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PUBLISHER: IDC | PRODUCT CODE: 1972204
PUBLISHER: IDC | PRODUCT CODE: 1972204
Cisco Live Amsterdam 2026: Platform Economics, Cisco360, and an Ecosystem Strategy for the AI Era
PUBLISHED:
PAGES: 5 Pages
DELIVERY TIME: 1-2 business days
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This IDC Market Note analyzes Cisco Live Amsterdam 2026, which demonstrated Cisco's shift to a platform-anchored, open ecosystem operating model, with Cisco 360 Partner Program as the partner transformation engine and AI-era alliances extending Cisco's infrastructure footprint. The region's sovereignty requirements, contracting complexity, and multivendor estates shape Cisco's EMEA execution, but also create new opportunities for partners aligned to life-cycle value, automation, agentic operations, and observability-driven outcomes.
Product Code: EUR154357926
Executive snapshot
- Key takeaways
In this Market Note
IDC's Point of View
- Platform plus openness
- Cisco 360 Partner Program as the transformation lever
- Alliances for a full-stack AI position
- EMEA reality: Sovereignty and contracting complexity
- Partner roles moving up the stack
- Implications for GSIs, MSPs, ISVs, and distributors
- Conclusions
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- Synopsis
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