Need help finding what you are looking for?
Contact Us
PUBLISHER: IMARC | PRODUCT CODE: 1379156
PUBLISHER: IMARC | PRODUCT CODE: 1379156
Wi-Fi Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
PUBLISHED:
PAGES: 140 Pages
DELIVERY TIME: 2-3 business days
SELECT AN OPTION
Abstract
The global wi-fi analytics market size reached US$ 11.2 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 39.9 Billion by 2028, exhibiting a growth rate (CAGR) of 23.6% during 2022-2028.
Wi-Fi analytics refers to the process of analyzing and collecting customer data from Wi-Fi access points, such as smartphones and laptops, for accessing detailed information on customer traffic, dwell time, and churn likelihood. The unique signal broadcasted by devices is used to recognize the associated device ID that tracks whether a person logs into the Wi-Fi or not. The data collected through associated devices is used by enterprise big-data software to clean, process, and apply advanced algorithm sets. Wi-Fi analytics aims at improving operations, trigger marketing, and track campaign results. As a result, there has been an increased demand for wi-fi analytics worldwide as it enables organizations to use the information available through wireless networks to make better decisions.
Wi-Fi Analytics Market Trends:
The rising adoption of the internet of things (IoT)-enabled smart devices across the globe represents one of the key factors driving the market growth. This is further supported by the increasing number of smart cities, which has resulted in the installation of Wi-Fi hotspots in public places, like transportation hubs, shopping complexes, shared taxis, and train stations. Moreover, various companies are launching innovative Wi-Fi analytics solutions that enable visitor count, path analysis, and critical metrics in smart infrastructure stores, office buildings, and organizations. These solutions also include people-counting cameras, which facilitate accurate counts. They also employ weather information to determine the effect of inclement weather on store traffic and regulate the correlation of radiofrequency devices to security camera images to help identify persons of interest. Other factors, including government regulations to support more secure applications of Wi-Fi analytics and extensive investments in public infrastructure to build smart cities, hospitals, and transportation infrastructure and are expected to bolster the market growth in the coming years.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global wi-fi analytics market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on component, deployment, application and industry vertical.
Breakup by Component:
Solution
Services
Breakup by Deployment:
Cloud-based
On-premises
Breakup by Application:
Wi-Fi Presence Analytics
Wi-Fi Marketing Analytics
Breakup by Industry Vertical:
Retail
Hospitality and Tourism
Sports and Entertainment
Transportation
Healthcare
Others
Breakup by Region:
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Blix, Cisco Systems Inc., Cloud4Wi, Fortinet Inc., GoZone WiFi LLC, Hewlett Packard Enterprise Company, Hughes Network Systems LLC (Echostar Corporation), Purple, Ruckus Networks (CommScope Inc), Skyfii Limited and Yelp Inc.
Key Questions Answered in This Report
- 1. What was the size of the global Wi-Fi analytics market in 2022?
- 2. What is the expected growth rate of the global Wi-Fi analytics market during 2023-2028?
- 3. What has been the impact of COVID-19 on the global Wi-Fi analytics market?
- 4. What are the key factors driving the global Wi-Fi analytics market?
- 5. What is the breakup of the global Wi-Fi analytics market based on the component?
- 6. What is the breakup of the global Wi-Fi analytics market based on the deployment?
- 7. What is the breakup of the global Wi-Fi analytics market based on the application?
- 8. What is the breakup of the global Wi-Fi analytics market based on the industry vertical?
- 9. What are the key regions in the global Wi-Fi analytics market?
- 10. Who are the key players/companies in the global Wi-Fi analytics market?
Product Code: SR112023A4114
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Wi-Fi Analytics Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Component
- 6.1 Solution
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Services
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
7 Market Breakup by Deployment
- 7.1 Cloud-based
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 On-premises
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
8 Market Breakup by Application
- 8.1 Wi-Fi Presence Analytics
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Wi-Fi Marketing Analytics
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
9 Market Breakup by Industry Vertical
- 9.1 Retail
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 Hospitality and Tourism
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
- 9.3 Sports and Entertainment
- 9.3.1 Market Trends
- 9.3.2 Market Forecast
- 9.4 Transportation
- 9.4.1 Market Trends
- 9.4.2 Market Forecast
- 9.5 Healthcare
- 9.5.1 Market Trends
- 9.5.2 Market Forecast
- 9.6 Others
- 9.6.1 Market Trends
- 9.6.2 Market Forecast
10 Market Breakup by Region
- 10.1 North America
- 10.1.1 United States
- 10.1.1.1 Market Trends
- 10.1.1.2 Market Forecast
- 10.1.2 Canada
- 10.1.2.1 Market Trends
- 10.1.2.2 Market Forecast
- 10.1.1 United States
- 10.2 Asia-Pacific
- 10.2.1 China
- 10.2.1.1 Market Trends
- 10.2.1.2 Market Forecast
- 10.2.2 Japan
- 10.2.2.1 Market Trends
- 10.2.2.2 Market Forecast
- 10.2.3 India
- 10.2.3.1 Market Trends
- 10.2.3.2 Market Forecast
- 10.2.4 South Korea
- 10.2.4.1 Market Trends
- 10.2.4.2 Market Forecast
- 10.2.5 Australia
- 10.2.5.1 Market Trends
- 10.2.5.2 Market Forecast
- 10.2.6 Indonesia
- 10.2.6.1 Market Trends
- 10.2.6.2 Market Forecast
- 10.2.7 Others
- 10.2.7.1 Market Trends
- 10.2.7.2 Market Forecast
- 10.2.1 China
- 10.3 Europe
- 10.3.1 Germany
- 10.3.1.1 Market Trends
- 10.3.1.2 Market Forecast
- 10.3.2 France
- 10.3.2.1 Market Trends
- 10.3.2.2 Market Forecast
- 10.3.3 United Kingdom
- 10.3.3.1 Market Trends
- 10.3.3.2 Market Forecast
- 10.3.4 Italy
- 10.3.4.1 Market Trends
- 10.3.4.2 Market Forecast
- 10.3.5 Spain
- 10.3.5.1 Market Trends
- 10.3.5.2 Market Forecast
- 10.3.6 Russia
- 10.3.6.1 Market Trends
- 10.3.6.2 Market Forecast
- 10.3.7 Others
- 10.3.7.1 Market Trends
- 10.3.7.2 Market Forecast
- 10.3.1 Germany
- 10.4 Latin America
- 10.4.1 Brazil
- 10.4.1.1 Market Trends
- 10.4.1.2 Market Forecast
- 10.4.2 Mexico
- 10.4.2.1 Market Trends
- 10.4.2.2 Market Forecast
- 10.4.3 Others
- 10.4.3.1 Market Trends
- 10.4.3.2 Market Forecast
- 10.4.1 Brazil
- 10.5 Middle East and Africa
- 10.5.1 Market Trends
- 10.5.2 Market Breakup by Country
- 10.5.3 Market Forecast
11 SWOT Analysis
- 11.1 Overview
- 11.2 Strengths
- 11.3 Weaknesses
- 11.4 Opportunities
- 11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
- 13.1 Overview
- 13.2 Bargaining Power of Buyers
- 13.3 Bargaining Power of Suppliers
- 13.4 Degree of Competition
- 13.5 Threat of New Entrants
- 13.6 Threat of Substitutes
14 Price Analysis
15 Competitive Landscape
- 15.1 Market Structure
- 15.2 Key Players
- 15.3 Profiles of Key Players
- 15.3.1 Blix
- 15.3.1.1 Company Overview
- 15.3.1.2 Product Portfolio
- 15.3.2 Cisco Systems Inc.
- 15.3.2.1 Company Overview
- 15.3.2.2 Product Portfolio
- 15.3.2.3 Financials
- 15.3.2.4 SWOT Analysis
- 15.3.3 Cloud4Wi
- 15.3.3.1 Company Overview
- 15.3.3.2 Product Portfolio
- 15.3.4 Fortinet Inc.
- 15.3.4.1 Company Overview
- 15.3.4.2 Product Portfolio
- 15.3.4.3 Financials
- 15.3.4.4 SWOT Analysis
- 15.3.5 GoZone WiFi LLC
- 15.3.5.1 Company Overview
- 15.3.5.2 Product Portfolio
- 15.3.6 Hewlett Packard Enterprise Company
- 15.3.6.1 Company Overview
- 15.3.6.2 Product Portfolio
- 15.3.6.3 Financials
- 15.3.6.4 SWOT Analysis
- 15.3.7 Hughes Network Systems LLC (Echostar Corporation)
- 15.3.7.1 Company Overview
- 15.3.7.2 Product Portfolio
- 15.3.8 Purple
- 15.3.8.1 Company Overview
- 15.3.8.2 Product Portfolio
- 15.3.9 Ruckus Networks (CommScope Inc)
- 15.3.9.1 Company Overview
- 15.3.9.2 Product Portfolio
- 15.3.10 Skyfii Limited
- 15.3.10.1 Company Overview
- 15.3.10.2 Product Portfolio
- 15.3.10.3 Financials
- 15.3.11 Yelp Inc.
- 15.3.11.1 Company Overview
- 15.3.11.2 Product Portfolio
- 15.3.11.3 Financials
- 15.3.1 Blix
Product Code: SR112023A4114
List of Figures
- Figure 1: Global: Wi-Fi Analytics Market: Major Drivers and Challenges
- Figure 2: Global: Wi-Fi Analytics Market: Sales Value (in Billion US$), 2017-2022
- Figure 3: Global: Wi-Fi Analytics Market Forecast: Sales Value (in Billion US$), 2023-2028
- Figure 4: Global: Wi-Fi Analytics Market: Breakup by Component (in %), 2022
- Figure 5: Global: Wi-Fi Analytics Market: Breakup by Deployment (in %), 2022
- Figure 6: Global: Wi-Fi Analytics Market: Breakup by Application (in %), 2022
- Figure 7: Global: Wi-Fi Analytics Market: Breakup by Industry Vertical (in %), 2022
- Figure 8: Global: Wi-Fi Analytics Market: Breakup by Region (in %), 2022
- Figure 9: Global: Wi-Fi Analytics (Solution) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 10: Global: Wi-Fi Analytics (Solution) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 11: Global: Wi-Fi Analytics (Services) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 12: Global: Wi-Fi Analytics (Services) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 13: Global: Wi-Fi Analytics (Cloud-based) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 14: Global: Wi-Fi Analytics (Cloud-based) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 15: Global: Wi-Fi Analytics (On-premises) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 16: Global: Wi-Fi Analytics (On-premises) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 17: Global: Wi-Fi Analytics (Wi-Fi Presence Analytics) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 18: Global: Wi-Fi Analytics (Wi-Fi Presence Analytics) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 19: Global: Wi-Fi Analytics (Wi-Fi Marketing Analytics) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 20: Global: Wi-Fi Analytics (Wi-Fi Marketing Analytics) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 21: Global: Wi-Fi Analytics (Retail) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 22: Global: Wi-Fi Analytics (Retail) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 23: Global: Wi-Fi Analytics (Hospitality and Tourism) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 24: Global: Wi-Fi Analytics (Hospitality and Tourism) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 25: Global: Wi-Fi Analytics (Sports and Entertainment) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 26: Global: Wi-Fi Analytics (Sports and Entertainment) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 27: Global: Wi-Fi Analytics (Transportation) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 28: Global: Wi-Fi Analytics (Transportation) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 29: Global: Wi-Fi Analytics (Healthcare) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 30: Global: Wi-Fi Analytics (Healthcare) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 31: Global: Wi-Fi Analytics (Other Industry Verticals) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 32: Global: Wi-Fi Analytics (Other Industry Verticals) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 33: North America: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 34: North America: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 35: United States: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 36: United States: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 37: Canada: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 38: Canada: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 39: Asia-Pacific: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 40: Asia-Pacific: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 41: China: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 42: China: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 43: Japan: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 44: Japan: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 45: India: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 46: India: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 47: South Korea: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 48: South Korea: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 49: Australia: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 50: Australia: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 51: Indonesia: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 52: Indonesia: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 53: Others: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 54: Others: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 55: Europe: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 56: Europe: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 57: Germany: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 58: Germany: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 59: France: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 60: France: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 61: United Kingdom: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 62: United Kingdom: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 63: Italy: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 64: Italy: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 65: Spain: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 66: Spain: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 67: Russia: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 68: Russia: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 69: Others: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 70: Others: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 71: Latin America: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 72: Latin America: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 73: Brazil: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 74: Brazil: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 75: Mexico: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 76: Mexico: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 77: Others: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 78: Others: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 79: Middle East and Africa: Wi-Fi Analytics Market: Sales Value (in Million US$), 2017 & 2022
- Figure 80: Middle East and Africa: Wi-Fi Analytics Market: Breakup by Country (in %), 2022
- Figure 81: Middle East and Africa: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 82: Global: Wi-Fi Analytics Industry: SWOT Analysis
- Figure 83: Global: Wi-Fi Analytics Industry: Value Chain Analysis
- Figure 84: Global: Wi-Fi Analytics Industry: Porter's Five Forces Analysis
List of Tables
- Table 1: Global: Wi-Fi Analytics Market: Key Industry Highlights, 2022 and 2028
- Table 2: Global: Wi-Fi Analytics Market Forecast: Breakup by Component (in Million US$), 2023-2028
- Table 3: Global: Wi-Fi Analytics Market Forecast: Breakup by Deployment (in Million US$), 2023-2028
- Table 4: Global: Wi-Fi Analytics Market Forecast: Breakup by Application (in Million US$), 2023-2028
- Table 5: Global: Wi-Fi Analytics Market Forecast: Breakup by Industry Vertical (in Million US$), 2023-2028
- Table 6: Global: Wi-Fi Analytics Market Forecast: Breakup by Region (in Million US$), 2023-2028
- Table 7: Global: Wi-Fi Analytics Market: Competitive Structure
- Table 8: Global: Wi-Fi Analytics Market: Key Players
Have a question?
SELECT AN OPTION
Have a question?
Questions? Please give us a call or visit the contact form.