PUBLISHER: IMARC | PRODUCT CODE: 1451246
PUBLISHER: IMARC | PRODUCT CODE: 1451246
The North America beer market size reached US$ 180.2 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 269.1 Billion by 2032, exhibiting a growth rate (CAGR) of 4.4% during 2024-2032.
Beer is an alcoholic beverage which is widely preferred across the globe. It is made with hops, water and various cereal grains, such as wheat, rice, corn, and rye. The mixture of these ingredients is fermented by adding yeast, which feeds on sugar, and multiplies while producing carbon dioxide and ethanol. When consumed in a controlled manner, beer helps in preventing cardiovascular diseases, such as atherosclerosis, angina, stroke and heart attack. Apart from this, it is also beneficial in reducing the risk of developing type 2 diabetes and preventing ulcers.
The North America beer market is currently being driven by several factors. The easy consumption of beer, without dilution or addition of any flavoring substances, supports the on-the-go lifestyles of the consumers in the region. Moreover, the introduction of innovative flavors, such as strawberry, blueberry, chocolate, peach and lemon, has enhanced the existing taste of beer, thereby catering to the different preferences of the consumers. Additionally, the introduction of specialty beers which are generally brewed to a classic style with the help of different flavors, including honey, hot pepper, smoke, ginger and sweet potatoes, are also stimulating the market growth. Furthermore, several manufacturers in the region are using high-quality ingredients and special brewing techniques to produce premium beers for better drinking experience. In addition to this, the rising health consciousness among the consumers coupled with the availability of low or no-alcohol beers has positively influenced the demand for beer in the region.
IMARC Group provides an analysis of the key trends in each sub-segment of the North America beer market report, along with forecasts at the regional and country level from 2024-2032. Our report has categorized the market based on product type, packaging, production, alcohol content, flavour and distribution channel.
Key Regions Analysed
United States
Canada
Mexico
Analysis for Each Country
Market by Product Type
Standard Lager
Premium Lager
Specialty Beer
Others
Market by Packaging
Glass
PET Bottle
Metal Can
Others
Market by Production
Macro-Brewery
Micro-Brewery
Others
Market by Alcohol Content
High
Low
Alcohol Free
Market by Flavour
Unflavoured
Flavoured
Market by Distribution Channel
Supermarkets and Hypermarkets
On-Trades
Specialty Stores
Convenience Stores
Others
Value Chain Analysis
Key Drivers and Challenges
Porters Five Forces Analysis
PESTEL Analysis
Government Regulations
Competitive Landscape
Competitive Structure
Key Player Profiles