Wearables Market in US 2024-2028

The wearables market in US is forecasted to grow by USD 34.53 bn during 2023-2028, accelerating at a CAGR of 16.47% during the forecast period. The report on the wearables market in US provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing preference for wearables devices for payment, increasing focus on fitness and healthy lifestyle orientation, and development of miniaturized electronic components.

Market Scope
Base Year	2023
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	14.35%
CAGR	16.47%
Incremental Value	$34.53bn

Technavio's wearables market in US is segmented as below:

By Distribution Channel

Online
Offline

By Product

Smart watches
Wireless headphones
HMDs
Smart bands
Others

By Application

Consumer electronics
Healthcare
Enterprise and industrial
Others

This study identifies the focus on development of low-power electronics as one of the prime reasons driving the wearables market in US growth during the next few years. Also, growing number of partnerships and M and A activities and emergence of hybrid smartwatch market will lead to sizable demand in the market.

The report on the wearables market in US covers the following areas:

Wearables market in US sizing
Wearables market in US forecast
Wearables market in US industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading wearables market in US vendors that include Adidas AG, Alphabet Inc., ASUSTeK Computer Inc., Capri Holdings Ltd., Casio Computer Co. Ltd., Fossil Group Inc., Garmin Ltd., HTC Corp., Huawei Technologies Co. Ltd., Lenovo Group Ltd., LG Electronics Inc., Motorola Solutions Inc., Nike Inc., Nokia Corp., Polar Electro Oy, Samsung Electronics Co. Ltd., Sony Group Corp., TomTom NV, Xiaomi Communications Co. Ltd., and Apple Inc.. Also, the wearables market in US analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Product Code: IRTNTR71955

1 Executive Summary

1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Country Market Characteristics
Exhibit 04: Executive Summary - Chart on Market Segmentation by Distribution Channel
Exhibit 05: Executive Summary - Chart on Market Segmentation by Product
Exhibit 06: Executive Summary - Chart on Market Segmentation by Application
Exhibit 07: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
Exhibit 08: Parent market
Exhibit 09: Market Characteristics

3 Market Sizing

3.1 Market definition
Exhibit 10: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 11: Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Exhibit 12: Chart on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 13: Data Table on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 14: Chart on US: Year-over-year growth 2023-2028 (%)
Exhibit 15: Data Table on US: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

4.1 Wearables market in US 2018 - 2022
Exhibit 16: Historic Market Size - Data Table on wearables market in US 2018 - 2022 ($ billion)
4.2 Distribution Channel Segment Analysis 2018 - 2022
Exhibit 17: Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ billion)
4.3 Product Segment Analysis 2018 - 2022
Exhibit 18: Historic Market Size - Product Segment 2018 - 2022 ($ billion)
4.4 Application Segment Analysis 2018 - 2022
Exhibit 19: Historic Market Size - Application Segment 2018 - 2022 ($ billion)

5 Five Forces Analysis

5.1 Five forces summary
Exhibit 20: Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Exhibit 21: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Exhibit 22: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Exhibit 23: Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Exhibit 24: Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Exhibit 25: Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Exhibit 26: Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Distribution Channel

6.1 Market segments
Exhibit 27: Chart on Distribution Channel - Market share 2023-2028 (%)
Exhibit 28: Data Table on Distribution Channel - Market share 2023-2028 (%)
6.2 Comparison by Distribution Channel
Exhibit 29: Chart on Comparison by Distribution Channel
Exhibit 30: Data Table on Comparison by Distribution Channel
6.3 Online - Market size and forecast 2023-2028
Exhibit 31: Chart on Online - Market size and forecast 2023-2028 ($ billion)
Exhibit 32: Data Table on Online - Market size and forecast 2023-2028 ($ billion)
Exhibit 33: Chart on Online - Year-over-year growth 2023-2028 (%)
Exhibit 34: Data Table on Online - Year-over-year growth 2023-2028 (%)
6.4 Offline - Market size and forecast 2023-2028
Exhibit 35: Chart on Offline - Market size and forecast 2023-2028 ($ billion)
Exhibit 36: Data Table on Offline - Market size and forecast 2023-2028 ($ billion)
Exhibit 37: Chart on Offline - Year-over-year growth 2023-2028 (%)
Exhibit 38: Data Table on Offline - Year-over-year growth 2023-2028 (%)
6.5 Market opportunity by Distribution Channel
Exhibit 39: Market opportunity by Distribution Channel ($ billion)
Exhibit 40: Data Table on Market opportunity by Distribution Channel ($ billion)

7 Market Segmentation by Product

7.1 Market segments
Exhibit 41: Chart on Product - Market share 2023-2028 (%)
Exhibit 42: Data Table on Product - Market share 2023-2028 (%)
7.2 Comparison by Product
Exhibit 43: Chart on Comparison by Product
Exhibit 44: Data Table on Comparison by Product
7.3 Smart watches - Market size and forecast 2023-2028
Exhibit 45: Chart on Smart watches - Market size and forecast 2023-2028 ($ billion)
Exhibit 46: Data Table on Smart watches - Market size and forecast 2023-2028 ($ billion)
Exhibit 47: Chart on Smart watches - Year-over-year growth 2023-2028 (%)
Exhibit 48: Data Table on Smart watches - Year-over-year growth 2023-2028 (%)
7.4 Wireless headphones - Market size and forecast 2023-2028
Exhibit 49: Chart on Wireless headphones - Market size and forecast 2023-2028 ($ billion)
Exhibit 50: Data Table on Wireless headphones - Market size and forecast 2023-2028 ($ billion)
Exhibit 51: Chart on Wireless headphones - Year-over-year growth 2023-2028 (%)
Exhibit 52: Data Table on Wireless headphones - Year-over-year growth 2023-2028 (%)
7.5 HMDs - Market size and forecast 2023-2028
Exhibit 53: Chart on HMDs - Market size and forecast 2023-2028 ($ billion)
Exhibit 54: Data Table on HMDs - Market size and forecast 2023-2028 ($ billion)
Exhibit 55: Chart on HMDs - Year-over-year growth 2023-2028 (%)
Exhibit 56: Data Table on HMDs - Year-over-year growth 2023-2028 (%)
7.6 Smart bands - Market size and forecast 2023-2028
Exhibit 57: Chart on Smart bands - Market size and forecast 2023-2028 ($ billion)
Exhibit 58: Data Table on Smart bands - Market size and forecast 2023-2028 ($ billion)
Exhibit 59: Chart on Smart bands - Year-over-year growth 2023-2028 (%)
Exhibit 60: Data Table on Smart bands - Year-over-year growth 2023-2028 (%)
7.7 Others - Market size and forecast 2023-2028
Exhibit 61: Chart on Others - Market size and forecast 2023-2028 ($ billion)
Exhibit 62: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
Exhibit 63: Chart on Others - Year-over-year growth 2023-2028 (%)
Exhibit 64: Data Table on Others - Year-over-year growth 2023-2028 (%)
7.8 Market opportunity by Product
Exhibit 65: Market opportunity by Product ($ billion)
Exhibit 66: Data Table on Market opportunity by Product ($ billion)

8 Market Segmentation by Application

8.1 Market segments
Exhibit 67: Chart on Application - Market share 2023-2028 (%)
Exhibit 68: Data Table on Application - Market share 2023-2028 (%)
8.2 Comparison by Application
Exhibit 69: Chart on Comparison by Application
Exhibit 70: Data Table on Comparison by Application
8.3 Consumer electronics - Market size and forecast 2023-2028
Exhibit 71: Chart on Consumer electronics - Market size and forecast 2023-2028 ($ billion)
Exhibit 72: Data Table on Consumer electronics - Market size and forecast 2023-2028 ($ billion)
Exhibit 73: Chart on Consumer electronics - Year-over-year growth 2023-2028 (%)
Exhibit 74: Data Table on Consumer electronics - Year-over-year growth 2023-2028 (%)
8.4 Healthcare - Market size and forecast 2023-2028
Exhibit 75: Chart on Healthcare - Market size and forecast 2023-2028 ($ billion)
Exhibit 76: Data Table on Healthcare - Market size and forecast 2023-2028 ($ billion)
Exhibit 77: Chart on Healthcare - Year-over-year growth 2023-2028 (%)
Exhibit 78: Data Table on Healthcare - Year-over-year growth 2023-2028 (%)
8.5 Enterprise and industrial - Market size and forecast 2023-2028
Exhibit 79: Chart on Enterprise and industrial - Market size and forecast 2023-2028 ($ billion)
Exhibit 80: Data Table on Enterprise and industrial - Market size and forecast 2023-2028 ($ billion)
Exhibit 81: Chart on Enterprise and industrial - Year-over-year growth 2023-2028 (%)
Exhibit 82: Data Table on Enterprise and industrial - Year-over-year growth 2023-2028 (%)
8.6 Others - Market size and forecast 2023-2028
Exhibit 83: Chart on Others - Market size and forecast 2023-2028 ($ billion)
Exhibit 84: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
Exhibit 85: Chart on Others - Year-over-year growth 2023-2028 (%)
Exhibit 86: Data Table on Others - Year-over-year growth 2023-2028 (%)
8.7 Market opportunity by Application
Exhibit 87: Market opportunity by Application ($ billion)
Exhibit 88: Data Table on Market opportunity by Application ($ billion)

9 Customer Landscape

9.1 Customer landscape overview
Exhibit 89: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

10 Drivers, Challenges, and Trends

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 90: Impact of drivers and challenges in 2023 and 2028
10.4 Market trends

11 Vendor Landscape

11.1 Overview
11.2 Vendor landscape
Exhibit 91: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 92: Overview on factors of disruption
11.4 Industry risks
Exhibit 93: Impact of key risks on business

12 Vendor Analysis

12.1 Vendors covered
Exhibit 94: Vendors covered
12.2 Market positioning of vendors
Exhibit 95: Matrix on vendor position and classification
12.3 Adidas AG
Exhibit 96: Adidas AG - Overview
Exhibit 97: Adidas AG - Business segments
Exhibit 98: Adidas AG - Key news
Exhibit 99: Adidas AG - Key offerings
Exhibit 100: Adidas AG - Segment focus
12.4 Alphabet Inc.
Exhibit 101: Alphabet Inc. - Overview
Exhibit 102: Alphabet Inc. - Business segments
Exhibit 103: Alphabet Inc. - Key news
Exhibit 104: Alphabet Inc. - Key offerings
Exhibit 105: Alphabet Inc. - Segment focus
12.5 Apple Inc.
Exhibit 106: Apple Inc. - Overview
Exhibit 107: Apple Inc. - Business segments
Exhibit 108: Apple Inc. - Key news
Exhibit 109: Apple Inc. - Key offerings
Exhibit 110: Apple Inc. - Segment focus
12.6 Casio Computer Co. Ltd.
Exhibit 111: Casio Computer Co. Ltd. - Overview
Exhibit 112: Casio Computer Co. Ltd. - Business segments
Exhibit 113: Casio Computer Co. Ltd. - Key news
Exhibit 114: Casio Computer Co. Ltd. - Key offerings
Exhibit 115: Casio Computer Co. Ltd. - Segment focus
12.7 Garmin Ltd.
Exhibit 116: Garmin Ltd. - Overview
Exhibit 117: Garmin Ltd. - Business segments
Exhibit 118: Garmin Ltd. - Key offerings
Exhibit 119: Garmin Ltd. - Segment focus
12.8 HTC Corp.
Exhibit 120: HTC Corp. - Overview
Exhibit 121: HTC Corp. - Product / Service
Exhibit 122: HTC Corp. - Key offerings
12.9 Huawei Technologies Co. Ltd.
Exhibit 123: Huawei Technologies Co. Ltd. - Overview
Exhibit 124: Huawei Technologies Co. Ltd. - Business segments
Exhibit 125: Huawei Technologies Co. Ltd. - Key news
Exhibit 126: Huawei Technologies Co. Ltd. - Key offerings
Exhibit 127: Huawei Technologies Co. Ltd. - Segment focus
12.10 Lenovo Group Ltd.
Exhibit 128: Lenovo Group Ltd. - Overview
Exhibit 129: Lenovo Group Ltd. - Business segments
Exhibit 130: Lenovo Group Ltd. - Key offerings
Exhibit 131: Lenovo Group Ltd. - Segment focus
12.11 LG Electronics Inc.
Exhibit 132: LG Electronics Inc. - Overview
Exhibit 133: LG Electronics Inc. - Product / Service
Exhibit 134: LG Electronics Inc. - Key offerings
12.12 Motorola Solutions Inc.
Exhibit 135: Motorola Solutions Inc. - Overview
Exhibit 136: Motorola Solutions Inc. - Business segments
Exhibit 137: Motorola Solutions Inc. - Key offerings
Exhibit 138: Motorola Solutions Inc. - Segment focus
12.13 Nike Inc.
Exhibit 139: Nike Inc. - Overview
Exhibit 140: Nike Inc. - Business segments
Exhibit 141: Nike Inc. - Key news
Exhibit 142: Nike Inc. - Key offerings
Exhibit 143: Nike Inc. - Segment focus
12.14 Polar Electro Oy
Exhibit 144: Polar Electro Oy - Overview
Exhibit 145: Polar Electro Oy - Product / Service
Exhibit 146: Polar Electro Oy - Key offerings
12.15 Samsung Electronics Co. Ltd.
Exhibit 147: Samsung Electronics Co. Ltd. - Overview
Exhibit 148: Samsung Electronics Co. Ltd. - Business segments
Exhibit 149: Samsung Electronics Co. Ltd. - Key news
Exhibit 150: Samsung Electronics Co. Ltd. - Key offerings
Exhibit 151: Samsung Electronics Co. Ltd. - Segment focus
12.16 Sony Group Corp.
Exhibit 152: Sony Group Corp. - Overview
Exhibit 153: Sony Group Corp. - Business segments
Exhibit 154: Sony Group Corp. - Key news
Exhibit 155: Sony Group Corp. - Key offerings
Exhibit 156: Sony Group Corp. - Segment focus
12.17 Xiaomi Communications Co. Ltd.
Exhibit 157: Xiaomi Communications Co. Ltd. - Overview
Exhibit 158: Xiaomi Communications Co. Ltd. - Business segments
Exhibit 159: Xiaomi Communications Co. Ltd. - Key news
Exhibit 160: Xiaomi Communications Co. Ltd. - Key offerings
Exhibit 161: Xiaomi Communications Co. Ltd. - Segment focus

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 162: Inclusions checklist
Exhibit 163: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 164: Currency conversion rates for US$
13.4 Research methodology
Exhibit 165: Research methodology
Exhibit 166: Validation techniques employed for market sizing
Exhibit 167: Information sources
13.5 List of abbreviations
Exhibit 168: List of abbreviations