Bringing AI to Data: Oracle's Vision for Unified, AI-Embedded Databases at the 2025 Analyst Summit

This IDC Market Note discusses the Oracle Database Analyst Summit 2025, which highlights Oracle's strategy to integrate AI directly into its databases, offering a unified platform that simplifies data management and enhances AI capabilities. By embedding AI within the database, Oracle reduces data movement costs, improves security, and streamlines operations. The summit showcased real-world applications and emphasized Oracle's multicloud strategy, enabling customers to seamlessly integrate Oracle Database with services in their choice of cloud. Oracle's approach aims to deliver measurable ROI, robust governance, and accelerated AI adoption for enterprises seeking to operationalize AI at scale. Devin Pratt, research director, Data Management at IDC, says, "Oracle's AI-embedded databases redefine enterprise data management, unifying AI, analytics, and multicloud capabilities for streamlined operations and reduced costs."