2024 Top 10 Trends Driving Technology Investments in Financial Services Worldwide

This IDC Perspective discusses the top 10 trends driving technology investments in the financial services industry in 2024. These trends include the rise of artificial intelligence (AI), machine learning (ML), and generative AI (GenAI); the focus on environmental, social, and governance (ESG) factors; the importance of fraud, risk, and compliance; the emphasis on customer experience; the emergence of embedded finance; the shift toward real-time operations; the need for enterprise intelligence; the adoption of digital infrastructure; the importance of scale, resilience, and security; and the increasing reliance on skills, partnerships, and services."There are many areas in financial services that will drive technology priorities," said Jerry Silva, program vice president at IDC Financial Insights. "However, the emergence of generative artificial intelligence in 2023 has had an exponential effect on investments in almost every area of technology investment, potentially affecting other areas of financial services - sometimes negatively."