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PUBLISHER: IMARC | PRODUCT CODE: 1722981

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PUBLISHER: IMARC | PRODUCT CODE: 1722981

Irish Whiskey Market Size, Share, Trends and Forecast by Type, Pricing, Sales Channel, and Region, 2025-2033

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The global Irish whiskey market size was valued at USD 5.40 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 9.5 Billion by 2033, exhibiting a CAGR of 6.44% from 2025-2033. North America currently dominates the market, holding a market share of over 46.8% in 2024. The market is driven by rising demand for premium spirits, a growing cocktail culture, strong off-trade sales, and increasing interest in craft and heritage whiskey.

Irish whiskey is a dark distilled spirit made using triple distillation from a yeast-fermented mash of malted cereal grains, such as corn, rye, wheat, and barley. It is rich in zinc, iron, phosphorus, thiamine, niacin, vitamins, minerals, ellagic acid, and other essential nutrients. It also has antioxidants which are compounds that help protect the body against damage from free radicals. It aids in promoting relaxation, improving digestion, and minimizing the risk of developing pneumonia, hypertension, tuberculosis, obesity, and heart diseases. At present, key players operating worldwide are introducing novel variants, such as apple, berries, mint, spiced, coffee, and honey, to expand their product portfolio.

Irish Whiskey Market Trends:

There is an increase in the preferences for premium alcoholic beverages on account of the expanding purchasing power of consumers. This, coupled with the growing adoption of western drink culture and significant growth in the food and beverages (F&B) industry, represents one of the major factors driving the demand for Irish whiskey around the world. In addition, there is a rise in the number of commercial spaces, such as distilleries, microbreweries, cafes, pubs, restaurants, bars, and hotels, which offer a variety of Irish whiskey-based experimental cocktails. This, along with the increasing collaboration of Irish whiskey brands with these establishments to launch various endorsement programs, is strengthening the growth of the market. Moreover, the growing use of Irish whiskey in the preparation of different fancy food recipes, such as truffles, cheesecakes, mousse, ice cream, brownies, tiramisu, pudding, and oatmeal, is influencing the market positively. Besides this, the increasing awareness among the masses about the benefits of consuming Irish whiskey as compared to other alcoholic beverages is propelling the growth of the market. Apart from this, key players are focusing on investing in different marketing strategies, such as celebrity endorsements and social media campaigns, to expand their market reach. They are also adopting innovative and environment-friendly packaging due to the emerging trend of gifting unique premium items, such as Irish whiskey. Furthermore, the growing popularity of home delivery services through online portals that provide convenience, vast collection, and fast shipping facilities is creating a positive outlook for the market.

Key Market Segmentation:

Type Insights:

  • Blended
  • Single Malt
  • Single Pot Still
  • Single Grain

Pricing Insights:

  • Mass
  • Premium

Sales Channel Insights:

  • On-trade
  • Off-trade

Regional Insights:

  • North America
  • United States
  • Canada
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
  • Latin America
  • Brazil
  • Mexico
  • Others
  • Middle East and Africa
  • The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America (the United States and Canada) was the largest market for Irish whiskey. Some of the factors driving the North America Irish whiskey market included increasing tourist visit, product innovations, rising marketing strategies, etc.

Competitive Landscape:

  • The report has also provided a comprehensive analysis of the competitive landscape in the global Irish whiskey market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Beam Suntory Inc. (Suntory Holdings Limited), Boann Distillery, Brown-Forman Corporation, Connacht Whiskey Company Limited, Diageo plc, Edrington, Pernod Ricard, Sazerac Company Inc., Teeling Whiskey Distillery, West Cork Distillers, and William Grant & Sons Ltd., etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report

  • 1.How big is the Irish whiskey market?
  • 2.What is the future outlook of Irish whiskey market?
  • 3.What are the key factors driving the Irish whiskey market?
  • 4.Which region accounts for the largest Irish whiskey market share?
  • 5.Which are the leading companies in the global Irish whiskey market?
Product Code: SR112025A5031

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Irish Whiskey Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Type

  • 6.1 Blended
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Single Malt
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Single Pot Still
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Single Grain
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast

7 Market Breakup by Pricing

  • 7.1 Mass
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Premium
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Sales Channel

  • 8.1 On-trade
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Off-trade
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 Beam Suntory Inc. (Suntory Holdings Limited)
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
    • 14.3.2 Boann Distillery
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
    • 14.3.3 Brown-Forman Corporation
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
      • 14.3.3.3 Financials
      • 14.3.3.4 SWOT Analysis
    • 14.3.4 Connacht Whiskey Company Limited
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
    • 14.3.5 Diageo plc
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
      • 14.3.5.3 Financials
      • 14.3.5.4 SWOT Analysis
    • 14.3.6 Edrington
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
    • 14.3.7 Pernod Ricard
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
      • 14.3.7.3 Financials
      • 14.3.7.4 SWOT Analysis
    • 14.3.8 Sazerac Company Inc.
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
    • 14.3.9 Teeling Whiskey Distillery
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
    • 14.3.10 West Cork Distillers
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
    • 14.3.11 William Grant & Sons Ltd.
      • 14.3.11.1 Company Overview
      • 14.3.11.2 Product Portfolio
Product Code: SR112025A5031

List of Figures

  • Figure 1: Global: Irish Whiskey Market: Major Drivers and Challenges
  • Figure 2: Global: Irish Whiskey Market: Sales Value (in Billion USD), 2019-2024
  • Figure 3: Global: Irish Whiskey Market Forecast: Sales Value (in Billion USD), 2025-2033
  • Figure 4: Global: Irish Whiskey Market: Breakup by Type (in %), 2024
  • Figure 5: Global: Irish Whiskey Market: Breakup by Pricing (in %), 2024
  • Figure 6: Global: Irish Whiskey Market: Breakup by Sales Channel (in %), 2024
  • Figure 7: Global: Irish Whiskey Market: Breakup by Region (in %), 2024
  • Figure 8: Global: Irish Whiskey (Blended) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 9: Global: Irish Whiskey (Blended) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 10: Global: Irish Whiskey (Single Malt) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 11: Global: Irish Whiskey (Single Malt) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 12: Global: Irish Whiskey (Single Pot Still) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 13: Global: Irish Whiskey (Single Pot Still) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 14: Global: Irish Whiskey (Single Grain) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 15: Global: Irish Whiskey (Single Grain) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 16: Global: Irish Whiskey (Mass) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 17: Global: Irish Whiskey (Mass) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 18: Global: Irish Whiskey (Premium) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 19: Global: Irish Whiskey (Premium) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 20: Global: Irish Whiskey (On-trade) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 21: Global: Irish Whiskey (On-trade) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 22: Global: Irish Whiskey (Off-trade) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 23: Global: Irish Whiskey (Off-trade) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 24: North America: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 25: North America: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 26: United States: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 27: United States: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 28: Canada: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 29: Canada: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 30: Asia-Pacific: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 31: Asia-Pacific: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 32: China: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 33: China: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 34: Japan: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 35: Japan: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 36: India: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 37: India: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 38: South Korea: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 39: South Korea: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 40: Australia: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 41: Australia: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 42: Indonesia: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 43: Indonesia: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 44: Others: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 45: Others: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 46: Europe: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 47: Europe: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 48: Germany: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 49: Germany: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 50: France: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 51: France: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 52: United Kingdom: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 53: United Kingdom: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 54: Italy: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 55: Italy: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 56: Spain: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 57: Spain: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 58: Russia: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 59: Russia: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 60: Others: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 61: Others: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 62: Latin America: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 63: Latin America: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 64: Brazil: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 65: Brazil: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 66: Mexico: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 67: Mexico: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 68: Others: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 69: Others: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 70: Middle East and Africa: Irish Whiskey Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 71: Middle East and Africa: Irish Whiskey Market: Breakup by Country (in %), 2024
  • Figure 72: Middle East and Africa: Irish Whiskey Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 73: Global: Irish Whiskey Industry: SWOT Analysis
  • Figure 74: Global: Irish Whiskey Industry: Value Chain Analysis
  • Figure 75: Global: Irish Whiskey Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Irish Whiskey Market: Key Industry Highlights, 2024 and 2033
  • Table 2: Global: Irish Whiskey Market Forecast: Breakup by Type (in Million USD), 2025-2033
  • Table 3: Global: Irish Whiskey Market Forecast: Breakup by Pricing (in Million USD), 2025-2033
  • Table 4: Global: Irish Whiskey Market Forecast: Breakup by Sales Channel (in Million USD), 2025-2033
  • Table 5: Global: Irish Whiskey Market Forecast: Breakup by Region (in Million USD), 2025-2033
  • Table 6: Global: Irish Whiskey Market: Competitive Structure
  • Table 7: Global: Irish Whiskey Market: Key Players
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