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Market Research Report
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1074711

Global Specialty Bakery Market 2022-2026

Published: | TechNavio (Infiniti Research Ltd.) | 120 Pages | Delivery time: 1-2 business days

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Global Specialty Bakery Market 2022-2026
Published: May 9, 2022
TechNavio (Infiniti Research Ltd.)
Content info: 120 Pages
Delivery time: 1-2 business days
  • Description
  • Table of Contents

Technavio has been monitoring the specialty bakery market and it is poised to grow by $ 10.54 bn during 2022-2026, accelerating at a CAGR of 4% during the forecast period. Our report on the specialty bakery market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, latest trends and drivers, and the overall market environment. The market is driven by the growing demand for functional ingredients.

The specialty bakery market analysis includes the product segment and geographic landscape.

Technavio's specialty bakery market is segmented as below:

By Product

  • Specialty bread
  • Specialty cakes and pastries
  • Specialty cookies
  • Specialty crackers and pretzels
  • Other specialty bakery products

By Geographical Landscape

  • North America
  • Europe
  • APAC
  • South America
  • MEA

This study identifies the increasing need for free-from food as one of the prime reasons driving the specialty bakery market growth during the next few years.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on specialty bakery market covers the following areas:

  • Specialty bakery market sizing
  • Specialty bakery market forecast
  • Specialty bakery market industry analysis

Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading specialty bakery market vendors that include Aryzta AG, Conagra Brands Inc., Dawn Food Products Inc., Flowers Foods Inc., Grupo Bimbo SAB de CV, JAB Holding Co. Sarl, Lantmannen ekonomisk forening, Raisio Plc, Rich Products Corp., and Yamazaki Baking Co. Ltd. Also, the specialty bakery market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Product Code: IRTNTR44846

Table of Contents

1 Executive Summary

  • 1.1 Market overview
  • Exhibit 01: Executive Summary - Chart on Market Overview
  • Exhibit 02: Executive Summary - Data Table on Market Overview
  • Exhibit 03: Executive Summary - Chart on Global Market Characteristics
  • Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
  • Exhibit 05: Executive Summary - Chart on Market Segmentation by Application
  • Exhibit 06: Executive Summary - Chart on Incremental Growth
  • Exhibit 07: Executive Summary - Data Table on Incremental Growth
  • Exhibit 08: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
  • Exhibit 09: Parent market
  • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
  • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
  • Exhibit 12: Market segments
  • 3.3 Market size 2021
  • 3.4 Market outlook: Forecast for 2021-2026
  • Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
  • Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
  • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
  • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

  • 4.1 Five forces summary
  • Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
  • 4.2 Bargaining power of buyers
  • Exhibit 18: Chart on Bargaining power of buyers - Impact of key factors 2021 and 2026
  • 4.3 Bargaining power of suppliers
  • Exhibit 19: Bargaining power of suppliers - Impact of key factors in 2021 and 2026
  • 4.4 Threat of new entrants
  • Exhibit 20: Threat of new entrants - Impact of key factors in 2021 and 2026
  • 4.5 Threat of substitutes
  • Exhibit 21: Threat of substitutes - Impact of key factors in 2021 and 2026
  • 4.6 Threat of rivalry
  • Exhibit 22: Threat of rivalry - Impact of key factors in 2021 and 2026
  • 4.7 Market condition
  • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by Application

  • 5.1 Market segments
  • Exhibit 24: Chart on Application - Market share 2021-2026 (%)
  • Exhibit 25: Data Table on Application - Market share 2021-2026 (%)
  • 5.2 Comparison by Application
  • Exhibit 26: Chart on Comparison by Application
  • Exhibit 27: Data Table on Comparison by Application
  • 5.3 Specialty bread - Market size and forecast 2021-2026
  • Exhibit 28: Chart on Specialty bread - Market size and forecast 2021-2026 ($ million)
  • Exhibit 29: Data Table on Specialty bread - Market size and forecast 2021-2026 ($ million)
  • Exhibit 30: Chart on Specialty bread - Year-over-year growth 2021-2026 (%)
  • Exhibit 31: Data Table on Specialty bread - Year-over-year growth 2021-2026 (%)
  • 5.4 Specialty cakes and pastries - Market size and forecast 2021-2026
  • Exhibit 32: Chart on Specialty cakes and pastries - Market size and forecast 2021-2026 ($ million)
  • Exhibit 33: Data Table on Specialty cakes and pastries - Market size and forecast 2021-2026 ($ million)
  • Exhibit 34: Chart on Specialty cakes and pastries - Year-over-year growth 2021-2026 (%)
  • Exhibit 35: Data Table on Specialty cakes and pastries - Year-over-year growth 2021-2026 (%)
  • 5.5 Specialty cookies - Market size and forecast 2021-2026
  • Exhibit 36: Chart on Specialty cookies - Market size and forecast 2021-2026 ($ million)
  • Exhibit 37: Data Table on Specialty cookies - Market size and forecast 2021-2026 ($ million)
  • Exhibit 38: Chart on Specialty cookies - Year-over-year growth 2021-2026 (%)
  • Exhibit 39: Data Table on Specialty cookies - Year-over-year growth 2021-2026 (%)
  • 5.6 Specialty crackers and pretzels - Market size and forecast 2021-2026
  • Exhibit 40: Chart on Specialty crackers and pretzels - Market size and forecast 2021-2026 ($ million)
  • Exhibit 41: Data Table on Specialty crackers and pretzels - Market size and forecast 2021-2026 ($ million)
  • Exhibit 42: Chart on Specialty crackers and pretzels - Year-over-year growth 2021-2026 (%)
  • Exhibit 43: Data Table on Specialty crackers and pretzels - Year-over-year growth 2021-2026 (%)
  • 5.7 Other specialty bakery products - Market size and forecast 2021-2026
  • Exhibit 44: Chart on Other specialty bakery products - Market size and forecast 2021-2026 ($ million)
  • Exhibit 45: Data Table on Other specialty bakery products - Market size and forecast 2021-2026 ($ million)
  • Exhibit 46: Chart on Other specialty bakery products - Year-over-year growth 2021-2026 (%)
  • Exhibit 47: Data Table on Other specialty bakery products - Year-over-year growth 2021-2026 (%)
  • 5.8 Market opportunity by Application
  • Exhibit 48: Market opportunity by Application ($ million)

6 Customer Landscape

  • 6.1 Customer landscape overview
  • Exhibit 49: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

  • 7.1 Geographic segmentation
  • Exhibit 50: Chart on Market share By Geographical Landscape 2021-2026 (%)
  • Exhibit 51: Data Table on Market share By Geographical Landscape 2021-2026 (%)
  • 7.2 Geographic comparison
  • Exhibit 52: Chart on Geographic comparison
  • Exhibit 53: Data Table on Geographic comparison
  • 7.3 North America - Market size and forecast 2021-2026
  • Exhibit 54: Chart on North America - Market size and forecast 2021-2026 ($ million)
  • Exhibit 55: Data Table on North America - Market size and forecast 2021-2026 ($ million)
  • Exhibit 56: Chart on North America - Year-over-year growth 2021-2026 (%)
  • Exhibit 57: Data Table on North America - Year-over-year growth 2021-2026 (%)
  • 7.4 Europe - Market size and forecast 2021-2026
  • Exhibit 58: Chart on Europe - Market size and forecast 2021-2026 ($ million)
  • Exhibit 59: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
  • Exhibit 60: Chart on Europe - Year-over-year growth 2021-2026 (%)
  • Exhibit 61: Data Table on Europe - Year-over-year growth 2021-2026 (%)
  • 7.5 APAC - Market size and forecast 2021-2026
  • Exhibit 62: Chart on APAC - Market size and forecast 2021-2026 ($ million)
  • Exhibit 63: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
  • Exhibit 64: Chart on APAC - Year-over-year growth 2021-2026 (%)
  • Exhibit 65: Data Table on APAC - Year-over-year growth 2021-2026 (%)
  • 7.6 South America - Market size and forecast 2021-2026
  • Exhibit 66: Chart on South America - Market size and forecast 2021-2026 ($ million)
  • Exhibit 67: Data Table on South America - Market size and forecast 2021-2026 ($ million)
  • Exhibit 68: Chart on South America - Year-over-year growth 2021-2026 (%)
  • Exhibit 69: Data Table on South America - Year-over-year growth 2021-2026 (%)
  • 7.7 Middle East and Africa - Market size and forecast 2021-2026
  • Exhibit 70: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
  • Exhibit 71: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
  • Exhibit 72: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
  • Exhibit 73: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
  • 7.8 US - Market size and forecast 2021-2026
  • Exhibit 74: Chart on US - Market size and forecast 2021-2026 ($ million)
  • Exhibit 75: Data Table on US - Market size and forecast 2021-2026 ($ million)
  • Exhibit 76: Chart on US - Year-over-year growth 2021-2026 (%)
  • Exhibit 77: Data Table on US - Year-over-year growth 2021-2026 (%)
  • 7.9 Germany - Market size and forecast 2021-2026
  • Exhibit 78: Chart on Germany - Market size and forecast 2021-2026 ($ million)
  • Exhibit 79: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
  • Exhibit 80: Chart on Germany - Year-over-year growth 2021-2026 (%)
  • Exhibit 81: Data Table on Germany - Year-over-year growth 2021-2026 (%)
  • 7.10 France - Market size and forecast 2021-2026
  • Exhibit 82: Chart on France - Market size and forecast 2021-2026 ($ million)
  • Exhibit 83: Data Table on France - Market size and forecast 2021-2026 ($ million)
  • Exhibit 84: Chart on France - Year-over-year growth 2021-2026 (%)
  • Exhibit 85: Data Table on France - Year-over-year growth 2021-2026 (%)
  • 7.11 China - Market size and forecast 2021-2026
  • Exhibit 86: Chart on China - Market size and forecast 2021-2026 ($ million)
  • Exhibit 87: Data Table on China - Market size and forecast 2021-2026 ($ million)
  • Exhibit 88: Chart on China - Year-over-year growth 2021-2026 (%)
  • Exhibit 89: Data Table on China - Year-over-year growth 2021-2026 (%)
  • 7.12 UK - Market size and forecast 2021-2026
  • Exhibit 90: Chart on UK - Market size and forecast 2021-2026 ($ million)
  • Exhibit 91: Data Table on UK - Market size and forecast 2021-2026 ($ million)
  • Exhibit 92: Chart on UK - Year-over-year growth 2021-2026 (%)
  • Exhibit 93: Data Table on UK - Year-over-year growth 2021-2026 (%)
  • 7.13 Market opportunity By Geographical Landscape
  • Exhibit 94: Market opportunity By Geographical Landscape ($ million)

8 Drivers, Challenges, and Trends

  • 8.1 Market drivers
  • 8.2 Market challenges
  • 8.3 Impact of drivers and challenges
  • Exhibit 95: Impact of drivers and challenges in 2021 and 2026
  • 8.4 Market trends

9 Vendor Landscape

  • 9.1 Overview
  • 9.2 Vendor landscape
  • Exhibit 96: Overview on Criticality of inputs and Factors of differentiation
  • 9.3 Landscape disruption
  • Exhibit 97: Overview on factors of disruption
  • 9.4 Industry risks
  • Exhibit 98: Impact of key risks on business

10 Vendor Analysis

  • 10.1 Vendors covered
  • Exhibit 99: Vendors covered
  • 10.2 Market positioning of vendors
  • Exhibit 100: Matrix on vendor position and classification
  • 10.3 Aryzta AG
  • Exhibit 101: Aryzta AG - Overview
  • Exhibit 102: Aryzta AG - Business segments
  • Exhibit 103: Aryzta AG - Key offerings
  • Exhibit 104: Aryzta AG - Segment focus
  • 10.4 Associated British Foods plc
  • Exhibit 105: Associated British Foods plc - Overview
  • Exhibit 106: Associated British Foods plc - Business segments
  • Exhibit 107: Associated British Foods plc - Key offerings
  • Exhibit 108: Associated British Foods plc - Segment focus
  • 10.5 Britannia Industries Ltd.
  • Exhibit 109: Britannia Industries Ltd. - Overview
  • Exhibit 110: Britannia Industries Ltd. - Product / Service
  • Exhibit 111: Britannia Industries Ltd. - Key offerings
  • 10.6 Conagra Brands Inc.
  • Exhibit 112: Conagra Brands Inc. - Overview
  • Exhibit 113: Conagra Brands Inc. - Business segments
  • Exhibit 114: Conagra Brands Inc. - Key news
  • Exhibit 115: Conagra Brands Inc. - Key offerings
  • Exhibit 116: Conagra Brands Inc. - Segment focus
  • 10.7 Dawn Food Products Inc.
  • Exhibit 117: Dawn Food Products Inc. - Overview
  • Exhibit 118: Dawn Food Products Inc. - Product / Service
  • Exhibit 119: Dawn Food Products Inc. - Key offerings
  • 10.8 EUROPASTRY SA
  • Exhibit 120: EUROPASTRY SA - Overview
  • Exhibit 121: EUROPASTRY SA - Product / Service
  • Exhibit 122: EUROPASTRY SA - Key offerings
  • 10.9 Flowers Foods Inc.
  • Exhibit 123: Flowers Foods Inc. - Overview
  • Exhibit 124: Flowers Foods Inc. - Product / Service
  • Exhibit 125: Flowers Foods Inc. - Key news
  • Exhibit 126: Flowers Foods Inc. - Key offerings
  • 10.10 Grupo Bimbo SAB de CV
  • Exhibit 127: Grupo Bimbo SAB de CV - Overview
  • Exhibit 128: Grupo Bimbo SAB de CV - Business segments
  • Exhibit 129: Grupo Bimbo SAB de CV - Key news
  • Exhibit 130: Grupo Bimbo SAB de CV - Key offerings
  • Exhibit 131: Grupo Bimbo SAB de CV - Segment focus
  • 10.11 Harry Brot GmbH
  • Exhibit 132: Harry Brot GmbH - Overview
  • Exhibit 133: Harry Brot GmbH - Product / Service
  • Exhibit 134: Harry Brot GmbH - Key offerings
  • 10.12 Hostess Brands Inc.
  • Exhibit 135: Hostess Brands Inc. - Overview
  • Exhibit 136: Hostess Brands Inc. - Product / Service
  • Exhibit 137: Hostess Brands Inc. - Key offerings

11 Appendix

  • 11.1 Scope of the report
  • 11.2 Inclusions and exclusions checklist
  • Exhibit 138: Inclusions checklist
  • Exhibit 139: Exclusions checklist
  • 11.3 Currency conversion rates for US$
  • Exhibit 140: Currency conversion rates for US$
  • 11.4 Research methodology
  • Exhibit 141: Research methodology
  • Exhibit 142: Validation techniques employed for market sizing
  • Exhibit 143: Information sources
  • 11.5 List of abbreviations
  • Exhibit 144: List of abbreviations
    • food allergy among consumers: There is an increase in the number of people suffering from food allergies globally. Food allergy is caused when the immune system reacts to the ingestion of certain foods. Ingredients of packaged foods and meats that can create allergic reactions in some people include (but are not limited to) milk, eggs, fish, crustacean shellfish (e.g., crab, lobster, and shrimp), tree nuts (e.g., almonds, walnuts, and pecan), peanuts, wheat, and soybeans. Even consumption of small amounts of food allergens can trigger signs and symptoms such as digestive problems, hives, and swollen airways. In some people, a food allergy can cause severe symptoms, or even a life-threatening reaction is, known as anaphylaxis. For example, in the US, nearly 3% of the adult population suffers from shellfish allergy.

Exhibits:

  • Exhibits1: Key Finding 1
  • Exhibits2: Key Finding 2
  • Exhibits3: Key Finding 3
  • Exhibits4: Key Finding 5
  • Exhibits5: Key Finding 6
  • Exhibits6: Key Finding 7
  • Exhibits7: Key Finding 8
  • Exhibits8: Parent market
  • Exhibits9: Market characteristics
  • Exhibits10: Offerings of vendors included in the market definition
  • Exhibits11: Market segments
  • Exhibits12: Global - Market size and forecast 2019 - 2024 ($ billion)
  • Exhibits13: Global market: Year-over-year growth 2019 - 2024 (%)
  • Exhibits14: Five forces analysis 2019 & 2024
  • Exhibits15: Bargaining power of buyers
  • Exhibits16: Bargaining power of suppliers
  • Exhibits17: Threat of new entrants
  • Exhibits18: Threat of substitutes
  • Exhibits19: Threat of rivalry
  • Exhibits20: Market condition - Five forces 2019
  • Exhibits21: Product - Market share 2019-2024 (%)
  • Exhibits22: Comparison by Product
  • Exhibits23: Specialty bread - Market size and forecast 2019-2024 ($ billion)
  • Exhibits24: Specialty bread - Year-over-year growth 2019-2024 (%)
  • Exhibits25: Specialty cakes and pastries - Market size and forecast 2019-2024 ($ billion)
  • Exhibits26: Specialty cakes and pastries - Year-over-year growth 2019-2024 (%)
  • Exhibits27: Specialty cookies - Market size and forecast 2019-2024 ($ billion)
  • Exhibits28: Specialty cookies - Year-over-year growth 2019-2024 (%)
  • Exhibits29: Specialty crackers and pretzels - Market size and forecast 2019-2024 ($ billion)
  • Exhibits30: Specialty crackers and pretzels - Year-over-year growth 2019-2024 (%)
  • Exhibits31: Other specialty bakery products - Market size and forecast 2019-2024 ($ billion)
  • Exhibits32: Other specialty bakery products - Year-over-year growth 2019-2024 (%)
  • Exhibits33: Market opportunity by Product
  • Exhibits34: Customer landscape
  • Exhibits35: Market share By Geographical Landscape 2019-2024 (%)
  • Exhibits36: Geographic comparison
  • Exhibits37: North America - Market size and forecast 2019-2024 ($ billion)
  • Exhibits38: North America - Year-over-year growth 2019-2024 (%)
  • Exhibits39: Europe - Market size and forecast 2019-2024 ($ billion)
  • Exhibits40: Europe - Year-over-year growth 2019-2024 (%)
  • Exhibits41: APAC - Market size and forecast 2019-2024 ($ billion)
  • Exhibits42: APAC - Year-over-year growth 2019-2024 (%)
  • Exhibits43: South America - Market size and forecast 2019-2024 ($ billion)
  • Exhibits44: South America - Year-over-year growth 2019-2024 (%)
  • Exhibits45: MEA - Market size and forecast 2019-2024 ($ billion)
  • Exhibits46: MEA - Year-over-year growth 2019-2024 (%)
  • Exhibits47: Key leading countries
  • Exhibits48: Market opportunity By Geographical Landscape ($ billion)
  • Exhibits49: Impact of drivers and challenges
  • Exhibits50: Vendor landscape
  • Exhibits51: Landscape disruption
  • Exhibits52: Industry risks
  • Exhibits53: Vendors covered
  • Exhibits54: Market positioning of vendors
  • Exhibits55: Aryzta AG - Overview
  • Exhibits56: Aryzta AG - Business segments
  • Exhibits57: Aryzta AG - Key offerings
  • Exhibits58: Aryzta AG - Key customers
  • Exhibits59: Aryzta AG - Segment focus
  • Exhibits60: Conagra Brands Inc. - Overview
  • Exhibits61: Conagra Brands Inc. - Business segments
  • Exhibits62: Conagra Brands Inc. - Key offerings
  • Exhibits63: Conagra Brands Inc. - Key customers
  • Exhibits64: Conagra Brands Inc. - Segment focus
  • Exhibits65: Dawn Food Products Inc. - Overview
  • Exhibits66: Dawn Food Products Inc. - Product and service
  • Exhibits67: Dawn Food Products Inc. - Key offerings
  • Exhibits68: Dawn Food Products Inc. - Key customers
  • Exhibits69: Dawn Food Products Inc. - Segment focus
  • Exhibits70: Flowers Foods Inc. - Overview
  • Exhibits71: Flowers Foods Inc. - Business segments
  • Exhibits72: Flowers Foods Inc. - Key offerings
  • Exhibits73: Flowers Foods Inc. - Key customers
  • Exhibits74: Flowers Foods Inc. - Segment focus
  • Exhibits75: Grupo Bimbo SAB de CV - Overview
  • Exhibits76: Grupo Bimbo SAB de CV - Business segments
  • Exhibits77: Grupo Bimbo SAB de CV - Key offerings
  • Exhibits78: Grupo Bimbo SAB de CV - Key customers
  • Exhibits79: Grupo Bimbo SAB de CV - Segment focus
  • Exhibits80: JAB Holding Co. Sarl - Overview
  • Exhibits81: JAB Holding Co. Sarl - Business segments
  • Exhibits82: JAB Holding Co. Sarl - Key offerings
  • Exhibits83: JAB Holding Co. Sarl - Key customers
  • Exhibits84: JAB Holding Co. Sarl - Segment focus
  • Exhibits85: LantmA¤nnen ekonomisk fA¶rening - Overview
  • Exhibits86: LantmA¤nnen ekonomisk fA¶rening - Business segments
  • Exhibits87: LantmA¤nnen ekonomisk fA¶rening - Key offerings
  • Exhibits88: LantmA¤nnen ekonomisk fA¶rening - Key customers
  • Exhibits89: LantmA¤nnen ekonomisk fA¶rening - Segment focus
  • Exhibits90: Raisio Plc - Overview
  • Exhibits91: Raisio Plc - Business segments
  • Exhibits92: Raisio Plc - Key offerings
  • Exhibits93: Raisio Plc - Key customers
  • Exhibits94: Raisio Plc - Segment focus
  • Exhibits95: Rich Products Corp. - Overview
  • Exhibits96: Rich Products Corp. - Product and service
  • Exhibits97: Rich Products Corp. - Key offerings
  • Exhibits98: Rich Products Corp. - Key customers
  • Exhibits99: Rich Products Corp. - Segment focus
  • Exhibits100: Yamazaki Baking Co. Ltd. - Overview
  • Exhibits101: Yamazaki Baking Co. Ltd. - Business segments
  • Exhibits102: Yamazaki Baking Co. Ltd. - Key offerings
  • Exhibits103: Yamazaki Baking Co. Ltd. - Key customers
  • Exhibits104: Yamazaki Baking Co. Ltd. - Segment focus
  • Exhibits105: Currency conversion rates for US$
  • Exhibits106: Research Methodology
  • Exhibits107: Validation techniques employed for market sizing
  • Exhibits108: Information sources
  • Exhibits109: List of abbreviations