research analyst for IDC's Devices and Consumer group.

Product Code: US49759022

IDC's Worldwide Consumer Market Model Taxonomy

Consumer Market Model Taxonomy Changes for 2022

Definitions

  • Socioeconomic Profile
    • Population
    • Population Age of 15-64
    • Households
    • Labor Force
    • Nominal GDP, Billion Dollars
    • Per Capita GDP
    • Personal Disposable Income
  • Internet Users
    • Total Number of Internet Users
    • Percentage of Population Using the Internet
    • Internet Users by Device Type
      • Desktop PC
      • Smartphone
      • Tablet
      • Feature Phone
      • Laptop PC
      • Smart TV
      • Game Consoles
      • Wearables
    • Internet Users by Access Mode
      • By Access Profile
        • Mobile-Only Users
        • Nonmobile and Mobile Users
        • Nonmobile-Only Users
      • Aggregated User Numbers
        • Mobile Users
        • Nonmobile Users
  • Home Internet Access
    • Households with Internet Access
    • Percentage of Household Internet Penetration
    • Individuals with Internet Access
  • Devices Used to Access the Internet
    • Mobile Devices
    • Nonmobile Devices
    • Total Number of Devices
  • Hours Spent Online
    • Total
      • Users
      • Hours per Month per User
      • Total Hours per Month
    • Mobile Devices
      • Users
      • Hours per Month per User
      • Total Hours per Month
    • Nonmobile Devices
      • Users
      • Hours per Month per User
      • Total Hours per Month
  • Internet User Online Activities
    • Number of All Users
    • Mobile Internet Users
    • Nonmobile Internet Users
  • Internet Buyers
    • Number of Buyers
    • Percentage of All Internet Users Buying Products
    • Mobile Internet Buyers
    • Percentage of Mobile Internet Users Buying Products
    • Nonmobile Internet Buyers
    • Percentage of Nonmobile Internet Users Buying Products
    • Mobile Buyers of Online Activities
    • Nonmobile Buyers of Online Activities
  • B2C eCommerce Spending
    • Total B2C eCommerce Spending
    • Spending per Buyer
    • Total B2C eCommerce via Mobile Devices
    • Spending per Mobile Buyer
    • Total B2C eCommerce via Nonmobile Devices
    • Spending per Nonmobile Buyer
    • Total Amount Spent on Online Activities
    • Mobile Amount Spent on Online Activities
    • Nonmobile Amount Spent on Online Activities
  • CMM Online Activities, Internet Buyers, and eCommerce Spending Definitions
    • Apps and Software Downloads
    • Backup in Cloud
    • Banking
    • Broad Online Learning
    • Career Development
    • Learning/Education Tools
    • Dating
    • eBooks Downloads
    • Email
    • Games
    • Messaging
    • Maps
    • Digital Music Sales
    • Music Subscriptions
    • News
    • Social Media
    • Video Communication
    • Video Sales/Rentals
    • Video Subscriptions
    • Car Share
    • Equipment Rental
    • Peer-to-Peer Accommodation
    • Peer-to-Peer Lending
    • Peer-to-Peer Marketplaces
    • Ride Sharing
    • Job Hunting and Recruiting Services
    • Consumer File Sharing
    • AR/VR Services
    • Telehealth
    • Online Fitness Services
    • Sleep Monitoring/Tech Services
    • Smart Home Services
    • Podcasts
    • Digital Finance
    • Data Privacy
    • Micromobility
    • Independent Content Subscriptions
    • Home Task Services
    • Books
    • eReaders
    • Music
    • Computer Hardware
    • PC, Mobile, Wearables, Tablet, and AR/VR Accessories
    • Appliances
    • Smart TVs
    • Tablets
    • Mobile Phones
    • Video Game Consoles
    • AR/VR Devices
    • Smart Home Devices
    • Wearables
    • Automobiles
    • Auto Parts
    • Furniture
    • Home Furnishings
    • Home Repair and Building Materials
    • Agriculture and Gardening Materials
    • Beer, Wine, and Liquor
    • Groceries
    • Personal Care
    • Pharmaceuticals
    • Jewelry and Watches
    • Men's Clothing
    • Shoes
    • Women's Clothing
    • Clothing Accessories
    • Children's Clothing
    • Art
    • Antiques
    • Collectibles and Hobbies
    • Office Supplies
    • Sporting Goods
    • Tickets and Entertainment
    • Toys
    • Travel
    • Exercise Equipment
    • Home Healthcare Devices
    • Pet Supplies

Learn More

  • Related Research
  • Synopsis
Have a question?
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Manager - Americas

+1-860-674-8796

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