PUBLISHER: IDC | PRODUCT CODE: 1993516
PUBLISHER: IDC | PRODUCT CODE: 1993516
Cloud adoption and marketplace usage are accelerating across the Asia/Pacific region, with cloud providers and marketplaces becoming central to IT strategy, procurement, and innovation. Organizations are prioritizing providers offering robust infrastructure, AI capabilities, and compliance, whereas hybrid and multicloud strategies are on the rise. "Cloud marketplaces are evolving into intelligent, integrated ecosystems, enabling rapid access to AI, modular solutions, and partner offerings, but governance, integration, and support remain key challenges for tech buyers in the region. Enabling the organization to leverage the capabilities and opportunities to help speed its transformation journey could mean the difference between staying competitive or facing the risk of falling behind in innovation and strategic differentiation in the market," says Daphne Chung, research director, Cloud and Infrastructure Services.