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PUBLISHER: IMARC | PRODUCT CODE: 1370302
PUBLISHER: IMARC | PRODUCT CODE: 1370302
Household Cleaners Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
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Abstract
Market Overview:
The global household cleaners market size reached US$ 35.7 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 46.0 Billion by 2028, exhibiting a growth rate (CAGR) of 4.2% during 2023-2028.
Household cleaners refer to various chemicals and cleaning solutions that are used for removing dirt, germs and other contaminants from soft and hard surfaces at home. They include abrasive, non-abrasive and specialty cleaners, bleaches, disinfectants, hard water stain removers and other ammonia- and baking soda-based products. These products are effective against dust, clay, oil, grease, soap scum, hard water marks, limescale, mold and mildew. They are commonly available in the packaging of triggered sprays, aerosol cans and in-pump actuated bottles and can aid in maintaining personal health and hygiene in the household.
Increasing awareness regarding personal hygiene and cleanliness in residential and commercial spaces on account of the spread of the coronavirus disease (COVID-19) represents one of the key factors driving the growth of the market. In line with this, there is a growing preference for specialized cleaners that can be used on glass, mirrored surfaces, stainless steel and wood. Furthermore, the rising demand for environment-friendly and sustainable household products is also providing a boost to the market growth. Household cleaners are usually manufactured using cleaning agents, such as alkalis, acids, surfactants and degreases, which may have a detrimental effect on health upon prolonged exposure. Hence, product manufacturers are using natural and organic ingredients, such as vegetable oils, cornstarch, alcohol, baking soda, oxygen bleach, washing soda and citrus solvents, which is creating a positive outlook for the market. Other factors, including significant infrastructural development resulting in an increasing number of residential projects, coupled with rapid urbanization, rising disposable incomes and changing lifestyles of the consumers, are projected to drive the market further.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global household cleaners market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on product type, distribution channel, ingredient and application.
Breakup by Product Type:
Surface Cleaner
Glass Cleaner
Toilet Bowl Cleaner
Others
Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Convenience Stores
Online Stores
Others
Breakup by Ingredient:
Surfactants
Builders
Solvents
Antimicrobials
Others
Breakup by Application:
Bathroom
Kitchen
Floor
Fabric
Others
Breakup by Region:
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Competitive Landscape:
The report has also analysed the competitive landscape of the market with some of the key players being Bombril S/A, Church & Dwight Co. Inc., Colgate-Palmolive Company, Godrej Consumer Products Limited, Henkel AG & Company KGaA, Kao Corporation, Reckitt Benckiser Group plc., S. C. Johnson & Son Inc., The Procter & Gamble Company and Unilever Plc, etc.
Key Questions Answered in This Report
- 1. How big is the global household cleaners market?
- 2. What is the expected growth rate of the global household cleaners market during 2023-2028?
- 3. What are the key factors driving the global household cleaners market?
- 4. What has been the impact of COVID-19 on the global household cleaners market?
- 5. What is the breakup of the global household cleaners market based on the product type?
- 6. What is the breakup of the global household cleaners market based on the distribution channel?
- 7. What is the breakup of the global household cleaners market based on the application?
- 8. What are the key regions in the global household cleaners market?
- 9. Who are the key players/companies in the global household cleaners market?
Product Code: SR112023A2248
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Household Cleaners Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Product Type
- 6.1 Surface Cleaner
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Glass Cleaner
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
- 6.3 Toilet Bowl Cleaner
- 6.3.1 Market Trends
- 6.3.2 Market Forecast
- 6.4 Others
- 6.4.1 Market Trends
- 6.4.2 Market Forecast
7 Market Breakup by Distribution Channel
- 7.1 Supermarkets and Hypermarkets
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Convenience Stores
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
- 7.3 Online Stores
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
- 7.4 Others
- 7.4.1 Market Trends
- 7.4.2 Market Forecast
8 Market Breakup by Ingredient
- 8.1 Surfactants
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Builders
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
- 8.3 Solvents
- 8.3.1 Market Trends
- 8.3.2 Market Forecast
- 8.4 Antimicrobials
- 8.4.1 Market Trends
- 8.4.2 Market Forecast
- 8.5 Others
- 8.5.1 Market Trends
- 8.5.2 Market Forecast
9 Market Breakup by Application
- 9.1 Bathroom
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 Kitchen
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
- 9.3 Floor
- 9.3.1 Market Trends
- 9.3.2 Market Forecast
- 9.4 Fabric
- 9.4.1 Market Trends
- 9.4.2 Market Forecast
- 9.5 Others
- 9.5.1 Market Trends
- 9.5.2 Market Forecast
10 Market Breakup by Region
- 10.1 North America
- 10.1.1 United States
- 10.1.1.1 Market Trends
- 10.1.1.2 Market Forecast
- 10.1.2 Canada
- 10.1.2.1 Market Trends
- 10.1.2.2 Market Forecast
- 10.1.1 United States
- 10.2 Asia Pacific
- 10.2.1 China
- 10.2.1.1 Market Trends
- 10.2.1.2 Market Forecast
- 10.2.2 Japan
- 10.2.2.1 Market Trends
- 10.2.2.2 Market Forecast
- 10.2.3 India
- 10.2.3.1 Market Trends
- 10.2.3.2 Market Forecast
- 10.2.4 South Korea
- 10.2.4.1 Market Trends
- 10.2.4.2 Market Forecast
- 10.2.5 Australia
- 10.2.5.1 Market Trends
- 10.2.5.2 Market Forecast
- 10.2.6 Indonesia
- 10.2.6.1 Market Trends
- 10.2.6.2 Market Forecast
- 10.2.7 Others
- 10.2.7.1 Market Trends
- 10.2.7.2 Market Forecast
- 10.2.1 China
- 10.3 Europe
- 10.3.1 Germany
- 10.3.1.1 Market Trends
- 10.3.1.2 Market Forecast
- 10.3.2 France
- 10.3.2.1 Market Trends
- 10.3.2.2 Market Forecast
- 10.3.3 United Kingdom
- 10.3.3.1 Market Trends
- 10.3.3.2 Market Forecast
- 10.3.4 Italy
- 10.3.4.1 Market Trends
- 10.3.4.2 Market Forecast
- 10.3.5 Spain
- 10.3.5.1 Market Trends
- 10.3.5.2 Market Forecast
- 10.3.6 Russia
- 10.3.6.1 Market Trends
- 10.3.6.2 Market Forecast
- 10.3.7 Others
- 10.3.7.1 Market Trends
- 10.3.7.2 Market Forecast
- 10.3.1 Germany
- 10.4 Latin America
- 10.4.1 Brazil
- 10.4.1.1 Market Trends
- 10.4.1.2 Market Forecast
- 10.4.2 Mexico
- 10.4.2.1 Market Trends
- 10.4.2.2 Market Forecast
- 10.4.3 Others
- 10.4.3.1 Market Trends
- 10.4.3.2 Market Forecast
- 10.4.1 Brazil
- 10.5 Middle East and Africa
- 10.5.1 Market Trends
- 10.5.2 Market Breakup by Country
- 10.5.3 Market Forecast
11 SWOT Analysis
- 11.1 Overview
- 11.2 Strengths
- 11.3 Weaknesses
- 11.4 Opportunities
- 11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
- 13.1 Overview
- 13.2 Bargaining Power of Buyers
- 13.3 Bargaining Power of Suppliers
- 13.4 Degree of Competition
- 13.5 Threat of New Entrants
- 13.6 Threat of Substitutes
14 Price Indicators
15 Competitive Landscape
- 15.1 Market Structure
- 15.2 Key Players
- 15.3 Profiles of Key Players
- 15.3.1 Bombril S/A
- 15.3.1.1 Company Overview
- 15.3.1.2 Product Portfolio
- 15.3.1.3 Financials
- 15.3.1.4 SWOT Analysis
- 15.3.2 Church & Dwight Co. Inc.
- 15.3.2.1 Company Overview
- 15.3.2.2 Product Portfolio
- 15.3.2.3 Financials
- 15.3.2.4 SWOT Analysis
- 15.3.3 Colgate-Palmolive Company
- 15.3.3.1 Company Overview
- 15.3.3.2 Product Portfolio
- 15.3.3.3 Financials
- 15.3.3.4 SWOT Analysis
- 15.3.4 Godrej Consumer Products Limited
- 15.3.4.1 Company Overview
- 15.3.4.2 Product Portfolio
- 15.3.4.3 Financials
- 15.3.5 Henkel AG & Company KGaA
- 15.3.5.1 Company Overview
- 15.3.5.2 Product Portfolio
- 15.3.5.3 Financials
- 15.3.5.4 SWOT Analysis
- 15.3.6 Kao Corporation
- 15.3.6.1 Company Overview
- 15.3.6.2 Product Portfolio
- 15.3.6.3 Financials
- 15.3.6.4 SWOT Analysis
- 15.3.7 Reckitt Benckiser Group plc.
- 15.3.7.1 Company Overview
- 15.3.7.2 Product Portfolio
- 15.3.7.3 Financials
- 15.3.7.4 SWOT Analysis
- 15.3.8 S. C. Johnson & Son Inc.
- 15.3.8.1 Company Overview
- 15.3.8.2 Product Portfolio
- 15.3.8.3 SWOT Analysis
- 15.3.9 The Procter & Gamble Company
- 15.3.9.1 Company Overview
- 15.3.9.2 Product Portfolio
- 15.3.9.3 Financials
- 15.3.9.4 SWOT Analysis
- 15.3.10 Unilever Plc
- 15.3.10.1 Company Overview
- 15.3.10.2 Product Portfolio
- 15.3.10.3 Financials
- 15.3.10.4 SWOT Analysis
- 15.3.1 Bombril S/A
Product Code: SR112023A2248
List of Figures
- Figure 1: Global: Household Cleaners Market: Major Drivers and Challenges
- Figure 2: Global: Household Cleaners Market: Sales Value (in Billion US$), 2017-2022
- Figure 3: Global: Household Cleaners Market: Breakup by Product Type (in %), 2022
- Figure 4: Global: Household Cleaners Market: Breakup by Distribution Channel (in %), 2022
- Figure 5: Global: Household Cleaners Market: Breakup by Ingredient (in %), 2022
- Figure 6: Global: Household Cleaners Market: Breakup by Application (in %), 2022
- Figure 7: Global: Household Cleaners Market: Breakup by Region (in %), 2022
- Figure 8: Global: Household Cleaners Market Forecast: Sales Value (in Billion US$), 2023-2028
- Figure 9: Global: Household Cleaners (Surface Cleaner) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 10: Global: Household Cleaners (Surface Cleaner) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 11: Global: Household Cleaners (Glass Cleaner) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 12: Global: Household Cleaners (Glass Cleaner) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 13: Global: Household Cleaners (Toilet Bowl Cleaner) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 14: Global: Household Cleaners (Toilet Bowl Cleaner) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 15: Global: Household Cleaners (Other Product Types) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 16: Global: Household Cleaners (Other Product Types) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 17: Global: Household Cleaners (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 18: Global: Household Cleaners (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 19: Global: Household Cleaners (Convenience Stores) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 20: Global: Household Cleaners (Convenience Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 21: Global: Household Cleaners (Online Stores) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 22: Global: Household Cleaners (Online Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 23: Global: Household Cleaners (Other Distribution Channels) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 24: Global: Household Cleaners (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 25: Global: Household Cleaners (Surfactants) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 26: Global: Household Cleaners (Surfactants) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 27: Global: Household Cleaners (Builders) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 28: Global: Household Cleaners (Builders) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 29: Global: Household Cleaners (Solvents) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 30: Global: Household Cleaners (Solvents) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 31: Global: Household Cleaners (Antimicrobials) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 32: Global: Household Cleaners (Antimicrobials) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 33: Global: Household Cleaners (Other Ingredients) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 34: Global: Household Cleaners (Other Ingredients) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 35: Global: Household Cleaners (Bathroom) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 36: Global: Household Cleaners (Bathroom) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 37: Global: Household Cleaners (Kitchen) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 38: Global: Household Cleaners (Kitchen) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 39: Global: Household Cleaners (Floor) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 40: Global: Household Cleaners (Floor) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 41: Global: Household Cleaners (Fabric) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 42: Global: Household Cleaners (Fabric) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 43: Global: Household Cleaners (Other Applications) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 44: Global: Household Cleaners (Other Applications) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 45: North America: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 46: North America: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 47: United States: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 48: United States: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 49: Canada: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 50: Canada: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 51: Asia Pacific: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 52: Asia Pacific: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 53: China: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 54: China: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 55: Japan: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 56: Japan: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 57: India: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 58: India: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 59: South Korea: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 60: South Korea: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 61: Australia: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 62: Australia: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 63: Indonesia: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 64: Indonesia: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 65: Others: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 66: Others: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 67: Europe: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 68: Europe: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 69: Germany: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 70: Germany: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 71: France: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 72: France: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 73: United Kingdom: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 74: United Kingdom: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 75: Italy: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 76: Italy: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 77: Spain: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 78: Spain: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 79: Russia: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 80: Russia: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 81: Others: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 82: Others: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 83: Latin America: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 84: Latin America: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 85: Brazil: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 86: Brazil: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 87: Mexico: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 88: Mexico: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 89: Others: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 90: Others: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 91: Middle East and Africa: Household Cleaners Market: Sales Value (in Million US$), 2017 & 2022
- Figure 92: Middle East and Africa: Household Cleaners Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 93: Global: Household Cleaners Industry: SWOT Analysis
- Figure 94: Global: Household Cleaners Industry: Value Chain Analysis
- Figure 95: Global: Household Cleaners Industry: Porter's Five Forces Analysis
List of Tables
- Table 1: Global: Household Cleaners Market: Key Industry Highlights, 2022 and 2028
- Table 2: Global: Household Cleaners Market Forecast: Breakup by Product Type (in Million US$), 2023-2028
- Table 3: Global: Household Cleaners Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
- Table 4: Global: Household Cleaners Market Forecast: Breakup by Ingredient (in Million US$), 2023-2028
- Table 5: Global: Household Cleaners Market Forecast: Breakup by Application (in Million US$), 2023-2028
- Table 6: Global: Household Cleaners Market Forecast: Breakup by Region (in Million US$), 2023-2028
- Table 7: Global: Household Cleaners Market: Competitive Structure
- Table 8: Global: Household Cleaners Market: Key Players
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