PUBLISHER: IDC | PRODUCT CODE: 1869498
PUBLISHER: IDC | PRODUCT CODE: 1869498
This IDC Market Note examines Atlassian's Partner Accelerate EMEA 2025 event, which marks a strategic inflection point. The company is reshaping its partner program to support SaaS maturity, cloud migration, and AI adoption - while preserving the collaborative DNA of its ecosystem. For partners, the opportunity lies in delivering high-value services, building integrated solutions, and co-selling with Atlassian to drive customer outcomes. As Atlassian grows, its partners must grow with it - not just in scale, but in strategic relevance.