PUBLISHER: IMARC | PRODUCT CODE: 1370475
PUBLISHER: IMARC | PRODUCT CODE: 1370475
Mixed Reality Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
Abstract
Market Overview:
The global mixed reality market size reached US$ 1175.1 Million in 2022. Looking forward, IMARC Group expects the market to reach US$ 1399.0 Million by 2028, exhibiting a growth rate (CAGR) of 38.71% during 2023-2028. The growing need for high quality and enhanced virtual experience, increasing application in corporate events, and rising demand in the gaming and entertainment industry to offer realistic gaming experience represent some of the key factors driving the market.
Mixed reality (MR), also known as hybrid reality, refers to a technology that comprises virtual reality (VR) and augmented reality (AR). It relies on advancements in computer vision, display technologies, graphical processing, input systems, artificial intelligence (AI), and cloud computing. It is a cost-effective, time-saving, and engaging way to provide training to many people. It allows an individual to interact with a virtual environment by using next generation sensing and imaging technologies and enhances the experience with holographic representation of people. It assists in providing face-to-face (F2F) meetings with geographically dispersed teams in a business. Besides this, it aids in detecting physical objects through spatial mapping and bounding boxes. As a result, MR is widely employed in the healthcare, automotive, aerospace and defense, construction, gaming and entertainment, architecture, and education industries across the globe.
Mixed Reality Market Trends:
At present, the rising utilization of MR in the gaming and entertainment industry to offer realistic gaming experiences to users worldwide represents one of the key factors contributing to the growth of the market. Besides this, the growing adoption of MR in the education industry for making the learning process more engaging and attractive using three-dimension (3D) videos and pictures while reducing learning errors is offering a positive market outlook. Additionally, there is a rise in the need for high-quality and enhanced virtual experiences among the masses around the world. This, coupled with the increasing demand for MR in interior designs and architecture to design infrastructure and products easily, is bolstering the growth of the market. Apart from this, the rising utilization of MR in corporate events to expand the business reach by telling brand stories and connecting with attendees is impelling the growth of the market. Moreover, the increasing adoption in the healthcare industry for surgical applications and providing medical training is offering lucrative growth opportunities to industry investors. In addition, the rising emergence of big data and cloud computing technologies in the MR is supporting the growth of the market. Furthermore, the increasing demand for MR in the aerospace and defense industry, as it provides holographic images of the engine that aids in better understanding and in-depth research of the engine, is strengthening the market growth.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global mixed reality market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on component, device type and application.
Component Insights:
Hardware
Sensor
Semiconductor Component
Power Units
Software
The report has provided a detailed breakup and analysis of the mixed reality market based on the component. This includes hardware (sensor, semiconductor component, and power units) and software. According to the report, hardware represented the largest segment.
Device Type Insights:
Wired Device
Wireless Device
A detailed breakup and analysis of the mixed reality market based on the device type has also been provided in the report. This includes wired device and wireless device. According to the report, wireless device accounted for the largest market share.
Application Insights:
Aerospace and Defense
Architecture
Entertainment and Gaming
Medical
Simulation Training
Visualization of Scans
Simulation Surgery
Others
A detailed breakup and analysis of the mixed reality market based on the application has also been provided in the report. This includes aerospace and defense, architecture, entertainment and gaming, medical (simulation training, visualization of scans, and simulation surgery), and others. According to the report, aerospace and defense accounted for the largest market share.
Regional Insights:
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America (the United States and Canada) was the largest market for mixed reality. Some of the factors driving the North America mixed reality market included the presence of numerous key players, rising adoption of MR in the healthcare, automotive, and entertainment sector, introduction of fifth generation (5G) and upgraded network infrastructure, etc.
Competitive Landscape:
The report has also provided a comprehensive analysis of the competitive landscape in the global mixed reality market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Apple Inc., Canon Inc, Dell Technologies Inc., EON Reality, Facebook Inc., HP Development Company L.P, HTC Corporation, Intel Corporation, Magic Leap Inc., Microsoft Corporation, Samsung Electronics Co Ltd., Seiko Epson Corporation., etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Key Questions Answered in This Report:
- How has the global mixed reality market performed so far, and how will it perform in the coming years?
- What are the drivers, restraints, and opportunities in the global mixed reality market?
- What is the impact of each driver, restraint, and opportunity on the global mixed reality market?
- What are the key regional markets?
- Which countries represent the most attractive mixed reality market?
- What is the breakup of the market based on the component?
- Which is the most attractive component in the mixed reality market?
- What is the breakup of the market based on the device type?
- Which is the most attractive device type in the mixed reality market?
- What is the breakup of the market based on the application?
- Which is the most attractive application in the mixed reality market?
- What is the competitive structure of the global mixed reality market?
- Who are the key players/companies in the global mixed reality market?
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Mixed Reality Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Component
- 6.1 Hardware
- 6.1.1 Market Trends
- 6.1.2 Key Segments
- 6.1.2.1 Sensor
- 6.1.2.2 Semiconductor Component
- 6.1.2.3 Power Units
- 6.1.3 Market Forecast
- 6.2 Software
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
7 Market Breakup by Device Type
- 7.1 Wired Device
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Wireless Device
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
8 Market Breakup by Application
- 8.1 Aerospace and Defense
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Architecture
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
- 8.3 Entertainment and Gaming
- 8.3.1 Market Trends
- 8.3.2 Market Forecast
- 8.4 Medical
- 8.4.1 Market Trends
- 8.4.2 Key Segments
- 8.4.2.1 Simulation Training
- 8.4.2.2 Visualization of Scans
- 8.4.2.3 Simulation Surgery
- 8.4.3 Market Forecast
- 8.5 Others
- 8.5.1 Market Trends
- 8.5.2 Market Forecast
9 Market Breakup by Region
- 9.1 North America
- 9.1.1 United States
- 9.1.1.1 Market Trends
- 9.1.1.2 Market Forecast
- 9.1.2 Canada
- 9.1.2.1 Market Trends
- 9.1.2.2 Market Forecast
- 9.1.1 United States
- 9.2 Asia-Pacific
- 9.2.1 China
- 9.2.1.1 Market Trends
- 9.2.1.2 Market Forecast
- 9.2.2 Japan
- 9.2.2.1 Market Trends
- 9.2.2.2 Market Forecast
- 9.2.3 India
- 9.2.3.1 Market Trends
- 9.2.3.2 Market Forecast
- 9.2.4 South Korea
- 9.2.4.1 Market Trends
- 9.2.4.2 Market Forecast
- 9.2.5 Australia
- 9.2.5.1 Market Trends
- 9.2.5.2 Market Forecast
- 9.2.6 Indonesia
- 9.2.6.1 Market Trends
- 9.2.6.2 Market Forecast
- 9.2.7 Others
- 9.2.7.1 Market Trends
- 9.2.7.2 Market Forecast
- 9.2.1 China
- 9.3 Europe
- 9.3.1 Germany
- 9.3.1.1 Market Trends
- 9.3.1.2 Market Forecast
- 9.3.2 France
- 9.3.2.1 Market Trends
- 9.3.2.2 Market Forecast
- 9.3.3 United Kingdom
- 9.3.3.1 Market Trends
- 9.3.3.2 Market Forecast
- 9.3.4 Italy
- 9.3.4.1 Market Trends
- 9.3.4.2 Market Forecast
- 9.3.5 Spain
- 9.3.5.1 Market Trends
- 9.3.5.2 Market Forecast
- 9.3.6 Russia
- 9.3.6.1 Market Trends
- 9.3.6.2 Market Forecast
- 9.3.7 Others
- 9.3.7.1 Market Trends
- 9.3.7.2 Market Forecast
- 9.3.1 Germany
- 9.4 Latin America
- 9.4.1 Brazil
- 9.4.1.1 Market Trends
- 9.4.1.2 Market Forecast
- 9.4.2 Mexico
- 9.4.2.1 Market Trends
- 9.4.2.2 Market Forecast
- 9.4.3 Others
- 9.4.3.1 Market Trends
- 9.4.3.2 Market Forecast
- 9.4.1 Brazil
- 9.5 Middle East and Africa
- 9.5.1 Market Trends
- 9.5.2 Market Breakup by Country
- 9.5.3 Market Forecast
10 SWOT Analysis
- 10.1 Overview
- 10.2 Strengths
- 10.3 Weaknesses
- 10.4 Opportunities
- 10.5 Threats
11 Value Chain Analysis
12 Porters Five Forces Analysis
- 12.1 Overview
- 12.2 Bargaining Power of Buyers
- 12.3 Bargaining Power of Suppliers
- 12.4 Degree of Competition
- 12.5 Threat of New Entrants
- 12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
- 14.1 Market Structure
- 14.2 Key Players
- 14.3 Profiles of Key Players
- 14.3.1 Apple Inc.
- 14.3.1.1 Company Overview
- 14.3.1.2 Product Portfolio
- 14.3.2 Canon Inc
- 14.3.2.1 Company Overview
- 14.3.2.2 Product Portfolio
- 14.3.3 Dell Technologies Inc.
- 14.3.3.1 Company Overview
- 14.3.3.2 Product Portfolio
- 14.3.4 EON Reality
- 14.3.4.1 Company Overview
- 14.3.4.2 Product Portfolio
- 14.3.5 Facebook Inc.
- 14.3.5.1 Company Overview
- 14.3.5.2 Product Portfolio
- 14.3.6 HP Development Company L.P
- 14.3.6.1 Company Overview
- 14.3.6.2 Product Portfolio
- 14.3.7 HTC Corporation
- 14.3.7.1 Company Overview
- 14.3.7.2 Product Portfolio
- 14.3.8 Intel Corporation
- 14.3.8.1 Company Overview
- 14.3.8.2 Product Portfolio
- 14.3.9 Magic Leap Inc.
- 14.3.9.1 Company Overview
- 14.3.9.2 Product Portfolio
- 14.3.10 Microsoft Corporation
- 14.3.10.1 Company Overview
- 14.3.10.2 Product Portfolio
- 14.3.11 Samsung Electronics Co Ltd.
- 14.3.11.1 Company Overview
- 14.3.11.2 Product Portfolio
- 14.3.12 Seiko Epson Corporation
- 14.3.12.1 Company Overview
- 14.3.12.2 Product Portfolio
- 14.3.1 Apple Inc.
List of Figures
- Figure 1: Global: Mixed Reality Market: Major Drivers and Challenges
- Figure 2: Global: Mixed Reality Market: Sales Value (in Million US$), 2017-2022
- Figure 3: Global: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 4: Global: Mixed Reality Market: Breakup by Component (in %), 2022
- Figure 5: Global: Mixed Reality Market: Breakup by Device Type (in %), 2022
- Figure 6: Global: Mixed Reality Market: Breakup by Application (in %), 2022
- Figure 7: Global: Mixed Reality Market: Breakup by Region (in %), 2022
- Figure 8: Global: Mixed Reality (Hardware) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 9: Global: Mixed Reality (Hardware) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 10: Global: Mixed Reality (Software) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 11: Global: Mixed Reality (Software) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 12: Global: Mixed Reality (Wired Device) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 13: Global: Mixed Reality (Wired Device) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 14: Global: Mixed Reality (Wireless Device) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 15: Global: Mixed Reality (Wireless Device) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 16: Global: Mixed Reality (Aerospace and Defense) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 17: Global: Mixed Reality (Aerospace and Defense) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 18: Global: Mixed Reality (Architecture) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 19: Global: Mixed Reality (Architecture) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 20: Global: Mixed Reality (Entertainment and Gaming) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 21: Global: Mixed Reality (Entertainment and Gaming) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 22: Global: Mixed Reality (Medical) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 23: Global: Mixed Reality (Medical) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 24: Global: Mixed Reality (Other Applications) Market: Sales Value (in Million US$), 2017 & 2022
- Figure 25: Global: Mixed Reality (Other Applications) Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 26: North America: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 27: North America: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 28: United States: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 29: United States: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 30: Canada: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 31: Canada: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 32: Asia-Pacific: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 33: Asia-Pacific: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 34: China: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 35: China: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 36: Japan: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 37: Japan: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 38: India: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 39: India: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 40: South Korea: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 41: South Korea: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 42: Australia: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 43: Australia: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 44: Indonesia: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 45: Indonesia: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 46: Others: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 47: Others: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 48: Europe: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 49: Europe: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 50: Germany: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 51: Germany: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 52: France: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 53: France: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 54: United Kingdom: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 55: United Kingdom: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 56: Italy: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 57: Italy: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 58: Spain: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 59: Spain: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 60: Russia: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 61: Russia: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 62: Others: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 63: Others: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 64: Latin America: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 65: Latin America: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 66: Brazil: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 67: Brazil: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 68: Mexico: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 69: Mexico: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 70: Others: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 71: Others: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 72: Middle East and Africa: Mixed Reality Market: Sales Value (in Million US$), 2017 & 2022
- Figure 73: Middle East and Africa: Mixed Reality Market: Breakup by Country (in %), 2022
- Figure 74: Middle East and Africa: Mixed Reality Market Forecast: Sales Value (in Million US$), 2023-2028
- Figure 75: Global: Mixed Reality Industry: SWOT Analysis
- Figure 76: Global: Mixed Reality Industry: Value Chain Analysis
- Figure 77: Global: Mixed Reality Industry: Porter's Five Forces Analysis
List of Tables
- Table 1: Global: Mixed Reality Market: Key Industry Highlights, 2022 and 2028
- Table 2: Global: Mixed Reality Market Forecast: Breakup by Component (in Million US$), 2023-2028
- Table 3: Global: Mixed Reality Market Forecast: Breakup by Device Type (in Million US$), 2023-2028
- Table 4: Global: Mixed Reality Market Forecast: Breakup by Application (in Million US$), 2023-2028
- Table 5: Global: Mixed Reality Market Forecast: Breakup by Region (in Million US$), 2023-2028
- Table 6: Global: Mixed Reality Market: Competitive Structure
- Table 7: Global: Mixed Reality Market: Key Players
