IDC PlanScape: Digital Business Strategy Services

This IDC PlanScape highlights the importance of digital business strategy services. "For organizations, survival hinges on strategic alignment with technology and market trends," says Erin Hichman, research manager, Digital Business Professional Services, IDC. "Digital business strategy services are not just a luxury; they're a necessity for enhancing customer engagement, streamlining operations, and making informed decisions. As organizations grapple with integration challenges, the key lies in assessing digital maturity, defining objectives, and fostering a culture of innovation to thrive amid rapid technological evolution."