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Market Research Report

Test Preparation Market in the US 2019-2023

Published by TechNavio (Infiniti Research Ltd.) Product code 331326
Published Content info 115 Pages
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Test Preparation Market in the US 2019-2023
Published: January 9, 2019 Content info: 115 Pages
Description

About this market:

One of the major factors that are expected to drive the test preparation market in the US is the rising demand for implementation of analytical tools in test preparation services by the vendors. These analytical tools not only provide effective and efficient test preparation modules but also offer various insights that can be used by teachers, trainers, as well as students to identify their progress by means of reporting tools, thereby optimizing the entire learning process. This increased emphasis on the use of analytics for performance tracking has greatly increased the demand for adaptive practice testing modules in the country. Adaptive learning in test preparation is crucial for measuring the efficiency of the assessment. These tests help tutors in identifying students' learning abilities. Technavio's analysts have predicted that the test preparation market in the US will register a CAGR of almost 6% by 2023.

Market Overview:

Rising demand for test preparation services in the US

With the rising competition among students of all age groups there has been a significant increase in the number of students enrolling in competitive exams across the country. This increase in the competition, along with the rising number of student enrollments in nationalized tests, has resulted in vendors opting for technologically advanced course delivery modules through online as well as mobile learning platforms. As a result, vendors are investing substantially to develop learning content that can be supported by multiple mobile platforms. Also, the test preparation market in the US has witnessed a significant increase in the number of enrollments, especially in the online test preparation courses.

Availability of open- source test preparation materials and growth of unorganized sector

One of the major factors that is expected to hamper the growth of the market is the significant increase in the number of free, open-source test preparation modules. The advent of MOOCs, along with a variety of websites as well as social media, has increased the number of open test preparation sources. Furthermore, there has been a significant increase in the number of startups offering free test preparation materials such as mock tests, practice question papers. and various other materials similar materials.

For the detailed list of factors that will drive and challenge the growth of the test preparation market in the US during the 2019-2023, view our report.

Competitive Landscape:

The test preparation market in the US is moderately fragmented and the competition among companies is intense. This market research report will help clients identify new growth opportunities and design unique growth strategies by providing a comprehensive analysis of the market's competitive landscape and offering information on the products offered by companies.

Table of Contents
Product Code: IRTNTR30650

TABLE OF CONTENTS

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

  • 2.1. Preface
  • 2.2. Preface
  • 2.3. Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition
  • Market sizing 2018
  • Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 06: MARKET SEGMENTATION BY PRODUCT

  • Market segmentation by product
  • Comparison by product
  • University exams - Market size and forecast 2018-2023
  • Certification exams - Market size and forecast 2018-2023
  • High school exams - Market size and forecast 2018-2023
  • Elementary exams - Market size and forecast 2018-2023
  • Other exams - Market size and forecast 2018-2023
  • Market opportunity by product

PART 07: CUSTOMER LANDSCAPE

PART 08: MARKET SEGMENTATION BY END-USER

  • Market segmentation by end-user
  • Comparison by end-user
  • Higher education - Market size and forecast 2018-2023
  • K-12 - Market size and forecast 2018-2023
  • Market opportunity by end-user

PART 09: MARKET SEGMENTATION BY LEARNING MODEL

  • Market segmentation by learning model
  • Comparison by learning model
  • Blended - Market size and forecast 2018-2023
  • Online - Market size and forecast 2018-2023
  • Market opportunity by learning model

PART 10: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 11: MARKET TRENDS

  • Technological advances in test preparation services
  • Rising emphasis on private tutoring
  • Increase in M&A activities and number of startups

PART 12: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario

PART 13: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • ArborBridge
  • Club Z!
  • Kaplan
  • Pearson
  • TPR Education IP Holdings

PART 14: APPENDIX

  • Research methodology
  • List of abbreviations

List of Exhibits

  • Exhibit 01: Years in consideration
  • Exhibit 02: Global tutoring market
  • Exhibit 03: Segments of global tutoring market
  • Exhibit 04: Market characteristics
  • Exhibit 05: Market segments
  • Exhibit 06: Market definition - Inclusions and exclusions checklist
  • Exhibit 07: Market size 2018
  • Exhibit 08: Country market: Size and forecast 2018-2023 ($ billions)
  • Exhibit 09: Country market: Year-over-year growth 2019-2023 (%)
  • Exhibit 10: Five forces analysis 2018
  • Exhibit 11: Five forces analysis 2023
  • Exhibit 12: Bargaining power of buyers
  • Exhibit 13: Bargaining power of suppliers
  • Exhibit 14: Threat of new entrants
  • Exhibit 15: Threat of substitutes
  • Exhibit 16: Threat of rivalry
  • Exhibit 17: Market condition - Five forces 2018
  • Exhibit 18: Product - Market share 2018-2023 (%)
  • Exhibit 19: Comparison by product
  • Exhibit 20: University exams - Market size and forecast 2018-2023 ($ billions)
  • Exhibit 21: University exams - Year-over-year growth 2019-2023 (%)
  • Exhibit 22: Certification exams - Market size and forecast 2018-2023 ($ billions)
  • Exhibit 23: Certification exams - Year-over-year growth 2019-2023 (%)
  • Exhibit 24: High school exams - Market size and forecast 2018-2023 ($ billions)
  • Exhibit 25: High school exams - Year-over-year growth 2019-2023 (%)
  • Exhibit 26: Elementary exams - Market size and forecast 2018-2023 ($ billions)
  • Exhibit 27: Elementary exams - Year-over-year growth 2019-2023 (%)
  • Exhibit 28: Other exams - Market size and forecast 2018-2023 ($ billions)
  • Exhibit 29: Other exams - Year-over-year growth 2019-2023 (%)
  • Exhibit 30: Market opportunity by product
  • Exhibit 31: Customer landscape
  • Exhibit 32: End-user - Market share 2018-2023 (%)
  • Exhibit 33: Comparison by end-user
  • Exhibit 34: Higher education - Market size and forecast 2018-2023 ($ billions)
  • Exhibit 35: Higher education - Year-over-year growth 2019-2023 (%)
  • Exhibit 36: K-12 - Market size and forecast 2018-2023 ($ billions)
  • Exhibit 37: K-12 - Year-over-year growth 2019-2023 (%)
  • Exhibit 38: Market opportunity by end-user
  • Exhibit 39: Learning model - Market share 2018-2023 (%)
  • Exhibit 40: Comparison by learning model
  • Exhibit 41: Blended - Market size and forecast 2018-2023 ($ billions)
  • Exhibit 42: Blended - Year-over-year growth 2019-2023 (%)
  • Exhibit 43: Online - Market size and forecast 2018-2023 ($ billions)
  • Exhibit 44: Online - Year-over-year growth 2019-2023 (%)
  • Exhibit 45: Market opportunity by learning model
  • Exhibit 46: Decision framework
  • Exhibit 47: Impact of drivers and challenges
  • Exhibit 48: Vendor landscape
  • Exhibit 49: Landscape disruption
  • Exhibit 50: Vendors covered
  • Exhibit 51: Vendor classification
  • Exhibit 52: Market positioning of vendors
  • Exhibit 53: ArborBridge - Vendor overview
  • Exhibit 54: ArborBridge - Service segments
  • Exhibit 55: ArborBridge - Key offerings
  • Exhibit 56: Club Z! - Vendor overview
  • Exhibit 57: Club Z! - Service segments
  • Exhibit 58: Club Z! - Key offerings
  • Exhibit 59: Kaplan - Vendor overview
  • Exhibit 60: Kaplan - Product segments
  • Exhibit 61: Kaplan - Organizational developments
  • Exhibit 62: Kaplan - Key offerings
  • Exhibit 63: Pearson - Vendor overview
  • Exhibit 64: Pearson - Business segments
  • Exhibit 65: Pearson - Geographic focus
  • Exhibit 66: Pearson - Segment focus
  • Exhibit 67: Pearson - Key offerings
  • Exhibit 68: TPR Education IP Holdings - Vendor overview
  • Exhibit 69: TPR Education IP Holdings - Product segments
  • Exhibit 70: TPR Education IP Holdings - Key offerings
  • Exhibit 71: Validation techniques employed for market sizing
  • Exhibit 72: List of abbreviations
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