PUBLISHER: IMARC | PRODUCT CODE: 1753966
PUBLISHER: IMARC | PRODUCT CODE: 1753966
India Packaged Rice Market Report by Product Type, Packaging, Pack Size, Distribution Channel, and Region 2025-2033
The India packaged rice market size reached 13.0 Million Tons in 2024. Looking forward, IMARC Group expects the market to reach 20.1 Million Tons by 2033, exhibiting a growth rate (CAGR) of 4.94% during 2025-2033. The increasing adoption of advanced technology and machinery in rice processing, growing consumer consciousness regarding food safety and quality, and increasing number of lucrative export opportunities represent some of the key factors driving the market.
Packaged rice refers to rice that has been cleaned, processed, and packaged for sale and is considered as a popular food item in many parts of the world. It is usually produced in large quantities and sold in various sizes and grades and the packaging can be in the form of bags, boxes, or containers, depending on the manufacturer. Packaging process involves cleaning and processing the rice to remove the outer hull, bran, and germ layers, leaving only the starchy endosperm, resulting in grains that are usually long and slender, with a white or brownish color. This process results in a longer shelf life and reduces the need for washing before cooking. Packaged rice serves several functions, including convenience, as it requires no washing or soaking before cooking and versatility, as it can be used in a wide range of dishes. In addition to this, it is a good source of fiber, carbohydrates, and essential vitamins and minerals. Its long shelf life, affordability and consistency make it an ideal choice for many dishes.
India Packaged Rice Market Trends:
The market in India is primarily driven by the increasing adoption of advanced technology and machinery in rice processing, leading to the development of high-quality packaged rice. In line with this, the shifting consumer preference towards convenient food products is providing an impetus to the demand for packaged rice. Moreover, the growing consumer consciousness regarding food safety and quality resulting in an augmented demand for high-grade packaged rice with sleek grains, unique aroma and taste. Besides this, the increasing number of retailers offering different varieties of packaged rice via both online and offline distribution channels is impacting the market positively. The market is further fueled by the increasing demand for packaged rice in international markets, resulting in lucrative export opportunities for India packaged rice manufacturers. Apart from this, the implementation of several initiatives by the government of India to support the agricultural sector are providing a boost to the rice production and processing, which, in turn, is driving the market. Furthermore, numerous strategies adopted by key players, such as mergers and acquisitions (M&As), partnerships and collaborations to enhance their geographical presence are also creating a positive market outlook. Some of the other factors contributing to the market include rapid urbanization, increasing product premiumization, inflating disposable income levels resulting in higher purchase power, growing health consciousness among consumers, and extensive research and development (R&D) activities.
Key Market Segmentation:
Product Type Insights:
- Parboiled Rice
- Basmati Rice
Packaging Insights:
- Pouches
- Woven Bags
- Others
Pack Size Insights:
- 5 Kilograms
- 1 Kilogram
- Others
Distribution Channel Insights:
- General Trade: Convenience Stores/Kirana Stores
- Modern Trade: Supermarkets/Hypermarkets/Specialty Stores
- Online and E-Commerce
- Others
Regional Insights:
- North India
- West and Central India
- South India
- East India
- The report has also provided a comprehensive analysis of all the major regional markets, which include North India, West and Central India, South India, and East India. According to the report, East India was the largest market for packaged rice. Some of the factors driving the East India packaged rice market included the inflating disposable income levels, shifting consumer preference towards convenient food products, increasing number of retailers offering different varieties of packaged rice, etc.
Competitive Landscape:
- The report has also provided a comprehensive analysis of the competitive landscape in the India packaged rice market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Adani Wilmar Ltd., Aeroplane Rice Ltd., Amira Nature Foods Ltd., Baba Naga Agro Pvt. Ltd., Balashree Foods Pvt. Ltd., Chaman Lal Setia Exports Ltd., Future Consumer Limited, KRBL Limited, Lal Qilla (Amar Singh Chawal Wala), LT Foods, Patanjali Ayurved Limited, Shri Lal Mahal Group, Sriveda Sattva Pvt. Ltd., VSR Foods, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Key Questions Answered in This Report
- 1.What was the size of the India packaged rice market in 2024?
- 2.What is the expected growth rate of the India packaged rice market during 2025-2033?
- 3.What has been the impact of COVID-19 on the India packaged rice market?
- 4.What are the key factors driving the India packaged rice market?
- 5.What is the breakup of the India packaged rice market based on the product type?
- 6.What is the breakup of the India packaged rice market based on the packaging?
- 7.What is the breakup of the India packaged rice market based on the pack size?
- 8.What is the breakup of the India packaged rice market based on the distribution channel?
- 9.What are the key regions in the India packaged rice market?
- 10.Who are the key players/companies in the India packaged rice market?
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 India Packaged Rice Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Product Type
- 6.1 Parboiled Rice
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Basmati Rice
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
7 Market Breakup by Packaging
- 7.1 Pouches
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Woven Bags
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
- 7.3 Others
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
8 Market Breakup by Pack Size
- 8.1 5 Kilograms
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 1 Kilogram
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
- 8.3 Others
- 8.3.1 Market Trends
- 8.3.2 Market Forecast
9 Market Breakup by Distribution Channel
- 9.1 General Trade: Convenience Stores/Kirana Stores
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 Modern Trade: Supermarkets/Hypermarkets/Specialty Stores
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
- 9.3 Online and E-Commerce
- 9.3.1 Market Trends
- 9.3.2 Market Forecast
- 9.4 Others
- 9.4.1 Market Trends
- 9.4.2 Market Forecast
10 Market Breakup by Region
- 10.1 North India
- 10.1.1 Market Trends
- 10.1.2 Market Breakup by State
- 10.1.3 Market Forecast
- 10.2 West and Central India
- 10.2.1 Market Trends
- 10.2.2 Market Breakup by State
- 10.2.3 Market Forecast
- 10.3 South India
- 10.3.1 Market Trends
- 10.3.2 Market Breakup by State
- 10.3.3 Market Forecast
- 10.4 East India
- 10.4.1 Market Trends
- 10.4.2 Market Breakup by State
- 10.4.3 Market Forecast
11 SWOT Analysis
- 11.1 Strengths
- 11.1 Weakness
- 11.3 Opportunities
- 11.4 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
14 Pricing and Margin Analysis
- 14.1 Analysis of Price Offered by Major Players With Their SKUs
- 14.2 Margins at Various Levels of Supply Chain
- 14.3 Pricing Strategy at Entry Level
15 Competitive Landscape
- 15.1 Market Structure
- 15.2 Key Players
- 15.3 Business and Marketing Strategies
- 15.4 Key Players Profiles
- 15.4.1 Adani Wilmar Ltd.
- 15.4.1.1 Company Overview
- 15.4.1.2 Product Portfolio
- 15.4.1.3 Financials
- 15.4.2 Aeroplane Rice Ltd.
- 15.4.2.1 Company Overview
- 15.4.2.2 Product Portfolio
- 15.4.3 Amira Nature Foods Ltd.
- 15.4.3.1 Company Overview
- 15.4.3.2 Product Portfolio
- 15.4.4 Baba Naga Agro Pvt. Ltd.
- 15.4.4.1 Company Overview
- 15.4.4.2 Product Portfolio
- 15.4.5 Balashree Foods Pvt. Ltd.
- 15.4.5.1 Company Overview
- 15.4.5.2 Product Portfolio
- 15.4.6 Chaman Lal Setia Exports Ltd.
- 15.4.6.1 Company Overview
- 15.4.6.2 Product Portfolio
- 15.4.6.3 Financials
- 15.4.7 Future Consumer Limited
- 15.4.7.1 Company Overview
- 15.4.7.2 Product Portfolio
- 15.4.7.3 Financials
- 15.4.7.4 SWOT Analysis
- 15.4.8 KRBL Limited
- 15.4.8.1 Company Overview
- 15.4.8.2 Product Portfolio
- 15.4.8.3 Financials
- 15.4.9 Lal Qilla (Amar Singh Chawal Wala)
- 15.4.9.1 Company Overview
- 15.4.9.2 Product Portfolio
- 15.4.10 LT Foods
- 15.4.10.1 Company Overview
- 15.4.10.2 Product Portfolio
- 15.4.10.3 Financials
- 15.4.11 Patanjali Ayurved Limited
- 15.4.11.1 Company Overview
- 15.4.11.2 Product Portfolio
- 15.4.11.3 Financials
- 15.4.12 Shri Lal Mahal Group
- 15.4.12.1 Company Overview
- 15.4.12.2 Product Portfolio
- 15.4.13 Sriveda Sattva Pvt. Ltd.
- 15.4.13.1 Company Overview
- 15.4.13.2 Product Portfolio
- 15.4.14 VSR Foods
- 15.4.14.1 Company Overview
- 15.4.14.2 Product Portfolio
- 15.4.1 Adani Wilmar Ltd.
List of Figures
- Figure 1: India: Packaged Rice Market: Major Drivers and Challenges
- Figure 2: India: Packaged Rice Market: Volume Trends (in Million Tons), 2019-2024
- Figure 3: India: Packaged Rice Market Forecast: Volume Trends (in Million Tons), 2025-2033
- Figure 4: India: Packaged Rice Market: Breakup by Product Type (in %), 2024
- Figure 5: India: Packaged Rice Market: Breakup by Packaging (in %), 2024
- Figure 6: India: Packaged Rice Market: Breakup by Pack Size (in %), 2024
- Figure 7: India: Packaged Rice Market: Breakup by Distribution Channel (in %), 2024
- Figure 8: India: Packaged Rice Market: Breakup by Region (in %), 2024
- Figure 9: India: Packaged Rice Market (Parboiled Rice): Volume Trends (in '000 Tons), 2019-2024
- Figure 10: India: Packaged Rice Market Forecast (Parboiled Rice): Volume Trends (in '000 Tons), 2025-2033
- Figure 11: India: Packaged Rice Market (Basmati Rice): Volume Trends (in '000 Tons), 2019-2024
- Figure 12: India: Packaged Rice Market Forecast (Basmati Rice): Volume Trends (in '000 Tons), 2025-2033
- Figure 13: India: Packaged Rice Market (Pouches): Volume Trends (in '000 Tons), 2019-2024
- Figure 14: India: Packaged Rice Market Forecast (Pouches): Volume Trends (in '000 Tons), 2025-2033
- Figure 15: India: Packaged Rice Market (Woven Bags): Volume Trends (in '000 Tons), 2019-2024
- Figure 16: India: Packaged Rice Market Forecast (Woven Bags): Volume Trends (in '000 Tons), 2025-2033
- Figure 17: India: Packaged Rice Market (Other Packagings): Volume Trends (in '000 Tons), 2019-2024
- Figure 18: India: Packaged Rice Market Forecast (Other Packagings): Volume Trends (in '000 Tons), 2025-2033
- Figure 19: India: Packaged Rice Market (5 Kilograms): Volume Trends (in '000 Tons), 2019-2024
- Figure 20: India: Packaged Rice Market Forecast (5 Kilograms): Volume Trends (in '000 Tons), 2025-2033
- Figure 21: India: Packaged Rice Market (1 Kilogram): Volume Trends (in '000 Tons), 2019-2024
- Figure 22: India: Packaged Rice Market Forecast (1 Kilogram): Volume Trends (in '000 Tons), 2025-2033
- Figure 23: India: Packaged Rice Market (Other Pack Sizes): Volume Trends (in '000 Tons), 2019-2024
- Figure 24: India: Packaged Rice Market Forecast (Other Pack Sizes): Volume Trends (in '000 Tons), 2025-2033
- Figure 25: India: Packaged Rice Market (Sales Through General Trade: Convenience Stores/Kirana Stores): Volume Trends (in '000 Tons), 2019-2024
- Figure 26: India: Packaged Rice Market Forecast (Sales Through General Trade: Convenience Stores/Kirana Stores): Volume Trends (in '000 Tons), 2025-2033
- Figure 27: India: Packaged Rice Market (Sales Through Modern Trade: Supermarkets/Hypermarkets/Specialty Stores): Volume Trends (in '000 Tons), 2019-2024
- Figure 28: India: Packaged Rice Market Forecast (Sales Through Modern Trade: Supermarkets/Hypermarkets/Specialty Stores): Volume Trends (in '000 Tons), 2025-2033
- Figure 29: India: Packaged Rice Market (Sales Through Online and E-Commerce): Volume Trends (in '000 Tons), 2019-2024
- Figure 30: India: Packaged Rice Market Forecast (Sales Through Online and E-Commerce): Volume Trends (in '000 Tons), 2025-2033
- Figure 31: India: Packaged Rice Market (Sales Through Other Distribution Channels): Volume Trends (in '000 Tons), 2019-2024
- Figure 32: India: Packaged Rice Market Forecast (Sales Through Other Distribution Channels): Volume Trends (in '000 Tons), 2025-2033
- Figure 33: North India: Packaged Rice Market: Volume Trends (in '000 Tons), 2019-2024
- Figure 34: North India: Packaged Rice Market: Breakup by State (in %), 2024
- Figure 35: North India: Packaged Rice Market Forecast: Volume Trends (in '000 Tons), 2025-2033
- Figure 36: West and Central India: Packaged Rice Market: Volume Trends (in '000 Tons), 2019-2024
- Figure 37: West and Central India: Packaged Rice Market: Breakup by State (in %), 2024
- Figure 38: West and Central India: Packaged Rice Market Forecast: Volume Trends (in '000 Tons), 2025-2033
- Figure 39: South India: Packaged Rice Market: Volume Trends (in '000 Tons), 2019-2024
- Figure 40: South India: Packaged Rice Market: Breakup by State (in %), 2024
- Figure 41: South India: Packaged Rice Market Forecast: Volume Trends (in '000 Tons), 2025-2033
- Figure 42: East India: Packaged Rice Market: Volume Trends (in '000 Tons), 2019-2024
- Figure 43: East India: Packaged Rice Market: Breakup by State (in %), 2024
- Figure 44: East India: Packaged Rice Market Forecast: Volume Trends (in '000 Tons), 2025-2033
- Figure 45: India: Packaged Rice Industry: SWOT Analysis
- Figure 46: India: Packaged Rice Industry: Value Chain Analysis
- Figure 47: India: Packaged Rice Industry: Porters Five Forces Analysis
List of Tables
- Table 1: India: Packaged Rice Market: Key Industry Highlights, 2024 and 2033
- Table 2: India: Packaged Rice Market Forecast: Breakup by Product Type (in '000 Tons), 2025-2033
- Table 3: India: Packaged Rice Market Forecast: Breakup by Packaging (in '000 Tons), 2025-2033
- Table 4: India: Packaged Rice Market Forecast: Breakup by Pack Size (in '000 Tons), 2025-2033
- Table 5: India: Packaged Rice Market Forecast: Breakup by Distribution Channel (in '000 Tons), 2025-2033
- Table 6: India: Packaged Rice Market Forecast: Breakup by Region (in '000 Tons), 2025-2033
- Table 7: India: Packaged Rice Market: Competitive Structure
- Table 8: India: Packaged Rice Market: Key Players
