Worldwide Digital Packaging and Label Printer Forecast, 2025-2028

This IDC study covers hardware shipments and hardware revenue for the worldwide digital package printing market. In composite, the digital package printing market is growing at a double-digit rate, both for shipments and hardware revenue. This is happening even as faster, more automated analog (offset and flexo) equipment continues to be developed because of the demands from the market for more streamlined supply chains and faster time to market."Package printing is a market that still has a long runway for growth in digital printing," said Tim Greene, research director, Hardcopy Solutions, IDC. "Digital equipment manufacturers are overcoming some of the technical challenges that package printing presents: different substrates, different economics, and different print performance parameters."