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PUBLISHER: IMARC | PRODUCT CODE: 1390520

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PUBLISHER: IMARC | PRODUCT CODE: 1390520

Smartwatch Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

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Abstract

The global smartwatch market size reached US$ 37.6 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 113.9 Billion by 2028, exhibiting a growth rate (CAGR) of 20.29% during 2022-2028.

A smartwatch is a digital device worn on the wrist to give atomic clock accuracy. It is connected to a smartphone to provide notifications of e-mails, messages, and incoming calls. It includes several apps that offer additional functionality, such as displaying weather information, and maps, and listing stock prices. It can also be used to make phone calls and send and receive text messages. As it has pedometers and heart rate monitors to help users track their health, its demand is escalating around the world.

Global Smartwatch Market Trends:

The rising adoption of smart and connected devices represents one of the key factors stimulating the market growth. In addition, the increasing penetration of the internet and boosting sales of smartphones are influencing the market positively. Moreover, the rising health consciousness among individuals due to the growing prevalence of chronic and lifestyle diseases is catalyzing the demand for wireless fitness devices like smartwatches across the globe. Smartwatches are connected to fitness apps to provide insightful information about the overall health of individuals and track their nutritional intake. Apart from this, the integration of artificial intelligence (AI) ensures smart diagnostics and monitoring of patient health. The increasing participation of individuals in sports and other physical activities, in confluence with the emerging trend of adventure recreation and wellness tourism, is also contributing to market growth. Furthermore, due to the mass outbreak of coronavirus disease (COVID-19), health institutes across the globe are studying the significance of smartwatches for monitoring patients. For instance, Karolinska Institutet (KI), a Sweden-based medical university, initiated research on the use of smartwatch electrocardiogram (ECG) tests to identify individuals with Long COVID.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global smartwatch market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on product, operating system, application and distribution channel.

Breakup by Product:

Extension

Standalone

Hybrid

Breakup by Operating System:

WatchOS

Android

Others

Breakup by Application:

Personal Assistance

Healthcare and Wellness

Sports

Others

Breakup by Distribution Channel:

Online Stores

Offline Stores

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Apple Inc., Fitbit Inc. (Alphabet Inc.), Fossil Group Inc., Garmin Ltd, Huawei Technologies Co. Ltd., LG Electronics Inc., Samsung Electronics Co. Ltd., Sony Corporation, Withings and Zepp Health Corporation.

Key Questions Answered in This Report

  • 1. What was the size of the global smartwatch market in 2022?
  • 2. What is the expected growth rate of the global smartwatch market during 2023-2028?
  • 3. What are the key factors driving the global smartwatch market?
  • 4. What has been the impact of COVID-19 on the global smartwatch market?
  • 5. What is the breakup of the global smartwatch market based on the product?
  • 6. What is the breakup of the global smartwatch market based on the operating system?
  • 7. What is the breakup of the global smartwatch market based on the application?
  • 8. What is the breakup of the global smartwatch market based on the distribution channel?
  • 9. What are the key regions in the global smartwatch market?
  • 10. Who are the key players/companies in the global smartwatch market?
Product Code: SR112023A4286

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Smartwatch Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Product

  • 6.1 Extension
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Standalone
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Hybrid
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast

7 Market Breakup by Operating System

  • 7.1 WatchOS
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Android
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Others
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast

8 Market Breakup by Application

  • 8.1 Personal Assistance
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Healthcare and Wellness
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Sports
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Others
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast

9 Market Breakup by Distribution Channel

  • 9.1 Online Stores
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Offline Stores
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia-Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Apple Inc.
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
      • 15.3.1.3 Financials
      • 15.3.1.4 SWOT Analysis
    • 15.3.2 Fitbit Inc. (Alphabet Inc.)
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
    • 15.3.3 Fossil Group Inc.
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
      • 15.3.3.3 Financials
      • 15.3.3.4 SWOT Analysis
    • 15.3.4 Garmin Ltd
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
      • 15.3.4.3 Financials
      • 15.3.4.4 SWOT Analysis
    • 15.3.5 Huawei Technologies Co. Ltd.
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
    • 15.3.6 LG Electronics Inc.
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
      • 15.3.6.3 Financials
      • 15.3.6.4 SWOT Analysis
    • 15.3.7 Samsung Electronics Co. Ltd.
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
      • 15.3.7.3 Financials
      • 15.3.7.4 SWOT Analysis
    • 15.3.8 Sony Corporation
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
      • 15.3.8.3 Financials
      • 15.3.8.4 SWOT Analysis
    • 15.3.9 Withings
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
    • 15.3.10 Zepp Health Corporation
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
      • 15.3.10.3 Financials
Product Code: SR112023A4286

List of Figures

  • Figure 1: Global: Smartwatch Market: Major Drivers and Challenges
  • Figure 2: Global: Smartwatch Market: Sales Value (in Billion US$), 2017-2022
  • Figure 3: Global: Smartwatch Market Forecast: Sales Value (in Billion US$), 2023-2028
  • Figure 4: Global: Smartwatch Market: Breakup by Product (in %), 2022
  • Figure 5: Global: Smartwatch Market: Breakup by Operating System (in %), 2022
  • Figure 6: Global: Smartwatch Market: Breakup by Application (in %), 2022
  • Figure 7: Global: Smartwatch Market: Breakup by Distribution Channel (in %), 2022
  • Figure 8: Global: Smartwatch Market: Breakup by Region (in %), 2022
  • Figure 9: Global: Smartwatch (Extension) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 10: Global: Smartwatch (Extension) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 11: Global: Smartwatch (Standalone) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 12: Global: Smartwatch (Standalone) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 13: Global: Smartwatch (Hybrid) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 14: Global: Smartwatch (Hybrid) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 15: Global: Smartwatch (WatchOS) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 16: Global: Smartwatch (WatchOS) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 17: Global: Smartwatch (Android) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 18: Global: Smartwatch (Android) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 19: Global: Smartwatch (Other Operating Systems) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 20: Global: Smartwatch (Other Operating Systems) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 21: Global: Smartwatch (Personal Assistance) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 22: Global: Smartwatch (Personal Assistance) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 23: Global: Smartwatch (Healthcare and Wellness) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 24: Global: Smartwatch (Healthcare and Wellness) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 25: Global: Smartwatch (Sports) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 26: Global: Smartwatch (Sports) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 27: Global: Smartwatch (Other Applications) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 28: Global: Smartwatch (Other Applications) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 29: Global: Smartwatch (Online Stores) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 30: Global: Smartwatch (Online Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 31: Global: Smartwatch (Offline Stores) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 32: Global: Smartwatch (Offline Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 33: North America: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 34: North America: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 35: United States: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 36: United States: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 37: Canada: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 38: Canada: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 39: Asia-Pacific: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 40: Asia-Pacific: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 41: China: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 42: China: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 43: Japan: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 44: Japan: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 45: India: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 46: India: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 47: South Korea: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 48: South Korea: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 49: Australia: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 50: Australia: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 51: Indonesia: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 52: Indonesia: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 53: Others: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 54: Others: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 55: Europe: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 56: Europe: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 57: Germany: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 58: Germany: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 59: France: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 60: France: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 61: United Kingdom: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 62: United Kingdom: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 63: Italy: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 64: Italy: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 65: Spain: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 66: Spain: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 67: Russia: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 68: Russia: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 69: Others: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 70: Others: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 71: Latin America: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 72: Latin America: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 73: Brazil: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 74: Brazil: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 75: Mexico: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 76: Mexico: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 77: Others: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 78: Others: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 79: Middle East and Africa: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 80: Middle East and Africa: Smartwatch Market: Breakup by Country (in %), 2022
  • Figure 81: Middle East and Africa: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 82: Global: Smartwatch Industry: SWOT Analysis
  • Figure 83: Global: Smartwatch Industry: Value Chain Analysis
  • Figure 84: Global: Smartwatch Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Smartwatch Market: Key Industry Highlights, 2022 and 2028
  • Table 2: Global: Smartwatch Market Forecast: Breakup by Product (in Million US$), 2023-2028
  • Table 3: Global: Smartwatch Market Forecast: Breakup by Operating System (in Million US$), 2023-2028
  • Table 4: Global: Smartwatch Market Forecast: Breakup by Application (in Million US$), 2023-2028
  • Table 5: Global: Smartwatch Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
  • Table 6: Global: Smartwatch Market Forecast: Breakup by Region (in Million US$), 2023-2028
  • Table 7: Global: Smartwatch Market: Competitive Structure
  • Table 8: Global: Smartwatch Market: Key Players
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