Worldwide Persuasive Content Management Applications Software Forecast, 2023-2027

This IDC study provides a sizing of the worldwide persuasive content management applications software market in 2022, historical data, and a five-year forecast through 2027 by geographical region and deployment type. It also provides commentary on market growth and the emerging trends and provides actionable advice for technology suppliers. This document updates the PCM software market view included in Worldwide Persuasive Content Management Applications Forecast, 2022-2026 (IDC #US49144922, May 2022)"The persuasive content management market is expected to grow at a CAGR of 14.6% from 2022 to 2027, achieving $26.1 billion due to enterprise investments in generative AI, developer support, and customer experiences," said Marci Maddox, research vice president for Digital Experience Strategies at IDC. "Organizations are continuing to invest in ways to attract and engage customers across multiple channels and devices."