PUBLISHER: IDC | PRODUCT CODE: 1811702
PUBLISHER: IDC | PRODUCT CODE: 1811702
This IDC study provides a detailed description of IDC's Channel Partner Ecosystem methodology and taxonomy. It should be used as a companion piece for IDC's Channel Partner Ecosystem and Channel Partner Recommendation Engine. Technology suppliers and IT partners may utilize this approach to recruit and manage their partner ecosystem."In today's environment, in which companies struggle to buy revenues (merger and acquisition [M&A]) and to invest in large sales teams, partner ecosystems and indirect channels are the only way to achieve growth," said Gabriele Roberti, director, IDC's Data and Analytics group. "IDC's Worldwide Channel Partner Ecosystem is critical for partner and channel leaders to save time and gain effectiveness in exploiting their strategy."