European Page Volume Dynamics

This IDC Market Perspective discusses the trends around and influences on European page volumes. This includes identifying the macro- and micro-reasons (e.g., end user perspectives) why pages will continue to contract. However, the report also helps to identify where opportunities still remain."European page volume markets are not homogenous. As well as the large traditional segments within countries, suppliers are finding new ways to target niche and adjacent segments with new technology platforms, solutions, and go to market strategies that users realize are better for their print needs." - Senior Program Director Phil Sargeant, Imaging Printing, and Document Solutions, IDC.