Online On-demand Home Services Market in Latin America 2024-2028

The online on-demand home services market in Latin America is forecasted to grow by USD 252.25 bn during 2023-2028, accelerating at a CAGR of 41.64% during the forecast period. The report on the online on-demand home services market in Latin America provides a holistic analysis, market size, and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the benefits of online on-demand home services, rising internet penetration, and the increasing influence of digital media.

Market Scope
Base Year	2023
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	40.55%
CAGR	41.64%
Incremental Value	$252.25bn

Technavio's online on-demand home services market in Latin America is segmented as below:

By Platform

Mobile application
Online website

By Service

Homecare and design
Repair and maintenance
Health wellness and beauty
Others

This study identifies the rising number of advertising and marketing campaigns as one of the prime reasons driving the online on-demand home services market in Latin America growth during the next few years. Also, busy lifestyles propelling demand for on-demand home services and solutions and increasing emphasis on cybersecurity measures will lead to sizable demand in the market.

The report on the online on-demand home services market in Latin America covers the following areas:

Online on-demand home services market in Latin America sizing
Online on-demand home services market in Latin America forecast
Online on-demand home services market in Latin America industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online on-demand home services market in Latin America vendors that include Conserta Express, Eliptica Networks S.A.S, Eliza Brazil Cleaning Services, GHE FRANCHISING LTDA, GRUPO ALIADAMX SA, Higitec Desentupidora, Hogaru Inc., Juntos Somos Mais Fidelizacao SA, Laser Facility Management, Maid in Brazil, Mana, Mix House ABC, Porto Seguro Companhia de Seguros Gerais, Prophylaxis, Sies Salud, and WS MARIDO DE ALUGUEL. Also, the online on-demand home services market in Latin America analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape and an analysis of the key vendors.

The publisher presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR72729

1 Executive Summary

1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Country Market Characteristics
Exhibit 04: Executive Summary - Chart on Market by Geography
Exhibit 05: Executive Summary - Chart on Market Segmentation by Platform
Exhibit 06: Executive Summary - Chart on Market Segmentation by Service
Exhibit 07: Executive Summary - Chart on Incremental Growth
Exhibit 08: Executive Summary - Data Table on Incremental Growth
Exhibit 09: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
Exhibit 10: Parent market
Exhibit 11: Market Characteristics

3 Market Sizing

3.1 Market definition
Exhibit 12: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 13: Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Exhibit 14: Chart on Latin America - Market size and forecast 2023-2028 ($ billion)
Exhibit 15: Data Table on Regional - Market size and forecast 2023-2028 ($ billion)
Exhibit 16: Chart on Latin America: Year-over-year growth 2023-2028 (%)
Exhibit 17: Data Table on Regional - Market size and forecast 2023-2028 ($ billion)

4 Historic Market Size

4.1 Online on-demand home services market in Latin America 2018 - 2022
Exhibit 18: Historic Market Size - Data Table on online on-demand home services market in latin America 2018 - 2022 ($ billion)
4.2 Platform Segment Analysis 2018 - 2022
Exhibit 19: Historic Market Size - Platform Segment 2018 - 2022 ($ billion)
4.3 Service Segment Analysis 2018 - 2022
Exhibit 20: Historic Market Size - Service Segment 2018 - 2022 ($ billion)
4.4 Geography Segment Analysis 2018 - 2022
Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)

5 Five Forces Analysis

5.1 Five forces summary
Exhibit 22: Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Exhibit 23: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Exhibit 24: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Exhibit 25: Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Exhibit 26: Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Exhibit 27: Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Exhibit 28: Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Platform

6.1 Market segments
Exhibit 29: Chart on Platform - Market share 2023-2028 (%)
Exhibit 30: Data Table on Platform - Market share 2023-2028 (%)
6.2 Comparison by Platform
Exhibit 31: Chart on Comparison by Platform
Exhibit 32: Data Table on Comparison by Platform
6.3 Mobile application - Market size and forecast 2023-2028
Exhibit 33: Chart on Mobile application - Market size and forecast 2023-2028 ($ billion)
Exhibit 34: Data Table on Mobile application - Market size and forecast 2023-2028 ($ billion)
Exhibit 35: Chart on Mobile application - Year-over-year growth 2023-2028 (%)
Exhibit 36: Data Table on Mobile application - Year-over-year growth 2023-2028 (%)
6.4 Online website - Market size and forecast 2023-2028
Exhibit 37: Chart on Online website - Market size and forecast 2023-2028 ($ billion)
Exhibit 38: Data Table on Online website - Market size and forecast 2023-2028 ($ billion)
Exhibit 39: Chart on Online website - Year-over-year growth 2023-2028 (%)
Exhibit 40: Data Table on Online website - Year-over-year growth 2023-2028 (%)
6.5 Market opportunity by Platform
Exhibit 41: Market opportunity by Platform ($ billion)
Exhibit 42: Data Table on Market opportunity by Platform ($ billion)

7 Market Segmentation by Service

7.1 Market segments
Exhibit 43: Chart on Service - Market share 2023-2028 (%)
Exhibit 44: Data Table on Service - Market share 2023-2028 (%)
7.2 Comparison by Service
Exhibit 45: Chart on Comparison by Service
Exhibit 46: Data Table on Comparison by Service
7.3 Homecare and design - Market size and forecast 2023-2028
Exhibit 47: Chart on Homecare and design - Market size and forecast 2023-2028 ($ billion)
Exhibit 48: Data Table on Homecare and design - Market size and forecast 2023-2028 ($ billion)
Exhibit 49: Chart on Homecare and design - Year-over-year growth 2023-2028 (%)
Exhibit 50: Data Table on Homecare and design - Year-over-year growth 2023-2028 (%)
7.4 Repair and maintenance - Market size and forecast 2023-2028
Exhibit 51: Chart on Repair and maintenance - Market size and forecast 2023-2028 ($ billion)
Exhibit 52: Data Table on Repair and maintenance - Market size and forecast 2023-2028 ($ billion)
Exhibit 53: Chart on Repair and maintenance - Year-over-year growth 2023-2028 (%)
Exhibit 54: Data Table on Repair and maintenance - Year-over-year growth 2023-2028 (%)
7.5 Health wellness and beauty - Market size and forecast 2023-2028
Exhibit 55: Chart on Health wellness and beauty - Market size and forecast 2023-2028 ($ billion)
Exhibit 56: Data Table on Health wellness and beauty - Market size and forecast 2023-2028 ($ billion)
Exhibit 57: Chart on Health wellness and beauty - Year-over-year growth 2023-2028 (%)
Exhibit 58: Data Table on Health wellness and beauty - Year-over-year growth 2023-2028 (%)
7.6 Others - Market size and forecast 2023-2028
Exhibit 59: Chart on Others - Market size and forecast 2023-2028 ($ billion)
Exhibit 60: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
Exhibit 61: Chart on Others - Year-over-year growth 2023-2028 (%)
Exhibit 62: Data Table on Others - Year-over-year growth 2023-2028 (%)
7.7 Market opportunity by Service
Exhibit 63: Market opportunity by Service ($ billion)
Exhibit 64: Data Table on Market opportunity by Service ($ billion)

8 Customer Landscape

8.1 Customer landscape overview
Exhibit 65: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
Exhibit 66: Chart on Market share by geography - 2023-2028 (%)
Exhibit 67: Data Table on Market share by geography - 2023-2028 (%)
9.2 Geographic comparison
Exhibit 68: Chart on Geographic comparison
Exhibit 69: Data Table on Geographic comparison
9.3 Brazil - Market size and forecast 2023-2028
Exhibit 70: Chart on Brazil - Market size and forecast 2023-2028 ($ billion)
Exhibit 71: Data Table on Brazil - Market size and forecast 2023-2028 ($ billion)
Exhibit 72: Chart on Brazil - Year-over-year growth 2023-2028 (%)
Exhibit 73: Data Table on Brazil - Year-over-year growth 2023-2028 (%)
9.4 Argentina - Market size and forecast 2023-2028
Exhibit 74: Chart on Argentina - Market size and forecast 2023-2028 ($ billion)
Exhibit 75: Data Table on Argentina - Market size and forecast 2023-2028 ($ billion)
Exhibit 76: Chart on Argentina - Year-over-year growth 2023-2028 (%)
Exhibit 77: Data Table on Argentina - Year-over-year growth 2023-2028 (%)
9.5 Mexico - Market size and forecast 2023-2028
Exhibit 78: Chart on Mexico - Market size and forecast 2023-2028 ($ billion)
Exhibit 79: Data Table on Mexico - Market size and forecast 2023-2028 ($ billion)
Exhibit 80: Chart on Mexico - Year-over-year growth 2023-2028 (%)
Exhibit 81: Data Table on Mexico - Year-over-year growth 2023-2028 (%)
9.6 Colombia - Market size and forecast 2023-2028
Exhibit 82: Chart on Colombia - Market size and forecast 2023-2028 ($ billion)
Exhibit 83: Data Table on Colombia - Market size and forecast 2023-2028 ($ billion)
Exhibit 84: Chart on Colombia - Year-over-year growth 2023-2028 (%)
Exhibit 85: Data Table on Colombia - Year-over-year growth 2023-2028 (%)
9.7 Rest of Latin America - Market size and forecast 2023-2028
Exhibit 86: Chart on Rest of Latin America - Market size and forecast 2023-2028 ($ billion)
Exhibit 87: Data Table on Rest of Latin America - Market size and forecast 2023-2028 ($ billion)
Exhibit 88: Chart on Rest of Latin America - Year-over-year growth 2023-2028 (%)
Exhibit 89: Data Table on Rest of Latin America - Year-over-year growth 2023-2028 (%)
9.8 Market opportunity by geography
Exhibit 90: Market opportunity by geography ($ billion)
Exhibit 91: Data Table on Market opportunity by geography ($ billion)

10 Drivers, Challenges, and Trends

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 92: Impact of drivers and challenges in 2023 and 2028
10.4 Market trends

11 Vendor Landscape

11.1 Overview
11.2 Vendor landscape
Exhibit 93: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 94: Overview on factors of disruption
11.4 Industry risks
Exhibit 95: Impact of key risks on business

12 Vendor Analysis

12.1 Vendors covered
Exhibit 96: Vendors covered
12.2 Market positioning of vendors
Exhibit 97: Matrix on vendor position and classification
12.3 Conserta Express
Exhibit 98: Conserta Express - Overview
Exhibit 99: Conserta Express - Product / Service
Exhibit 100: Conserta Express - Key offerings
12.4 Eliptica Networks S.A.S
Exhibit 101: Eliptica Networks S.A.S - Overview
Exhibit 102: Eliptica Networks S.A.S - Product / Service
Exhibit 103: Eliptica Networks S.A.S - Key offerings
12.5 Eliza Brazil Cleaning Services
Exhibit 104: Eliza Brazil Cleaning Services - Overview
Exhibit 105: Eliza Brazil Cleaning Services - Product / Service
Exhibit 106: Eliza Brazil Cleaning Services - Key offerings
12.6 GHE FRANCHISING LTDA
Exhibit 107: GHE FRANCHISING LTDA - Overview
Exhibit 108: GHE FRANCHISING LTDA - Product / Service
Exhibit 109: GHE FRANCHISING LTDA - Key offerings
12.7 GRUPO ALIADAMX SA
Exhibit 110: GRUPO ALIADAMX SA - Overview
Exhibit 111: GRUPO ALIADAMX SA - Product / Service
Exhibit 112: GRUPO ALIADAMX SA - Key offerings
12.8 Higitec Desentupidora
Exhibit 113: Higitec Desentupidora - Overview
Exhibit 114: Higitec Desentupidora - Product / Service
Exhibit 115: Higitec Desentupidora - Key offerings
12.9 Hogaru Inc.
Exhibit 116: Hogaru Inc. - Overview
Exhibit 117: Hogaru Inc. - Product / Service
Exhibit 118: Hogaru Inc. - Key offerings
12.10 Juntos Somos Mais Fidelizacao SA
Exhibit 119: Juntos Somos Mais Fidelizacao SA - Overview
Exhibit 120: Juntos Somos Mais Fidelizacao SA - Product / Service
Exhibit 121: Juntos Somos Mais Fidelizacao SA - Key offerings
12.11 Laser Facility Management
Exhibit 122: Laser Facility Management - Overview
Exhibit 123: Laser Facility Management - Product / Service
Exhibit 124: Laser Facility Management - Key offerings
12.12 Maid in Brazil
Exhibit 125: Maid in Brazil - Overview
Exhibit 126: Maid in Brazil - Product / Service
Exhibit 127: Maid in Brazil - Key offerings
12.13 Mix House ABC
Exhibit 128: Mix House ABC - Overview
Exhibit 129: Mix House ABC - Product / Service
Exhibit 130: Mix House ABC - Key offerings
12.14 Porto Seguro Companhia de Seguros Gerais
Exhibit 131: Porto Seguro Companhia de Seguros Gerais - Overview
Exhibit 132: Porto Seguro Companhia de Seguros Gerais - Key offerings
12.15 Prophylaxis
Exhibit 133: Prophylaxis - Overview
Exhibit 134: Prophylaxis - Product / Service
Exhibit 135: Prophylaxis - Key offerings
12.16 Sies Salud
Exhibit 136: Sies Salud - Overview
Exhibit 137: Sies Salud - Product / Service
Exhibit 138: Sies Salud - Key offerings
12.17 WS MARIDO DE ALUGUEL
Exhibit 139: WS MARIDO DE ALUGUEL - Overview
Exhibit 140: WS MARIDO DE ALUGUEL - Product / Service
Exhibit 141: WS MARIDO DE ALUGUEL - Key offerings

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 142: Inclusions checklist
Exhibit 143: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 144: Currency conversion rates for US$
13.4 Research methodology
Exhibit 145: Research methodology
Exhibit 146: Validation techniques employed for market sizing
Exhibit 147: Information sources
13.5 List of abbreviations
Exhibit 148: List of abbreviations